Subject Term: 3 selected - Bibleaves Search Results

Start Over Subject Term brands Subject Term commodity promotion Subject Term promotion

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Benson, Marge (author / J. Walter Thompson Company)
Format:: Paper
Publication Date:: 1985-04
Published:: USA: AgEcon
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 30 Document Number: D10574
Notes:: 3 pages., Via proceedings from a seminar, "Research on effectiveness of agricultural commodity promotion," of NECC-63 Research Committee on Commodity Promotion, Arlington, Virginia, April 9-10, 1985., Research is vital as communication planning "incorporates the consumer point of view throughout."

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Barnhart, Walt (author)
Format:: Journal article
Publication Date:: 2019-11-01
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11077
Journal Title:: Drovers
Notes:: 3 pages., Via online issue., Describes communications campaign about the Beef Quality Assurance program of the National Cattlemen's Beef Association.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Ruth, Taylor K. (author) and Rumble, Joy N. (author)
Format:: Journal article
Publication Date:: 2016
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07423
Journal Title:: Journal of Applied Communications
Journal Title Details:: 100(2) : 28-42

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Reiman, Miranda (author)
Format:: Journal article
Publication Date:: 2008-11
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28550
Journal Title:: Agri Marketing
Journal Title Details:: 46(9) : 37
Notes:: Posted at http://www.agrimarketingdigital.com/?iid=19654

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Thomas, Arthur M. (author) and Canter, Neil (author)
Format:: Journal article
Publication Date:: 2009-12
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35956
Journal Title:: Agricultural and Resource Economics Review
Journal Title Details:: 38(3) : 431-444

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Pitts, Lee (author)
Format:: Commentary
Publication Date:: 2007-10-31
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: C26649
Journal Title:: Farm World
Journal Title Details:: 53(39) : 7B
Notes:: Tongue in cheek, the author explores the idea that those who promote consumption of farm products need to use mascots. "We may neet to put a funny face on our productà"

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Bechtel, Wyatt (author)
Format:: Journal article
Publication Date:: 2018-11
Published:: Lenexa, Kansas: Drovers CattleNetwork
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D10024
Journal Title:: Drovers Cattlenetwork
Journal Title Details:: : 20
Notes:: Features a campaign, "Brand the Barn," that involves painting the Certified Angus Beef logo on barns throughout the nation.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Morales, Luis Emilio (author), Fleming, Euan (author), Wright, Vic (author), Griffith, Garry (author), and Umberger, Wendy (author)
Format:: Paper
Publication Date:: 2008-02-08
Published:: Australia
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 173 Document Number: C29432
Notes:: Presented at the Australian Agricultural and Resource Economics Society conference, Canberra, Australia, February 5-8, 2008. 13 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Brown, Mark G. (author), Lee, Jonq-Ying (author), Knight, Erika P. (author), and Chung, Rebecca H. (author)
Format:: Paper
Publication Date:: 2008-07-27
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: C28333
Notes:: Presented at the American Agricultural Economics Association annual meeting, Orlando, Florida, July 27-29, 2008. 10 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Bollman, Ray D. (author)
Format:: Presentation
Publication Date:: 1987-08-03
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 198 Document Number: D09658
Notes:: Outline of a presentation at a symposium, "Optimal allocation of animal industry checkoff funds: lessons from meat demand analysis," during an American Agricultural Economics Association meeting, East Lansing, Michigan, August 3, 1987. 6 pages.

Search