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2010 media channel study - ABM Agri Council

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Agri Council of American Business Media
Format:
Report
Publication Date:
2010
URL:
http://www.americanbusinessmedia.com/images/abm/ppt/Marketer%20-%20Agency%20presentation.ppt
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179
Subject Term:
buyer behavior, buying behavior, dealers, decision making, farm journals, farmers, information needs, information seeking, information sources, Internet, media effectiveness, meetings, newsletters, newspapers, publications, radio, rural broadcasts, shows, telephone communication, television, digital, cell phones, social media, mobile communication, websites
Notes:
22 pages., Summarizes results of survey research by Readex Research.