- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Richmond, David (author)
- Format:
- Dissertation
- Publication Date:
- 1964
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24106
- Subject Term:
- agribusiness, buyer behavior, buying behavior, decision making, farm families, farm women, farmers, interpersonal communication, roles, social communication, women, marketing communication, and agri-marketing
- Notes:
- Doctoral dissertation, University of Illinois, Urbana-Champaign. 260 pages.
