Skip to search
Skip to main content
Skip to first result
Search
Search Results
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Hughes, Amy (author), Johnson, Tara L. (author), Edgar, Leslie D. (author), Miller, Jefferson D. (author), and Cox, Casandra (author)
Format:
Journal article
Publication Date:
2016
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07422
Journal Title:
Journal of Applied Communications
Journal Title Details:
100(2) : 10-27
Notes:
Case example of a promotional campaign in which the one-third of the messages in the creative pieces were inconsistent with the original plan.
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
1995-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 104 Document Number: C09032
Journal Title:
Agri Marketing
Journal Title Details:
May 1995 : 70-73
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Kinnucan, H. W. (author), Chang, H.S. (author), and Venkateswaran, M. (author)
Format:
Journal article
Publication Date:
1993
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14808
Journal Title:
Review of Marketing and Agricultural Economics
Journal Title Details:
61(3) : 401-416
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Anderson, Barb Baylor (author)
Format:
Journal article
Publication Date:
2004-04
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20417
Journal Title:
Agri Marketing
Journal Title Details:
42(3) : 62-63
Notes:
Case report about the "Best of Show: Public Relations" entry in the 2004 National Agri-Marketing Association competition.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Englund, Tessa R. (author), Zhou, Mi (author), Hedrick, Valisa E. (author), and Kraak, Vivica I. (author)
Format:
Journal article
Publication Date:
2020
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: D11540
Journal Title:
Journal of Nutrition Education and Behavior
Journal Title Details:
52(1) : 87-95
Notes:
9 pages., Online via publisher., An adapted health-branding framework guided the 3-step mixed-methods approach to identify evidence for campaigns using a scoping review, comprehensive literature review (1990-2016), and key-informant interviews. Results showed that industry, government, and non-governmental organizations supported 13 campaigns that used various health-branding strategies.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Malaga, Jaime E. (author), Xu, Bin (author), and Martinez-Mejia, Pablo (author)
Format:
Journal article
Publication Date:
2011-08
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00236
Journal Title:
Journal of Agricultural and Resource Economics
Journal Title Details:
43(03) : 433-442
Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
Journal article
Publication Date:
2007
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25464
Journal Title:
Agri Marketing
Journal Title Details:
45(1) : 19
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Pollack, Judann (author)
Format:
Journal article
Publication Date:
1997-07-28
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21567
Journal Title:
Advertising Age
Journal Title Details:
68(30) : 3+
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Thompson, Stephanie (author)
Format:
Journal article
Publication Date:
2000-04-24
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21561
Journal Title:
Advertising Age
Journal Title Details:
71(18) : 34
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Kaiser, Harry M. (author) and Vande Kamp, P.R. (author)
Format:
Journal article
Publication Date:
2000-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 115 Document Number: C11687
Journal Title:
American Journal of Agricultural Economics
Journal Title Details:
<82(2): 271-286>