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    Start Over Subject Term farmers Subject Term decision making Subject Term buying behavior

    4. Factors influencing farmers' willingness to participate in water allocation trading. A case study in southern Spain

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Giannoccaro, Giacomo (author), Castillo, Manuela (author), and Berbel, Julio (author)
    Format:
    Journal article
    Publication Date:
    2016
    Published:
    Spain
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: D08758
    Journal Title:
    Spanish Journal of Agricultural Research
    Journal Title Details:
    14(1)
    Notes:
    13 pages.

    7. The impact of producers' cognitive styles on their purchasing behavior

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Feeney, Roberto (author), Accursi, Federico (author), and Mac Clay, Pablo (author)
    Format:
    Journal article
    Publication Date:
    2019
    Published:
    Argentina
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11087
    Journal Title:
    International Journal on Food System Dynamics
    Journal Title Details:
    10(5) : 498-515
    Notes:
    Available online at www.centmapress.org, Results showed that different segments of producers had distinctive purchasing behaviors. Specifically, analytic-oriented producers tended to focus on product performance and less on the relationship with suppliers when buying their inputs. They also tended to be loyal to input brands, rely less on dealers/retailers and salespeople, and they are willing to change suppliers more often than other producers. Intuitive-oriented producers valued more the relationship with the supplier and are interested in contacting the salesperson if they need a product. Balanced-oriented producers declared to be less loyal to brands, but were more stable in terms of not changing input suppliers frequently.

    8. Economic value of information: wheat protein measurement

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Miao, Ruiqing (author) and Hennessy, David A. (author)
    Format:
    Paper
    Publication Date:
    2011
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 131 Document Number: D11313
    Notes:
    Abstract of a paper presented at the Agricultural and Applied Economics Association 2011 AAEA and NAREA joint annual meeting, Pittsburgh, Pennsylvania, July 24-26, 2011. Two-page abstract of a 54-page paper., Study of U.S. wheat farmers' willingness to pay for a near infrared sensor that can segregate wheat grains according to their protein concentration. Findings indicated willingness to pay 4.8 cents a bushel for the sorting technology.

    9. What drives smallholder farmers' willingness to pay for a new farm technology? Evidence from an experimental auction in Kenya

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Channa, Hira (author), Chen, Amy Z. (author), Pina, Patricia (author), Ricker-Gilbert, Jacob (author), and Stein, Daniel (author)
    Format:
    Journal article
    Publication Date:
    2019
    Published:
    Kenya
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 137 Document Number: D11464
    Journal Title:
    Food Policy
    Journal Title Details:
    85 : 64-71
    Notes:
    8 pages., Online via UI electronic subscription., Researchers measured farmer demand for a new agricultural technology , a triple-layered hermetic storage bag which reduces storage loss from insect pests and neutralizes aflatoxin contamination in grain. Findings revealed a highly elastic demand that that the wholesaler could increase profit by lowering the price. Farmers who had prior awareness of the bag were willing to pay 20% more on average than those previously unaware of it. Farmers' valuation of the bags was not significantly different based on the medium (text, audio, or video) through which they received the information.

    10. Emotion and the customer journey

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Castro, Luciano (author)
    Format:
    Journal article
    Publication Date:
    2020
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D11528
    Journal Title:
    Agri Marketing
    Journal Title Details:
    58(2) : 17
    Notes:
    Author emphasized the opportunity for agricultural industry players to expose potential buyers to emotions "in a space where, oftentimes, products are perceived similarly." Author presented ways to build emotion into the customer experience.

    11. Farm Journal survey reports technology investments producers want to make

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Research summary
    Publication Date:
    2021-03
    Published:
    USA: Henderson Communications L.L.C., Adel, Iowa.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12188
    Notes:
    Online via AgriMarketing Update. 2 pages., Summary of results from a Farm Journal Pulse Poll asking farmers what farm technology they wish to invest in first if they were to win the lottery. The top choice was variable-rate application technology with 31% of the responses (out of a total of 577 farmers). Four other technologies ranked lower.

    14. The role of trust in the acquisition of seeds

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Badstue, Lone B. (author)
    Format:
    Journal article
    Publication Date:
    2007-06
    Published:
    Mexico: Centre for Information on Low External Input and Sustainable Agriculture, Amersfoort, The Netherlands.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: C25982
    Journal Title:
    LEISA Magazine
    Journal Title Details:
    23(2) : 6-8

    15. A study of factors affecting farmers' continuous purchase and use of chemical fertilizers in the West Province of Cameroon

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Jean, Nyemba Ambela (author)
    Format:
    Abstract
    Publication Date:
    1994
    Published:
    Cameroon
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: C26099
    Journal Title:
    Discovery and Innovation
    Journal Title Details:
    6(1) : 110-115
    Notes:
    Via Biological Abstracts. 1 page.

    16. Brand loyalty among ag producers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Roucan-Kane, Maud (author) and Harbor, Anetra (author)
    Format:
    Journal article
    Publication Date:
    2008
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26976
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(1) : 16-17
    Notes:
    Features a marketing communications campaign by Wyffels Hybrids, Geneseo, Illinois.

    18. Agri-marketers to profit from commercial producer survey

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gray, Allan (author)
    Format:
    Journal article
    Publication Date:
    2008-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28274
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(7) : 52
    Notes:
    Posted at http://www.agrimarketingdigital.com/, Author summarizes findings of the 2008 Large Commercial Producer Survey.

    21. The matter of farmer buying is up to the advertiser

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Campbell, W.G. (author / Executive Secretary, APA) and Agricultural Publishers Association.
    Format:
    Commentary
    Publication Date:
    1921-11-15
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28853
    Notes:
    Agricultural Publishers Association Records, UI Archives., Special bulletin to advertisers, page 2.

    23. Assessing input brand loyalty among U.S. agricultural producers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Akridge, Jay T. (author), Martin, Marshall A. (author), and Harbor, Anetra L. (author)
    Format:
    Journal article
    Publication Date:
    2008
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 173 Document Number: C29433
    Journal Title:
    International Food and Agribusiness Management Review
    Journal Title Details:
    11(1) : 17-37

    27. The farmer's dollar leaves its native cross roads

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Whitmore, Eugene (author) and Agricultural Publishers Association, Chicago, Illinois
    Format:
    Journal article
    Publication Date:
    1925-11-28
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36765
    Journal Title:
    Sales Management
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 7, Sales promotion reprint of a magazine article that describes where farmers buy merchandise.

    28. Farm family influence on sales by retailers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois
    Format:
    Presentation
    Publication Date:
    1928
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36787
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 8, 17 pages., Presentation by APA with data illustrating the size, importance and buying patterns of the farm market.

    29. Why farmers buy like human beings

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Johnson, William (author / Editor, Farm Life) and Agricultural Publishers Association, Chicago, Illinois
    Format:
    Speech
    Publication Date:
    1928
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36788
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 8, 16 pages., Delivered in connection with an educational course conducted by the Advertising Club of New York.

    30. Where do farmers buy?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois
    Format:
    Report
    Publication Date:
    1929-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36807
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 9, Page 4 of APA periodical, "Farm Conditions,", Report of survey findings by Michigan State College among 1,351 farmers.

    31. Does the social and economic status of rural families demand individual sales and economic consideration?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cramer, Paul M. (author / Director of Research, Campbell-Ewald Co., Inc.) and Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Speech
    Publication Date:
    1939-10-18
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36863
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 14, Delivered at the annual APA meeting, Chicago, Illinois, October 18, 1939. 10 pages.

    32. Farmers' brand perception toward agricultural machinery in China

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Jianying, Feng (author), Peng, Lu (author), Weisong, Mu (author), Xiaoshuan, Zhang (author), and Zetian, Fu (author)
    Format:
    Journal article
    Publication Date:
    2011-04-18
    Published:
    China
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 182 Document Number: C37012
    Journal Title:
    African Journal of Agricultural Research
    Journal Title Details:
    6(8) : 1966-1971

    38. How large commercial producers choose input suppliers: expendable products from seed to animal health

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Borchers, Bryce (author), Roucan-Kane, Maud (author), Alexander, Corinne (author), Boehlje, Michael D. (author), Downey, W. Scott (author), and Gray, Allan W. (author)
    Format:
    Journal article
    Publication Date:
    2012
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 187 Document Number: D00983
    Journal Title:
    International Food and Agribusiness Management Review
    Journal Title Details:
    15(2) : 1-20

    39. The effect of label information on U.S. farmers' herbicide choices

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hasing, Tomas (author), Carpio, Carlos E. (author), Willis, David B. (author), Sydorovych, Otha (author), and Marra, Michele (author)
    Format:
    Journal article
    Publication Date:
    2012-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01010
    Journal Title:
    Agricultural and Resource Economics Review
    Journal Title Details:
    20(2) : 200-214

    40. Influence of sources of seed on varietal adoption behavior of wheat farmers in Indo-Gangetic Plains of India

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ghimire, Subash (author), Mehar, Mamta (author), and Mittal, Surabhi (author)
    Format:
    Journal article
    Publication Date:
    2012
    Published:
    India
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01011
    Journal Title:
    Agricultural Economics Research Review
    Journal Title Details:
    25 : 390-408

    43. Where do farmers seek information when making agricultural purchasing decisions?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kaine, Geoff (author), Hill, Megan (author), and Ashburner, Roger (author)
    Format:
    Abstract
    Publication Date:
    2013-08
    Published:
    Australia
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02417
    Notes:
    Page 28 - Abstract of a paper presented at the International Conference of the Australasia Pacific Extension Network (APEN), Lincoln University, Christchurch, New Zealand, August 26-28, 2013. 100 pages.

    55. The relation of the farmer to the advertising business

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Irvine, James M. (author / Editor, Fruit Grower)
    Format:
    Journal article
    Publication Date:
    1908-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16339
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    19(3) : 224-226
    Notes:
    Summary of speech to the St. Joseph (Missouri) Advertising Club, June 17, 1908

    60. Local dealers of agricultural inputs: who's your buyer?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Alexander, Corinne (author), Foley, Daniel (author), and Wilson, Christine (author)
    Format:
    Journal article
    Publication Date:
    2004-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20148
    Journal Title:
    Agri Marketing
    Journal Title Details:
    42(2) : 40, 42
    Notes:
    Survey report from the Purdue University Center for Food and Agricultural Business describes types of buyers: business, economic and relationship.

    64. Segmenting the commercial producer marketplace for agricultural inputs

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Akridge, Jay T. (author) and Gloy, Brent A. (author)
    Format:
    Journal article
    Publication Date:
    1999-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22294
    Journal Title:
    International Food and Agribusiness Management Review
    Journal Title Details:
    2(2) : 145-163

    67. Farmer bargaining behavior in purchasing machinery and fertilizer

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Tiessen, James H. (author) and Funk, Thomas F. (author)
    Format:
    Research report
    Publication Date:
    1992
    Published:
    Canada: Department of Agricultural Economics and Business, University of Guelph, Guelph, Ontario, Canada.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22613
    Notes:
    AEB Series 92/2

    69. Agricultural media study

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Harris Interactive Inc. (author)
    Format:
    Survey
    Publication Date:
    2005-08-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 146 Document Number: C22956
    Notes:
    Prepared for Agri-Council of American Business Media. 17 pages., Summary and complete report of mail survey responses from 2,717 U.S. farmers and ranchers during November 2004 and February 2005. Results are weighted to represent all farmers and ranchers in the U.S. according to targets derived from the 2002 U.S. Census of Agriculture.

    70. A study of the influence of social communication on the marketing of selected products to farm operators and families in Champaign County, Illinois

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Richmond, David (author)
    Format:
    Dissertation
    Publication Date:
    1964
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24106
    Notes:
    Doctoral dissertation, University of Illinois, Urbana-Champaign. 260 pages.

    71. Do farmers wear socks?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hayden, Victor F. (author / Executive Secretary, Agricultural Publishers Association) and Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Article
    Publication Date:
    1923-09-29
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24857
    Notes:
    Special Bulletin No. 33. Reprinted by permission from Judicial Advertising. 3 pages., Emphasizes the buying power of farmers and farm families.

    72. Determinants of co-operative patronage in Alberta

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Klein, K.K. (author), Richards, T.J. (author), and Walburger, A. (author)
    Format:
    Journal article
    Publication Date:
    1997
    Published:
    Canada
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 104 Document Number: C08972
    Journal Title:
    Canadian Journal of Agricultural Economics
    Journal Title Details:
    45(2) : 93-110