Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 171 Document Number: C28822
Notes:
Via "Media Watch" online. 5 pages., "Media Watch" commentator criticizes Queensland Country Life farm paper for "non-journalism" - printing news releases as if they were reported stories. Shows examples.
Abbott, Eric A. (author), Yarbrough, J. Paul (author), and Abbott: Department of Journalism and Mass Communication, Iowa State University; Yarbrough: Department of Communication, Cornell University
Format:
Journal article
Publication Date:
1992
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 90 Document Number: C06428
James F. Evans Collection, New communication technologies such as the microcomputer, videotex/teletext systems, the videocassette recorder, and satellite receiving dishes have been available to farmers since the early 1980s. This longitudinal study examines ethical issues associated with the impact that differential patterns of adoption and use of these technologies have had on inequalities among farmers from 1982 to 1989. The results demonstrate a strong adoption and use bias toward larger scale farmers who already have well-developed skills for handling information. This bias is especially strong for microcomputer and videotex/teletex systems and it is increasing over time. Although the same farmers are not adopting all communication innovations, there is a strong tendency toward the already information-rich making the most use of the innovations they adopt. The article concludes with several recommendations that would help minimize some of these information inequalities. (original)
"The organic act which lies back of the work college editors are doing provides for the gathering and dissemination of information. It was never intended that public funds should be used for "institutional promotion," "propaganda," "press-agenting," "space-grafting," "publicity," "self laudation," "selling" or call it what you will. If "institutional promotion" - to give it the benefit of the least obnoxious designation - comes as a "by-product" of news and helpful information, there's no harm done. But an item aimed to benefit the institution rather than the person who reads that item is not only subversive to the purposes of the college, but is also subversive to the interests of the so-called "by-product." The college has no mandate to work the newspapers; yet it has a sufficient warranty to work for its readers."
James F. Evans Collection, Many state governments in the United States promote locally-produced farm products. This paper discusses issues related to the ethics and equity of such promotional programs. The paper argues that generic promotion is generally easier to justify in terms of ethics and equity than brand promotion. It also argues that informative and factual brand promotions are easier to justify than deceptive and persuasive brand promotions. Additional equity issues arising when taxpayers finance state-promotional programs are also discusses. (original)
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36895
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 23, Page 7, Minutes of APA membership meeting, San Francisco, California, November 11, 1987., Members note reports from editors about increasing pressure from advertisers to influence editorial material. Suggested that publishers exchange information when this happens.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24819
Journal Title Details:
: 2-3
Notes:
Weekly Bulletin No. 107., "One of the most troublesome features of the advertising business today, especially in the agricultural field, is the ease with which some publishers extend recognition" to advertising agencies. Calls for advertising agencies to handle this themselves, through a general clearinghouse.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24905
Notes:
Special Bulletin No. 18. 3 pages., Calls attention to errors of description creeping into the advertising of some firms selling clothing, particularly women's clothing, by mail. Confirms standards used by the Vigilance Committee.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24814
Notes:
Special Bulletin. 1 page., "Some papers in our Association are not living up to the Fair Play Copy Resolution as strictly as they should." Bulletin reminds member publishers to maintain standards for acceptable copy from advertisers.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36816
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 10, Special Bulletin No. 17. 2 pages., Cites a bulletin by the National Better Business Bureau, Inc. Includes samples of objectionable claims in advertising food and drug preparations for animals.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36857
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 13, Page 1 of Special Bulletin No. 9., Advertiser's letter to a member publication criticizes advertising that lowers confidence in farm magazines and urges them to clean up their advertising.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28507
Notes:
Agricultural Publishers Association Archives, Proceedings of a meeting of the Agricultural Publishers Association in Chicago, Illinois, January 17, 1919. 6 pages., Includes discussion about various aspects of standards of practice for agricultural publishers.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24898
Notes:
Adopted by APA members, 1924 annual meeting, Chicago, Illinois. 2 pages., Describes obligations to subscribers, fellow publishers, and the advertiser and advertising agent.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36817
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 10, Special Bulletin No. 19. 4 pages., Report from the agricultural press committee of the American Association of Advertising Agencies (A.A.A.A.).
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24846
Notes:
1 page., Describes Fair Play Copy doctrine (under which advertisers are urged to refrain from making destructive criticisms of competitors) and the Guarantee of Advertising (under which farm papers do not knowingly accept questionable advertising).
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24850
Notes:
Bulletin No. 31, page 2., Identifies an advertising agency that is inviting free insertion of a "big news story" regarding one of the agency's clients. The agency "even proposed to furnish cuts to illustrate the article in question."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28852
Notes:
Agricultural Publishers Association records, UI Archives., Bulletin 232, page 3., Urges excluding from farm papers copy that attacks dealers, advertisers selling direct or through dealers, or reflecting unfairly upon a competitor in business.
18 pages., via online journal, The aim of this paper is to investigate the perceptions of small-scale farmers in Brazil towards genetically modified (GM) crops based on a sample of 15 focus groups involving 111 individuals. The analysis of the corpus shows heterogeneous perceptions regarding these crops, shaped by diverse factors, including economic prospects and concerns with the impact on health and the environment. There are many misgivings about these effects among the farmers, who are keen to receive unbiased information on the topic. These uncertainties affect them more as consumers, as most would prefer eating GM-free food, than as producers, as they consider other aspects, especially economic feasibility, when deciding what to grow. Although most farmers believe they should have a voice in decision-making on agricultural issues, few have made concerted efforts to be heard.
cited reference, In many developing nations pesticides are indiscriminately sold without health warnings. Few farmers properly use the chemicals, resulting in poisoning and a growing number of related deaths. Some developing nations are even producing their own pesticides. Governments needs to control pesticides, and manufacturers need to adhere to ethical rules when dealing with developing nations. Environmental and health risk information must be available, and national organizations should be formed to promote safeguards.
James F. Evans Collection, Research directors at American land-grant universities are optimistic regarding the future of agricultural biotechnology and expect the ongoing "biotechnology revolution" to benefit the public, including consumers and farmers. Unresolved public policy questions involving biotechnology do concern many of the research administrators who responded to an opinion poll, but the prevailing attitude appears to be on of confident expectation that solutions will in time emerge for all outstanding biotech problems. Asked about "biotechnology's ethical questions," a majority of the respondents that U.S. land-grant institutions are well equipped to deal with such questions. The respondents said biotechnology may pose environmental risks, but they did not expect biological catastrophes to occur. They said biotechnology could be used to foster low-input methods of agricultural production, and they were in favor of pursuing biotech research that might improve agriculture's sustainability. (original)
International: Pew Research Center, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 133 Document Number: D11396
Notes:
10 pages., Via online from website., "Experts say the rise of artifical intelligence will make most people better off over the next decade, but many have concerns about how advances in AI will affect what it means to be human, to be productive and to exercise free will. Includes references to impacts on farmers, farming and climate.
11 pages., Online from publisher via JSTOR digital archive., Authors identified how fears about Asian immigration are often expressed in a distaste for foreign food in the Australian media and official discourse. They also examined how newspaper and television coverage of food poisoning in restaurants and food courts suggests a link between ethnicity and contamination.
Anik, Asif Reza (author), Breustedt, Gunnar (author), and Bauer, Siegfried (author)
Format:
Paper
Publication Date:
2010-09-14
Published:
Bangladesh
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30576
Notes:
Presented at Tropentag 2010, Conference on International Research on Food Security, Natural Resource Management and Rural Development, Zurich, Switzerland, September 14-16, 2010. 6 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 51 Document Number: C00567
Notes:
AgCom 300 paper submitted to Dr. James Evans, UIUC., Mimeographed, 1985. 22 p. (Class paper for AgCom 300, University of Illinois at Urbana-Champaign, Agriculture Communications, Professor James Evans)
"It is fundamentally wrong to take sex sides in any situation, for goodness and badness - intelligence and moronity - are not distributed on the basis of man and woman. It is the individual who counts…"
25 pages., Online via UI e-subscription., Researchers investigated consumer attitudes toward vegetarianism, using two studies involving interviews with vegetarians and meat eaters. Text analysis revealed that "emotionally calibrated consumers were 'moral vegetarians' who find meat repulsive and make ethical food choices." Cognitively calibrated consumers were found to be 'health vegetarians' who "scanned the nutrition information, avoided meat due to health restrictions, and embraced vegetarianism for healthy life." Findings prompted suggestions for promoting vegetarianism.
Ashby, Jacqueline A. (author / Centro Internacional de Agricultural Tropical, Cali, Colombia) and Centro Internacional de Agricultural Tropical, Cali, Colombia
Format:
Book chapter
Publication Date:
1981
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 64 Document Number: C02293
Notes:
Mason E. Miller Collection; See C02290 for original, In: Invisible farmers : women and the crisis in agriculture. Washington, D.C. : Office of Women in Development, Agency for International Development, International Development Cooperation Agency, 1981. p. 143-195
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 30 Document Number: D10557
Notes:
2 pages., via website, AgriMarketing Weekly., A Wisconsin judge on Friday ordered Anheuser-Busch to stop suggesting in advertising that MillerCoors’ light beers contain corn syrup, wading into a fight between two beer giants that are losing market share to small independent brewers.
Austin, Lucinda L. (author / University of North Carolina at Chapel Hill), Schultz, MaryClaire (author / Elon University), and Gaither, Barbara Miller (author / Elon University)
Format:
Book chapter
Publication Date:
2019
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: D10898
Notes:
See also D10895., Pages 95-103 in Brigitta R. Brunner and Corey A. Hickerson (editors), Cases in public relations: translating ethics into action. Oxford University Press, New York City, New York. 359 pages., Reports on goals of McDonald's to increase transparency with consumers. While their goals are clear, their actions fall short."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C12029
Notes:
Pages 13-22 in: Vanessa Scarborough, Scott Killough, Debra A. Johnson and John Farrington (eds.), Farmer-led extension: concepts and practices. Intermediate Technology Publications, Ltd., London. 214 p. The book reports on a 1995 workshop co-organized by the International Institute for Rural Reconstruction, the Overseas Development Institute, and World Neighbors.
Axinn, George H. (author / Department of Resource Development, Michigan State University) and Department of Resource Development, Michigan State University
Format:
Journal article
Publication Date:
1988
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 72 Document Number: C03372
James F. Evans Collection; Axinn, This paper presents some of the basic trends, issues, and questions regarding the last four decades of international development cooperation in agriculture. The impact of technical cooperation tends to account for only a small proportion of change; the bulk of the variance being caused by internal, rather than external, forces and events. The paper reviews both multilateral and bilateral technical cooperation and then illustrates with the case of U.S. universities in international technical cooperation. It goes on to question the difference between "development" and "merely change", and asks who are the real beneficiaries: Finally, the paper suggests the following factors affecting continuity and change as forces to be analyzed with respect to any attempt at technical cooperation: biological, physical, cultural, social, economic, administrative, political, and diplomatic. The world experience of the past four decades confirms that without consideration of such a human ecology of continuity and change, well-meaning interventions in international technical cooperation are likely to have unintended consequences for both "donors" and recipients". (author)
International: Common Courage Press, Monroe, Maine.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20420
Notes:
163 pages, Authors' contention is that "the quest for corporate profits has ridden roughshod over questions of public health, freedom of choice and ecological sustainability."
Balit, Silvia (author) and Food and Agriculture Organization of the United Nations, Rome, Italy.
Format:
Report
Publication Date:
1999
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 150 Document Number: C24244
Notes:
Retrieved May 5, 2006., 38 pages., Emphasizes the need and potentials for giving a voice to rural women in development. Presents case examples involving varied channels for communicating, from traditional media to new electronic technologies.
12 pages., via online journal., Respecting ethical beliefs of consumers is an important precondition for food manufacturers in their attempt to improve their positioning in the European food market. Based on a cross-cultural survey of 2511 European participants, this research demonstrates how ethical beliefs affect consumer perceptions of “blue” (i.e. environmentally friendly) aquaculture products. The study further emphasises that the positive effect of ethical beliefs on purchase intention operates via an indirect route mediated by consumers’ trust in a product category. Consumer involvement has limited moderation effect on the above relationships. To expand its “blue” business, a key policy recommendation to aquaculture product manufacturers and policy makers is to urge stable and reliable standards of control in environmentally responsible aquaculture production so that consumers can rely on the information source and increase their trust in aquaculture products.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 83 Document Number: D10840
Notes:
Based on a presentation at the Global Alliance World PR Forum, Toronto, Canada, May 2016. 5 pages., Brief definition of greenwashing in the realm of environment, discussion of risks and dangers in the practice, and guidelines for communicators in developing their environmental communication methods.
