Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 119 Document Number: C13518
Notes:
9 p., APEN (Australasia Pacific Extension Network) 2001 International Conference, Oct3-5, 2001, at University of South queensland, Toowoomba, Queensland, Australia
6 pages., Via online journal., This study examines the impact of a residential horticultural career academy, Camp Tomorrow’s Undergraduates Realizing the Future (TURF), conducted from 2010 to 2016 at Oklahoma State University (OSU) in Stillwater, OK. Each year, up to 25 Oklahoma high school students were engaged in 2 weeks of hands-on activities representing a variety of horticulture-related careers. Instructors for Camp TURF included OSU faculty, staff, and graduate students from the Department of Horticulture and Landscape Architecture, related OSU departments, and horticulture and landscape architecture industry professionals. The Oklahoma State Regents for Higher Education sponsored this career academy, which was geared toward potential first-generation college students, and helped to expose students to the university atmosphere as well as expand their knowledge of science- and math-related career fields. Pre- and postassessments given at Camp TURF show significant changes in college readiness and familiarity with horticulture careers, but did not necessarily increase interest in particular horticulture and landscape architecture careers. Upon following up with academy graduates, we learned that the academy has been a positive experience for numerous attendees, with 76.6% going on to higher education and two students majoring in horticulture and landscape architecture-related areas.
Alter, Theodore R. (author / Pennsylvania State Univeristy), Ruane, Dermot J. (author / National University of Ireland), Phelan, James F. (author / National University of Ireland), and Crewdson, Bud (author / University of Minnesota)
Format:
Proceedings
Publication Date:
1999-03-23
Published:
Association for International Agricultural and Extension Education
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: C20985
Notes:
Burton Swanson Collection, 8 pages, Session I, from "1999 conference proceedings -- Association for International Agricultural and Extension Education", 15th Annual Conference, 21-24 March 1999, Port of Spain, Trinidad, 25-26, Tobago
"Communicating Agricultural Information in Remote Places, IXth World Congress of International Association of Agricultural Information Specialists, Melbourne, Australia. Part 2.
Paper presented at the colloquium "Implementing HortBase: Horticulture global information system for decision support" held July 23-26, 1997, Salt Lake City, Utah. Includes references
Wilson, Kathryn L. (author), Barnes, Carly (author), and Irani, Tracy (author)
Format:
Paper
Publication Date:
2012-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 188 Document Number: D01531
Notes:
Paper presented in the Agricultural Communication Section of the Southern Association of Agricultural Scientists annual meeting in Birmingham, Alabama, February 5-6, 2012. 23 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 132 Document Number: C20085
Notes:
6 pages; from "Extending Extension; beyond traditional boundaries, methods and ways of thinking", APEN 2003 Forum, Hobart, Tasmania, Australia, November 26-28, 2003
Describes emphasis of Rodale Press, Emmaus, Pennsylvania, on encouraging employees to follow the healthy living, home gardening and other practices emphasized in Rodale periodicals.
Gallardo, Karina R. (author), Stafne, Eric T. (author), Devetter, Lisa Wasko (author), Zhang, Qi (author), Li, Charlie (author), Takeda, Fumiomi (author), Williamson, Jeffrey (author), Yang, Wei Qiang (author), Cline, William O. (author), Beaudry, Randy (author), Allen, Renee (author), and Washington State University
Mississippi State University
University of Georgia
University of Florida
Oregon State University
Michigan State University
Format:
Journal article
Publication Date:
2018-02
Published:
United States: American Society for Horticultural Science
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 11 Document Number: D10337
7 pages., Via online journal., The availability and cost of agricultural labor is constraining the specialty crop industry throughout the United States. Most soft fruits destined for the fresh market are fragile and are usually hand harvested to maintain optimal quality and postharvest longevity. However, because of labor shortages, machine harvest options are being explored out of necessity. A survey on machine harvest of blueberries (Vaccinium sp.) for fresh market was conducted in 2015 and 2016 in seven U.S. states and one Canadian province. Survey respondents totaled 223 blueberry producers of various production sizes and scope. A majority (61%) indicated that their berries were destined for fresh markets with 33% machine harvested for this purpose. Eighty percent said that they thought fruit quality was the limiting factor for machine-harvested blueberries destined for fresh markets. Many producers had used mechanized harvesters, but their experience varied greatly. Just less than half (47%) used mechanical harvesters for fewer than 5 years. Most respondents indicated that labor was a primary concern, as well as competing markets and weather. New technologies that reduce harvesting constraints, such as improvements to harvest machinery and packing lines, were of interest to most respondents. Forty-five percent stated they would be interested in using a modified harvest-aid platform with handheld shaking devices if it is viable (i.e., fruit quality and picking efficiency is maintained and the practice is cost effective). Overall, the survey showed that blueberry producers have great concerns with labor costs and availability and are open to exploring mechanization as a way to mitigate the need for hand-harvest labor.
9 pages., Via online journal., Little information has been published on the business and marketing practices of landscape firms, an important sector of the green industry. We sought to profile the product mix, advertising, marketing, and other business practices of United States landscape firms and compare them by business type (landscape only, landscape/retail, and landscape/retail/grower) as well as by firm size. We sent the 2014 Trade Flows and Marketing survey to a wide selection of green industry businesses across the country and for the first time included landscape businesses. Herbaceous perennials, shade trees, deciduous shrubs, and flowering bedding plants together accounted for half of all landscape sales; 3/4 of all products were sold in containers. However, landscape only firms sold a higher percentage of deciduous shrubs compared with landscape/retail/grower firms. Landscape businesses diversified their sales methods as they diversified their businesses to include production and retail functions. Landscape businesses spent, on average, 5.6% of sales on advertising, yet large landscape companies spent two to three times the percentage of sales on advertising compared with small- and medium-sized firms. Advertising as a percent of sales was three to four times higher for landscape/retail/grower compared with landscape only or landscape/retail firms; most respondents used Internet advertising as their primary method of advertising. The top three factors influencing price establishment in landscape businesses were plant grade, market demand, and uniqueness of plants, whereas inflation was ranked as the least important of the nine factors provided. A higher percentage of small and medium-sized firms perceived last year’s prices as more important in price establishment compared with large firms. A high percentage of large landscape companies said the ability to hire competent hourly employees was an important factor in business growth and management, but this was true only for about half of the small and medium-sized landscape companies.
Thompson, R.P. (author), Turner, L.W. (author), Duncan, G.A. (author), Overhults, D.G. (author), Duross, D. (author), and Catchen, R. (author)
Format:
Paper
Publication Date:
1998
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24679
Notes:
Pages 530-536 in Fedro S. Zazueta and Jiannong Xin (eds.), Computers in agriculture: proceedings of the 7th international conference on computers in agriculture, Orlando, Florida, October 26-30, 1998. St. Joseph, Michigan: American Society of Agricultural Engineers. 999 pages.
11 pages., Online via Directory of Open Access Journals (DOAJ), Concept paper summarized "key 'hotspots' for waste generation along the food supply chain and identified a range of existing solutions/measures that can help producers, retailers and consumers reduce the amount of food wasted. Emphasis placed on reducing waste of perishable, fresh produce.
16 pages, Applying sustainable horticulture as an innovation in The Special Region of Yogyakarta (DIY) Indonesia can be a commendable example in agricultural extension education. Previous research has revealed that understanding farmers' perceptions of innovation is essential for appropriate interventions to change their behavior. In DIY, the surveys were conducted in 2016 with 257 males and 93 females of farmers groups member from 21 villages in Sleman, Bantul, and Kulonprogo Regency. The objective of the survey was to determine the effects of farmer's internal factors on the perception of ecological, social economy, and ethical (ESE) urgency as a component of sustainable horticulture practices. The findings from the ecological, social, and ethical dimensions among the farming community in DIY indicated that, directly and indirectly, the farmers can acknowledge and practice sustainable horticulture. However, this was altering several factors, most notably, motivation and the prospect of increased income. The important thing in extension work was motivation, and a major motivating factor was the possibility of increased agricultural income. This study suggests that extension education of achieving horticultural sustainability in DIY should be based on the motivation of farmers and thoughtfulness of their basic needs especially needs to have higher income.
VanDerZanden, A.M. (author / Oregon State University)
Format:
Conference paper
Publication Date:
1998-06-14
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 104 Document Number: C09069
Notes:
1998 National Extension Technology Conference. June 14-17, 1998 . St. Louis, MO. 1 p. http://outreach.missouri.edu/netc98/manuscripts/vanderzanden.html
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 116 Document Number: C11796
Notes:
Francis C. Byrnes Collection, Summary Report of the Conference on Research and Development of Vegetables in the Tropics, Morrilton, Arkansas, January 9-12, 1986, pp. 59-68.
Bauske, Ellen M. (author), Bachman, Gary R. (author), Bradley, Lucy (author), Jeannette, Karen (author), O’Connor, Alison Stoven (author), and Bennett, Pamela J. (author)
Format:
Journal article
Publication Date:
2014-06
Published:
USA: American Society for Horticultural Science
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 208 Document Number: D13261
4 pages, Communication is a critical issue for consumer horticulture specialists and extension agents. They must communicate effectively with the public interested in gardening, with Extension Master Gardener (EMG) volunteers and with other scientists. A workshop was held at the Annual Conference of the American Society for Horticultural Science on 22 July 2013 in Palm Desert, CA, with the intent of sharing tips and techniques that facilitated consumer horticulture and EMG programming. Presentations focused on communication. One program leader reported on the North Carolina Master Gardener web site, which integrates an online volunteer management system (VMS) with widely available web tools to create one-stop shopping for people who want to volunteer, get help from volunteers, or support volunteers at both the county and state level. Another program used the state VMS to house videos providing continuing education (CE) training required for EMG volunteers. This training is available 24 hours per day and 7 days per week. Agents created the videos by recording live presentations with widely available, screen capture software and a microphone. Features that make the social media site Pinterest a strong tool for gathering together focused programming resources and professional collaboration were outlined. Finally, the use of a compact, subirrigated gardening system that uses peat-based potting mix was suggested as a means to simplify communication with new urban gardeners and address their unique gardening issues.
Findings suggested that in-store point-of-purchase advertising was not sufficient to significantly increase brand awareness and total demand for local ornamental brands. Buying frequency was found to increase both overall demand and likelihood of brand awareness.
3 pages., Via online journal., Increased global trade coupled with diversified employment opportunities have generated demand for college graduates to possess enhanced interpersonal and foreign communication skills and a well-developed understanding of foreign culture. Horticultural employment opportunities also require students to possess a mastery of horticultural theory with an established record of direct, hands-on experience. Despite these needs, financial limitations of students and academic departments coupled with a lack of available opportunities may restrict students from developing these critical skills. Through development of cooperative learning programs, students have an opportunity to master and refine their horticultural skills while simultaneously raising funds, which are allocated for professional development including an international learning program. This article provides a successful overview of a student-based cooperative learning program that enhances student learning opportunities.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: A-Farm M RS.12; Folder: RS.12.C.040 Document Number: D03166
Notes:
85 pgs; Front and back pages have tape to adhere edges, John Harvey Collection; Rare Serial Collection
Paper presented at the colloquium "Implementing HortBase: Horticulture global information system for decision support" held July 23-26, 1997, Salt Lake City, Utah. Includes references
Researchers addressed an issue in teaching scientific communication. Surveys and interviews indicated that a disconnect existed between what instructors expected of their students in writing laboratory reports and what the stated learning outcomes were for their horticultural science courses. Researchers developed and tested a grading or analytic scoring rubric, observing positive results.
Brooker, John R. (author / University of Tennesse. ), Eastwood, David B. (author / University of Tennesse. ), and Gray, M.D. (author / University of Tennesse. )
Format:
Journal article
Publication Date:
1993-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 105 Document Number: C09238
Singh, S.P. (author / Tennessee State University, Department of Rural Development), Hiremath, B.N. (author / Tennessee State University, Department of Rural Development), and Comer, S.L. (author / Tennessee State University, Department of Rural Development)
Format:
Journal article
Publication Date:
1990
Published:
International: Haworth Press, Inc.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 105 Document Number: C09110
Aylward, Larry (author) and Turf and Ornamental Communicators Association, New Prague, Minnesota.
Format:
Report
Publication Date:
2007
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: C25520
Notes:
Case histories section of web site. 8 pages., First place environmental stewardship article in the 2004 TOCA writing contest, with comments from author and judges.