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    Start Over Subject Term food Subject Term advertising Subject Term appeals (message)

    1. Chipotle "Farmed and Dangerous" pushes marketing envelope

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Williams, Daren (author)
    Format:
    Commentary
    Publication Date:
    2014-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: D02672
    Journal Title:
    Beef Issues Quarterly
    Notes:
    Online from Cattlemen's Beef Board and National Cattlemen's Beef Association, Centennial, Colorado. 2 pages.

    2. "Healthy" discussions about risk: the Corn Refiners Association's strategic negotiation of authority in the debate over high fructose corn syrup

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Heiss, Sarah N. (author)
    Format:
    Journal article
    Publication Date:
    2011
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 190 Document Number: D02796
    Journal Title:
    Public Understanding of Science
    Journal Title Details:
    22(2) : 219-235

    5. Ignorance is bliss. How parents of preschool children make sense of front-of-package visuals and claims on food

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Abrams, Katie M. (author), Evans, Caitlin (author), and Duff, Brittany R.L. (author)
    Format:
    Journal article
    Publication Date:
    2015-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D05773
    Journal Title:
    Appetite
    Journal Title Details:
    87(1) : 20-29

    6. "You just need to give them the food. You mess them up by giving all kinds of messages"

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2014
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 139 Document Number: D05838
    Journal Title:
    Chicago Booth Magazine
    Journal Title Details:
    36(3) : 13
    Notes:
    Case example of how over-zealous marketing (e.g., messaging about "health" and "yummy") can misfire - with adults and children.

    7. Food and beverage advertising to children on U.S. television: Did national food advertisers respond?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Warren, Ron (author), Wicks, Jan LeBlanc (author), Wicks, Robert H. (author), Fosu, Ignatius (author), and Chung, Donghung (author)
    Format:
    Journal article
    Publication Date:
    2007
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05868
    Journal Title:
    Journalism and Mass Communication Quarterly
    Journal Title Details:
    84(4) : 795-810

    8. The use of nostalgia in television advertising: a content analysis

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Unger, Lynette S. (author), McConocha, Diane M. (author), and Faier, John A. (author)
    Format:
    Journal article
    Publication Date:
    1991
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05873
    Journal Title:
    Journalism and Mass Communication Quarterly
    Journal Title Details:
    68(3) : 345-353

    9. Country-of-origin labeling prior to and at the point of purchase: an exploration of the information environment in Baltimore city grocery stores

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Lagasse, Lisa P. (author), Love, David C. (author), and Smith, Katherine Clegg (author)
    Format:
    Journal article abstract
    Publication Date:
    2014
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D06018
    Journal Title:
    Ecology of Food and Nutrition
    Journal Title Details:
    53(1) : 58-80

    13. Creating relevancy in scientific information: an analysis of the impact of motivational salience and involvement on visual attention

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Fischer, Laura (author), Meyers, Courtney (author), Cummins, R. Glenn (author), Gibson, Courtney (author), and Baker, Matt (author)
    Format:
    Paper abstract
    Publication Date:
    2018-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D10010
    Notes:
    Abstract of paper presented at the National Agricultural Communications Symposium, Southern Association of Agricultural Scientists (SAAS) Agricultural Communications Section, Jacksonville, Florida, February 4-5, 2018.

    14. The global meat autocracy: an issue of social injustice: cartelization of the global meat industry

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Toplak, Cirila (author)
    Format:
    Book chapter
    Publication Date:
    2017
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 6 Document Number: D10203
    Notes:
    Pages 52-77 in Oliver Vodeb (ed), Food democracy: critical lessons in food communication, design and art. Intellect: Bristol, UK. 553 pages.

    16. An evaluation of festival activities as motives for festival attendance: a case study of Strawberry festival at the Redberry farm in George, South Africa

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ramukumba, Takalani (author)
    Format:
    Journal article
    Publication Date:
    2017
    Published:
    South Africa
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 133 Document Number: D11369
    Journal Title:
    African Journal of Hospitality, Tourism and Leisure
    Journal Title Details:
    6(4)
    Notes:
    12 pages., Online via open access. 11 pages., Findings from a case study prompted author to assert that it is imperative that festival organizers understand tourist motivations for attending festivals in order to conduct effective festival planning and achieve productive festival marketing position.

    17. When descriptive norm cues fail as persuasion agents in green supermarket advertising

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Raska, David (author), Nichols, Bridget S. (author), and Shaw, Doris (author)
    Format:
    Journal article
    Publication Date:
    2015
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 148 Document Number: D11582
    Journal Title:
    Journal of Promotion Management
    Journal Title Details:
    21 : 721-738
    Notes:
    19 pages., Online via UI e-subscription, Researchers examined the effectiveness of descriptive norm cues in the context of green advertising for large grocery chains through the lens of the persuasion knowledge model. "Results suggested that green advertising might be more productive if retailers frame their messages without descriptive norm cues and reliance on whether they are seen as 'green' (Whole Foods) or 'non green' (Wal-Mart)."

    18. New highway signs continue the "1 Kansas farmer feeds..." mission

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    News release
    Publication Date:
    2020-07-31
    Published:
    USA: AgriMarketing.com
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11738
    Notes:
    2 pages, Online via Agri.Marketing. 2 pages., "Kansas Agri-Women is now replacing familiar signs on highways that aim to connect producers and consumers."

    19. Burger King ditches TV ad, asks leading extension scientist for help

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Brooks, Rhonda (author)
    Format:
    Journal article
    Publication Date:
    2020-07-22
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11910
    Journal Title:
    Drovers
    Notes:
    Online from publication 2 pages., Report about removal of Burger King TV advertisements inaccurately touting the use of lemongrass in cows' diets to reduce methane emissions by "up to 33%."

    20. Burger King tells a whopper!

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Henderson, Greg (author)
    Format:
    Editorial
    Publication Date:
    2020-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11911
    Journal Title:
    Drovers
    Notes:
    Online from publication. 3 pages., Editorial highlights the inaccuracies in a Burger King television advertisement that repeats misleading claims and data about the role of beef and dairy production in greenhouse gas emissions that harm climate.

    23. Watch language when conveying ad message

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Semon, Thomas T. (author)
    Format:
    Journal article
    Publication Date:
    2005-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: C25427
    Journal Title:
    Marketing News
    Journal Title Details:
    39(16) : 8
    Notes:
    Ebsco via UI subscription., Author discusses use of terms such as "farm fresh" in milk advertising and the part such techniques play in a long-term debasement of language.

    27. Biotech firm told to withdraw advert

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Article
    Publication Date:
    2007-06-21
    Published:
    South Africa
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: C25863
    Notes:
    Mail &amp; Guardian (UK) via Food Safety Network. 1 page., Advertising Standards Authority is cited as ordering Monsanto to withdraw an advertising claim that no negative reactions have ever been reported to genetically modified foods.

    29. Science, society and the supermarket: the opportunities and challenges of nutrigenomics

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Daar, Abdallah S. (author), Castle, David (author), Cline, Cheryl (author), Tsamis, Charoula (author), and Singer, Peter A. (author)
    Format:
    Book
    Publication Date:
    2007
    Published:
    USA: John Wiley and Sons, Hoboken, New Jersey.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26046
    Notes:
    163 pages.

    38. Great advertising campaigns: how they achieve both creative and business objectives

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ind, Nicholas (author)
    Format:
    Book
    Publication Date:
    1993
    Published:
    UK: Kogan Page Limited, London, England
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29918
    Notes:
    223 pages., One of the featured campaigns (Chapter 13) involves the creation of Phileas Fogg to help establish a brand by British snack food marketer, Derwent Valley Foods.

    39. Comparative effectiveness of executional elements in TV food advertising on recall and persuasion: 15- versus 30-second commercials

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Stanton, John L. (author)
    Format:
    Journal article
    Publication Date:
    2003
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C29965
    Journal Title:
    Journal of International Food and Agribusiness Marketing
    Journal Title Details:
    15(1/2) : 137-152
    Notes:
    Via UI electronic subscription.

    40. The biasing health halos of fast-food restaurant health claims: lower calorie estimates and higher side-dish consumption intentions

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wansink, Brian (author) and Pierre, Chandon (author)
    Format:
    Journal Article
    Publication Date:
    2007-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30233
    Journal Title:
    Journal of Consumer Research
    Journal Title Details:
    34(3) : 301-314

    47. The power of food labels: marketing environmental impacts and animal welfare on meat labels as gains versus nonlosses and the influence on attitudes and voting intentions

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Abrams, Katherine M. (author)
    Format:
    Dissertation
    Publication Date:
    2010
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35970
    Notes:
    Presented in partial fulfillment of requirements for the degree of Doctor of Philosophy, University of Florida. 162 pages.

    49. Advertising appeals as a reflection of culture: a cross-cultural analysis of food advertising appeals in China and the U.S

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cheong, Yunjae (author), Kim, Kihan (author), and Zheng, Lu (author)
    Format:
    Journal article
    Publication Date:
    2010-03
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36394
    Journal Title:
    Asian Journal of Communication
    Journal Title Details:
    20(1) : 1-16