- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Olins, Robert (author / Young and Rubicam)
- Format:
- Journal article
- Publication Date:
- 1975-09
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D10669
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 13(9) : 20-22
- Subject Term:
- agri-marketers, agribusiness, attitudes, communication research, market analysis, marketing research, research methods, survey methods, surveys, marketing communication, agri-marketing, and research issues
