Burger King tells a whopper!

    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Henderson, Greg (author)
    Format:
    Editorial
    Publication Date:
    2020-07
    URL:
    https://agweb.com/article/burger-king-tells-whopper
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11911
    Journal Title:
    Drovers
    Subject Term:
    accuracy, advertising, appeals (message), beef, campaigns, environment, environmental communication, ethical issues, food, information issues, meat, nutrition, bias, forages, restaurants, advertising claims, environmental issues, and Burger King
    Notes:
    Online from publication. 3 pages., Editorial highlights the inaccuracies in a Burger King television advertisement that repeats misleading claims and data about the role of beef and dairy production in greenhouse gas emissions that harm climate.

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