- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Smither, Mark (author) and Covrig, Heather (author)
- Format:
- Journal article
- Publication Date:
- 2011-11
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37185
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 49(9) : 40
- Subject Term:
- buyer behavior, buying behavior, decision making, farmers, information seeking, information sources, media selection, mobile communication systems, online services, trends, video, blogs, brands, social media, and smart phones
- Notes:
- Highlights of research by Paulsen Marketing.