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Biotech firm told to withdraw advert

Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Article
Publication Date:
2007-06-21
Published:
South Africa
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158
Subject Term:
accuracy, advertising, agribusiness, appeals (message), biotechnology, ethical issues, food, food safety, South Africa, United Kingdom, genetic engineering, marketing communication, bias, agri-marketing
Notes:
Mail & Guardian (UK) via Food Safety Network. 1 page., Advertising Standards Authority is cited as ordering Monsanto to withdraw an advertising claim that no negative reactions have ever been reported to genetically modified foods.