- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Akridge, Jay T. (author) and Gloy, Brent A. (author)
- Format:
- Journal article
- Publication Date:
- 1999-06
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22294
- Journal Title:
- International Food and Agribusiness Management Review
- Journal Title Details:
- 2(2) : 145-163
- Subject Term:
- agribusiness, buyer behavior, buying behavior, decision making, farmers, marketing, and marketing communication
