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    Start Over Subject Term agri-marketing Subject Term agribusiness Journal Title Agri Marketing

    1. Continuing to grow

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rathai, Kenna (author)
    Format:
    Journal article
    Publication Date:
    2014-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02658
    Journal Title:
    Agri Marketing
    Journal Title Details:
    52(4) : 49-50, 52, 54
    Notes:
    Features the 2014 National Agri-Marketing Association Marketer of the Year.

    9. Women leading ag agencies

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    VonderHaar, Tina (author), Burgy, Beth (author), Tessmann, Marcy (author), Duff, Mary Jane (author), Ries, Rhonda (author), Steever, Sara (author), Martin, Diane (author), Cleaver, Leigh Ann (author), and Adams, Lisa A. (author)
    Format:
    Journal article
    Publication Date:
    2016-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07078
    Journal Title:
    Agri Marketing
    Journal Title Details:
    54(4) : 24-26, 28
    Notes:
    Features presidents/principals of nine marketing communications agencies that serve agricultural clients.

    10. Bringing agriculture to consumers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2016-07
    Published:
    USA: Henderson Communications L.L.C., Adel, Iowa.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07418
    Journal Title:
    Agri Marketing
    Journal Title Details:
    54(6) : 40-42
    Notes:
    Describes introduction of the Winfield Crop Adventure, an experimental museum in Indiana dedicated to modern farming.

    13. Working with agencies update

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Graham, Ben (author), Young, Jeff (author), Tessmann, Marcy (author), Charpentier, Tina (author), Steever, Sara (author), Jacobsen, Marie (author), and Martin, Diane (author)
    Format:
    Journal article
    Publication Date:
    2018-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09556
    Journal Title:
    Agri Marketing
    Journal Title Details:
    56(4) : 22, 24, 26, 28

    17. The making of a master marketer

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2019-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: D10587
    Journal Title:
    Agri Marketing
    Journal Title Details:
    57(4) : 48-51
    Notes:
    via library catalog., Features the recipient of the 2019 Marketer of the Year award from the National Agri-Marketing Association.

    21. Nearly invisible ag sales revolution

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Aeschliman, David (author)
    Format:
    Commentary
    Publication Date:
    2020-09
    Published:
    USA: Henderson Communications L.L.C., Adel, Iowa.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D11954
    Journal Title:
    Agri Marketing
    Journal Title Details:
    58(7) : 38
    Notes:
    Describes a disruption in past sales and marketing approaches related to food, consumers, and agriculture. Offers counsel for training of ag salespeople for the future.

    22. The future of experiential marketing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Camma, David (author)
    Format:
    Journal article
    Publication Date:
    2020-12
    Published:
    USA: Henderson Communications L.L.C., Adel, Iowa.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D12083
    Journal Title:
    Agri Marketing
    Journal Title Details:
    58 : 19-22
    Notes:
    Via print subscription., Digital experience director of Osborn Barr Paramore (ABP) describes some marketing steps taken, "bringing our digital experience and experiential teams together to create new activations that work across channels." Examples included a NASCAR race experience for DEKALB at Kansas Speedway and a geodesic dome activation at Farm Progress Show 2019 for Nutrien Ag Solutions.

    23. Outsourcing ag sales activities

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Phillips, Monica (author / AgCall USA), Bettison, Richard (author / Beck Ag), and Burtch, Sarah (author / Direct Contact, Inc.)
    Format:
    Journal article
    Publication Date:
    2020-12
    Published:
    USA: Henderson Communications L.L.C., Adel, Iowa.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12114
    Journal Title:
    Agri Marketing
    Journal Title Details:
    58(619): 31-32
    Notes:
    University of Illinois subscription., Reports from three firms that provide outsourcing services to clients involving agricultural sales.

    24. Do farmers care about service quality?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gunderson, Michael (author)
    Format:
    Journal article
    Publication Date:
    2007
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25463
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(1) : 18
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=44179, Report of a survey among crop producers.

    27. Product innovation drives this company's success

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Henderson, Lynn (author)
    Format:
    Journal article
    Publication Date:
    2007
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25469
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(1) : 54-55, 57
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=44196, Case report about marketing strategies of Great Plains Manufacturing, Inc., Salina, Kansas.

    32. Managing your second season

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, W. David (author) and Downey, W. Scott (author)
    Format:
    Journal article
    Publication Date:
    2007-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25808
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(4) : 16
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=45180

    36. Ten tips to make life easier

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Semler, Jack (author / Readex Research, Inc.)
    Format:
    Journal article
    Publication Date:
    2007-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25815
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(4) : 56-58
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=45213

    37. New study offers insights into horse owners

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Swafford, David (author / Market Directions, Inc.)
    Format:
    Journal article
    Publication Date:
    2007-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25816
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(4) : 58-59
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=45214

    40. What media directors want from ag media providers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Henke, Laura (author), Kincaid, Susan (author), Hendrickson, Vicki (author), and Brokaw, Karen (author)
    Format:
    Journal article
    Publication Date:
    2007-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26091
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(6) : 34-35
    Notes:
    Posted at www.agrimarketing.com/show_story.php?id=45902

    44. Creating innovative service strategies for profit

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Aubrey, Sarah Potter (author)
    Format:
    Journal article
    Publication Date:
    2007-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26497
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(8) : 49
    Notes:
    Posted at www.agrimarketing.com/?i=October%202007, Emphasizes the challenge of getting farmer customers to pay for services that agri-marketers provide in an era of "What have you done for me lately?"

    45. Market research roundup

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2007-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26499
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(8) : 58-60
    Notes:
    Posted at www.agrimarketing.com/?i=October%202007, Representatives of nine market research firms describe some current projects related to agricultural marketing.

    46. What do you want to do?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Besley, Alison (author)
    Format:
    Article
    Publication Date:
    2007-10
    Published:
    USA: Henderson Communications, Chesterfield, Missouri.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26500
    Journal Title:
    Agri Marketing
    Notes:
    Pages 6-7 in a special supplement, Agribusiness Employer Guide., Sponsored supplement profiles 17 agribusiness organizations and offers advice for aspiring professionals in the field.

    47. Interviewing basics

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Article
    Publication Date:
    2007-10
    Published:
    USA: Henderson Communications, Chesterfield, Missouri.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26501
    Journal Title:
    Agri Marketing
    Notes:
    Page 10 in a special supplement, Agribusiness Employer Guide., Sponsored supplement profiles 17 agribusiness organizations and offers advice for aspiring professionals in the field.

    48. Take advantage of study abroad experiences

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Warlick, Ashley (author)
    Format:
    Article
    Publication Date:
    2007-10
    Published:
    USA: Henderson Communications, Chesterfield, Missouri.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26502
    Journal Title:
    Agri Marketing
    Notes:
    Pages 14-15 in a special supplement, Agribusiness Employer Guide., Sponsored supplement profiles 17 agribusiness organizations and offers advice for aspiring professionals in the field.

    49. Get the most out of your internship or first job

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Article
    Publication Date:
    2007-10
    Published:
    USA: Henderson Communications, Chesterfield, Missouri.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26503
    Journal Title:
    Agri Marketing
    Notes:
    Pages 20-21 in a special supplement, Agribusiness Employer Guide., Sponsored supplement profiles 17 agribusiness organizations and offers advice for aspiring professionals in the field.

    50. A salute to NAMA on its 50th

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2007-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26622
    Journal Title:
    Agri Marketing
    Notes:
    Posted at www.agrimarketing.com, 40 pages., Special supplement to the November/December 2007 issue. Articles feature the development, influence and future of NAMA, as well as the professional fields it serves.

    51. Always innovating

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Roucan-Kane, Maud (author) and Boehlje, Michael (author)
    Format:
    Journal article
    Publication Date:
    2007-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26627
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(9) : 17
    Notes:
    Posted at www.agrimarketing.com, Discusses ways in which to make agri-marketing firms more innovative through involvement of personnel with diverse skills and interests.

    56. Marketers and the ag media

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Patterson, Dave (author), Reese, Pat (author), Christen, Laurie (author), and Dawson, Kim (author)
    Format:
    Journal article
    Publication Date:
    2008-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28034
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(6) : 30-32
    Notes:
    Posted at http://www/agrimarketingdigital.com

    57. Blimp brings innovation, enables Syngenta to touch lives

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Richards, Julie (author)
    Format:
    Journal article
    Publication Date:
    2008-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28268
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(7) : 18-19
    Notes:
    Posted at http://www.agrimarketingdigital.com/, Describs a campaign by Syngenta that involves the AVICTA Complete Cotton blimp.

    58. Building a successful dealership

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kanicki, Dave (author)
    Format:
    Journal article
    Publication Date:
    2008-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28271
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(7) : 40-42
    Notes:
    Posted at http://www.agrimarketingdigital.com/, Features an award-winning equipment dealer that serves the rural lifestyle market.

    59. Agri-marketers to profit from commercial producer survey

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gray, Allan (author)
    Format:
    Journal article
    Publication Date:
    2008-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28274
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(7) : 52
    Notes:
    Posted at http://www.agrimarketingdigital.com/, Author summarizes findings of the 2008 Large Commercial Producer Survey.

    60. Market research roundup

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bennewies, Gary (author), Johnson, Jan (author), Claussen, Ron (author), Wilson, Steve (author), Finegan, John (author), Gross, Joe (author), and Jasper, Bob (author)
    Format:
    Journal article
    Publication Date:
    2008-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28359
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(8) : 52-55
    Notes:
    Posted at www.agrimarketing.com

    69. Marketing to the rural lifestylers: updates from marketers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Brinkmeyer, Bruce (author), Finn, Thom (author), Parrish, Ron (author), Borgman, Tom (author), Hojnacki, Jennifer (author), Wostrel, Kellie (author), and Tarter, Josh (author)
    Format:
    Journal article
    Publication Date:
    2010-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29940
    Journal Title:
    Agri Marketing
    Journal Title Details:
    48(2) : 37-38, 40, 40-42

    70. Marketing to dairy producers: updates from marketers, agencies

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Anderson, Jon (author), Unterweger, Brittany (author), Huyser, Chad (author), and Kruse, Lyle (author)
    Format:
    Journal article
    Publication Date:
    2010-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29941
    Journal Title:
    Agri Marketing
    Journal Title Details:
    48(2) : 44-46

    71. What agri-marketers want

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kronberg, Gene (author), Degnan, Annette (author), Truesdell, T.C. (author), and Egan, Michele (author)
    Format:
    journal article
    Publication Date:
    2010-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30168
    Journal Title:
    Agri Marketing
    Journal Title Details:
    48(4) : 28-29
    Notes:
    Four agri-marketers describe expections of their marketing communications agencies.

    72. Gibbs & Soell turns 40

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Camden, Ann (author)
    Format:
    journal article
    Publication Date:
    2010-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30170
    Journal Title:
    Agri Marketing
    Journal Title Details:
    48(4) : 40-41
    Notes:
    Describes "an independent global public relations firm with roots firmly planted in agricultural soil."

    77. Success in the land of giants

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Henderson, Lynn (author)
    Format:
    Journal article
    Publication Date:
    2010-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35730
    Journal Title:
    Agri Marketing
    Journal Title Details:
    48(9) : 32-34
    Notes:
    Posted at http://www.agrimarketingdigital.com/?iid=43328, Features 2010 Product of the Year, AgriGold's GIANTS technology for corn growers.

    78. Giant products supported by GIANT promotion

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Sisk, Samantha (author)
    Format:
    Journal article
    Publication Date:
    2010-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35731
    Journal Title:
    Agri Marketing
    Journal Title Details:
    48(9) : 36, 38
    Notes:
    Posted at http://www.agrimarketingdigital.com/?iid=43328, Describes GIANTS marketing campaign by AgriGold.

    79. Collaboration creates success

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Henderson, Lynn (author)
    Format:
    Journal article
    Publication Date:
    2010-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35732
    Journal Title:
    Agri Marketing
    Journal Title Details:
    48(9) : 40, 42, 44
    Notes:
    Posted at http://www.agrimarketingdigital.com/?iid=43328, 2010 New Product of the Year, SmartStax trait combination co-developed by Dow AgroSciences and Monsanto for insect control in corn.

    80. Bringing SmartStax to market

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2010-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35733
    Journal Title:
    Agri Marketing
    Journal Title Details:
    48(9) : 46, 48
    Notes:
    Posted at http://www.agrimarketingdigital.com/?iid=43328, Marketing approaches used to introduce the SmartStax trait combination co-developed by Dow AgroSciences and Monsanto for insect control in corn.

    81. Marketing to the rural lifestyler: updates from marketers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Nelson, Barry (author), Fritts, Dwight (author), Nealey, Matt (author), Beadle, Donna (author), and Rakestraw, Dain (author)
    Format:
    Journal article
    Publication Date:
    2011-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36107
    Journal Title:
    Agri Marketing
    Journal Title Details:
    49(2) : 22-25

    83. Get your customers talking

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Foltz, John (author), Alexander, Corinne (author), Fulton, Joan (author), Kapetanovic, Kristyn (author), and Xu, Pei (author)
    Format:
    Journal article
    Publication Date:
    2011-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36460
    Journal Title:
    Agri Marketing
    Journal Title Details:
    49(4) : 23

    85. Changes make for opportunity

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Henderson, Lynn (author)
    Format:
    Journal article
    Publication Date:
    2011-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36464
    Journal Title:
    Agri Marketing
    Journal Title Details:
    49(4) : 50, 52, 54, 56
    Notes:
    Features the career and contributions of the 2011 National Agri-Marketing Association Agri-Marketer of the Year.

    94. Updates for marketers going direct

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Schimek, Rosemary (author), Pence, Jeff (author), Ganos, Alexa (author), Bergeson, Jim (author), Bitter, Gay (author), and Vaughan, Allen (author)
    Format:
    Commentary
    Publication Date:
    2011-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37186
    Journal Title:
    Agri Marketing
    Journal Title Details:
    49(9) : 50, 52-54
    Notes:
    Reports from six organizations that provide direct marketing services to the agriculture industry.