Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D05789
Notes:
Paper presented in the Agricultural Communications Section of the annual conference of the Southern Association of Agricultural Scientists, Atlanta, Georgia, January 31-February 1, 2015. 21 pages., "Consumers' perceptions of food safety and food safety concerns are not consistent with the major causes of foodborne illness."
Breakwell, Glynis M. (author) and Barnett, Julie (author)
Format:
Book chapter
Publication Date:
2003
Published:
UK
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07369
Notes:
Pages 80-101 in Nick Pidgeon, Roger E. Kasperson and Paul Slovic (eds.), The social amplification of risk. Cambridge University Press, Cambridge, United Kingdom. 448 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07370
Notes:
Pages 123-137 in Nick Pidgeon, Roger E. Kasperson and Paul Slovic (eds.), The social amplification of risk. Cambridge University Press, Cambridge, United Kingdom. 448 pages.
Eldridge, John (author) and Reilly, Jacquie (author)
Format:
Book chapter
Publication Date:
2003
Published:
UK
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07371
Notes:
Pages 138-155 in Nick Pidgeon, Roger E. Kasperson and Paul Slovic (eds.), The social amplification of risk. Cambridge University Press, Cambridge, United Kingdom. 448 pages.
Ruth, Taylor K. (author), Lamm, Alexa J. (author), and Rumble, Joy N. (author)
Format:
Conference paper
Publication Date:
2017-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: D08144
Notes:
Research paper presented in the Agricultural Communications Section, Southern Association of Agricultural Scientists (SAAS), in Mobile, Alabama, February 4-7, 2017. 27 pages.
Martin, Brittany (author), Anderson, Sandra (author), Lundy, Lisa (author), and Rumble, Joy (author)
Format:
Conference paper
Publication Date:
2017-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 163 Document Number: D08155
Notes:
Research paper presented in the Agricultural Communications Section, Southern Association of Agricultural Scientists (SAAS) conference in Mobile, Alabama, February 4-7, 2017. 25 pages.
Ronteltap, Amber (author), Reinders, Machiel, J. (author), Van Dijk, Suzanne M. (author), Heijting, Sanne (author), Van der Lans, Ivo A. (author), and Lotz, Lambertus A. P. (author)
Format:
Journal article
Publication Date:
2016-08
Published:
Springer
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: D10266
30 pages., Via online journal., New agrifood technologies are often difficult to grasp for the public, which may lead to resistance or even rejection. Insight into which technology features determine public acceptability of the technology could offer guidelines for responsible technology development. This paper systematically assesses the relative importance of specific technology features for consumer response in the agrifood domain in two consecutive studies. Prominent technology features were selected from expert judgment and literature. The effects of these features on consumer evaluation were tested in a consumer study (n = 745). Fictitious technologies were used to avoid any uncontrollable contextual influences that existing new technologies may evoke. Results show that technologies that were seen as more natural and newer were perceived less risky, more beneficial, and were evaluated more positively. Technologies applied to food were judged to be more beneficial, but also more risky than those applied to non-food. Technologies used in the production process were perceived to be less risky and evaluated more positively than those used in the product. Technologies owned by the market leader were perceived to be more beneficial, and evaluated more positively than those that were freely available. In a next study (n = 440), effects of the technology features on consumer response were tested for existing new agrifood technologies. This study replicated the results for perceived naturalness, perceived newness, and place in the production process where the technology is applied. However, in contrast to the first study, we did not find an effect of application area (food versus non-food) and technology ownership.
21 pages., Credibility is particularly important in organic food systems because there are only marginal visual and sensorial differences between organic and conventionally produced products, requiring consumers to trust in producers’ quality claims. In this article I explore what challenges the credibility of organic food systems and I explore how credibility of organic food systems can be maintained, using the Danish organic food system as a case study. The question is increasingly relevant as the sale of organic food is growing in Denmark as well as globally, and consumers’ expectations of organics continuously evolve. The inquiry is threefold, first I outline a conceptual framework for understanding trust and credibility in the food system, secondly I explore the developments in Danish organic food systems and thirdly discuss the challenges and opportunities for maintaining trust in the Danish organic food system. In the analysis I indicate eight key challenges: (1) unrealistic expectations, (2) blind trust and little motivation for extending their knowledge, (3) consumers assess the overall credibility of organic products, (4) ambitious ethical principles, (5) new consumer groups introduce new expectations, (6) frozen requirements in a changing world, (7) growing imports and labelling and (8) multiple versions of organics and the diversity is growing, as well as four aspects which may maintain the credibility of organics if implemented: (1) coordinate expectations, (2) communicate requested information, (3) institutional reform and (4) open communication of pros and cons of organic production.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 8 Document Number: D10313
Notes:
2 pages., University of Illinois at Urbana-Champaign., Researchers report consumer research indicating that the "future of U. S. citrus may hinge on consumer acceptance of genetically modified food."
Via UIUC online collection., "Existing empirical studies mostly focus on the construction technology or the agricultural technique of Vertical Farming. So far, no research addressed the factors contributing to the acceptance or rejection of Vertical Farming. ... A comprehensive literature reviewed on public acceptance of Vertical Farming in relation to the food security." ... "Public perception will be a key factor predicting the success of a project."
2 pages., Summary of results from a survey among British citizens inviting attitudes toward food and farming. First such research effort by the British Guild of Agricultural Journalists.
USA: Center for Food Integrity, Gladstone, Missouri.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 123 Document Number: D11183
Notes:
Via online release. 1 page., Findings of a digital ethnography report indicate that while the climate change debate is expected to grow 3.6 percent in the next two years, the conversation on causes is expected to grow 260 percent and solutions 202 percent.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 123 Document Number: D11184
Notes:
Online via AgriMarketing Weekly. 2 pages., "A new poll reports awareness and interest in technology-driven foods but reveals the need for transparency and education to remove fears and potentially drive adoption."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 133 Document Number: D11397
Notes:
5 pages., Via online from website., Results of a national survey among U.S. adults suggest that "Americans are closely divided over the health benefits of organic produce."
