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How food ads communicate "health" with children: a content analysis of Korean television commercials

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Moon, Young Sook (main author)
Format:
Journal article
Publication Date:
2010-12
Published:
Korea
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
accuracy, advertising, appeals (message), Asia, children, ethical issues, food, health information, Korea, message content, television, visual communication, youth, bias, obesity