- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Journal article
- Publication Date:
- 2007
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25464
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 45(1) : 19
- Subject Term:
- campaign planning, campaigns, commodity promotion, dairy, event planning, National Agri-Marketing Association (NAMA), promotion, public relations, and marketing communication
