- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Journal article
- Publication Date:
- 1995-05
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 104 Document Number: C09032
- Journal Title:
- Agri Marketing
- Journal Title Details:
- May 1995 : 70-73
- Subject Term:
- advertising, attitudes, buyer behavior, campaign, campaign planning, commodity promotion, livestock, meat, promotion, and public attitude
