- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Wansink, Brian (author) and Pierre, Chandon (author)
- Format:
- Journal Article
- Publication Date:
- 2007-10
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30233
- Journal Title:
- Journal of Consumer Research
- Journal Title Details:
- 34(3) : 301-314
- Subject Term:
- advertising, appeals (message), buyer behavior, buying behavior, consumers, consumption, food, message content, persuasion, promotion, obesity, and restaurants