Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11709
Notes:
4 pages., Online from publisher., "Most agribusinesses prioritize direct-buy as their primary method of website advertising. However, with increasingly advanced AdTech available in the market, relying on one channel can limit your potential for advertising and marketing success. One of the advertising channels that has grown in popularity over the past few years has been data-targeted programmatic advertising (i.e., "the process of automating the buying and selling of ad inventory in real time through an automated bidding system. ... Instead of focusing on the placement of the ad, your advertising is demographically delivered to the target audience.")
3 pages, online journal., Since its foundation, the Journal of Agricultural Education and Extension (JAEE) has always had a focus on publishing scientific articles that bring the field of agricultural education and extension studies forward. Over the years, the journal has moved beyond a mere focus on education and extension alone, to become a key forum to publish work on agricultural innovation, competence building, and entrepreneurship more broadly. Submissions come from all over the world, though some regions remain underrepresented. This has for example been noted for Latin America, which led to a special issue
4 pages., Via online journal., ACE President Elizabeth Gregory North comments on JAC as evidence of the strong research tradition that is alive and well in ACE.
6 pages., via website,Ryerson Review of Journalism., Between the hours of about 4 p.m. to midnight, Ashleigh Weeden goes dark. Not for the usual reasons, though. In Weeden’s southwestern Ontario town, the internet connection becomes—for all practical purposes—nonexistent during those hours. The PhD student at the University of Guelph lives in Ariss, Ontario, a “dispersed rural community” sandwiched between urban centres like Guelph and Kitchener. Despite paying about $250 monthly for internet access, she finds herself shut out of the internet. “…[S]ometimes [internet speed] goes one, maybe half a megabyte down,” she says. “I can’t grade, I can’t do anything, there’s no point, I might as well give up until about midnight.”
