Collection: Agricultural Communications Documentation Center (ACDC) / Subject Term: advertising / Journal Title: Journal of Marketing

Start Over Collection Agricultural Communications Documentation Center (ACDC) Subject Term advertising Journal Title Journal of Marketing

1. 20. Research and research techniques

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Lazer, William (author), Kelley, Eugene J. (author), Meyer, R. E. (author), Kelley, William T. (author), Grubb, Kenneth A. (author), Hollander, Stanley C. (author), Copulsky, William (author), and Michigan State University Union Oil Company University of Pennsylvania Department of Commerce Grace Chemical Research and Development Company
Format:: Abstract
Publication Date:: 1957-04
Published:: USA: American Marketing Association
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: D08236
Journal Title:: Journal of Marketing
Journal Title Details:: 21 (4): 468-471

2. Advertising

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Breyer, Ralph F. (author), Canoyer, Helen G. (author), Hawkins, E. R. (author), and Jones, Fred M. (author)
Format:: Abstract
Publication Date:: 1946-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: D07597
Journal Title:: Journal of Marketing
Journal Title Details:: 10(4) : 397-400

3. Advertising

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Breyer, Ralph F. (author)
Format:: Abstract
Publication Date:: 1947-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07598
Journal Title:: Journal of Marketing
Journal Title Details:: 12(1) : 103-106

4. Advertising and sales promotion

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Wolf, Alois F. (author), King, Robert L. (author), Fisk, George (author), Hinderman, Charles H. (author), Regan, William J. (author), Disch, Wolfgang (author), Wright, John S. (author), Spencer, Ulric M. (author), Meissner, Frank (author), and Goldstucker, Jac L. (author)
Format:: Journal article
Publication Date:: 1963-07
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09350
Journal Title:: Journal of Marketing
Journal Title Details:: 27(3) : 89-93

5. Advertising and sales promotion

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Smolan, Marvin (author), Hollander, Stanley C. (author), Lazer, William (author), Mertes, John E. (author), Meissner, Frank (author), and Regan, William J. (author)
Format:: Journal article
Publication Date:: 1961-07
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09351
Journal Title:: Journal of Marketing
Journal Title Details:: 25(5) : 90-93

6. Advertising dairy products in rural grocery stores

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Dickins, Dorothy (author)
Format:: Journal article
Publication Date:: 1955-01
Published:: United States: American Marketing Association
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 161 Document Number: D07830
Journal Title:: Journal of Marketing
Journal Title Details:: 19 (3): 268-270

7. Book review of "the theory and measurement of demand" by Henry Schultz

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Waugh, Frederick V. (author) and Beckman, Theodore N. (author)
Format:: Book review
Publication Date:: 1938-01
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D07513
Journal Title:: Journal of Marketing
Journal Title Details:: 3 (3): 299-301

8. Commercial canning - what does the future hold?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Campbell, Carlos (author)
Format:: Journal article
Publication Date:: 1962-04
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09352
Journal Title:: Journal of Marketing
Journal Title Details:: 26(2) : 44-47

9. Competitive relations in the coffee industry

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Rosenthal, Jacob (author)
Format:: Editorial
Publication Date:: 1936-01
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D07464
Journal Title:: Journal of Marketing
Journal Title Details:: 1 (3): 191-197

10. Digests of some leading articles on marketing from trade journals

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Burd, Henry (author)
Format:: Digest
Publication Date:: 1939-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D07467
Journal Title:: Journal of Marketing
Journal Title Details:: 3 (4): 423-429

11. Food marketing in western Europe today

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Abbott, John C. (author)
Format:: Journal article
Publication Date:: 1963-04
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09353
Journal Title:: Journal of Marketing
Journal Title Details:: 27(2) : 17-22

12. Market research in Germany

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Brandt, Karl (author)
Format:: Journal article
Publication Date:: 1936-07
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D07471
Journal Title:: Journal of Marketing
Journal Title Details:: 1 (1): 35-39

13. Place of marketing agreements in stabilizing farm income

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1955-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D06893
Journal Title:: Journal of Marketing
Journal Title Details:: 19(4) : 331-337

14. Progress in marketing research

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Stehman, J. Harold (author)
Format:: summary report
Publication Date:: 1939-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D07511
Journal Title:: Journal of Marketing
Journal Title Details:: 4 (2): 178-192

15. Relation of mass buying to mass selling

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Erdman, H. E. (author)
Format:: Journal article
Publication Date:: 1937
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D07493
Journal Title:: Journal of Marketing
Journal Title Details:: 2 (1): 13-20

16. Selection of newspapers for grocery products advertising

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Donnahoe, Alan S. (author)
Format:: Journal article
Publication Date:: 1956-01
Published:: USA: American Marketing Association
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: D08238
Journal Title:: Journal of Marketing
Journal Title Details:: 20 (3): 269-271

17. The California marketing act and the California agricultural products marketing act

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Wellman, H. R. (author)
Format:: Journal article
Publication Date:: 1938-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D07460
Journal Title:: Journal of Marketing
Journal Title Details:: 3 (2): 177-178

18. The California prorate act

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Stokdyk, E. A. (author)
Format:: Journal article
Publication Date:: 1938-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D07461
Journal Title:: Journal of Marketing
Journal Title Details:: 3 (2): 178-179

19. The Sovereign state turns barker

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kirkpatrick, C. A. (author) and Brown, G. B. (author)
Format:: Journal article
Publication Date:: 1938-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D07486
Journal Title:: Journal of Marketing
Journal Title Details:: 3 (1): 77-83

20. The distribution of selling effort among geographic areas

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Wellman, H. R. (author)
Format:: Journal article
Publication Date:: 1938-01
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D07503
Journal Title:: Journal of Marketing
Journal Title Details:: 3 (3): 225-239

21. The pluses and minuses of branding agricultural products

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Makens, James C. (author)
Format:: Journal article
Publication Date:: 1964-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 154 Document Number: D06980
Journal Title:: Journal of Marketing
Journal Title Details:: 28(4) : 10-16

22. The value of marketing research to household consumers

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Montgomery, D. E. (author)
Format:: Speech
Publication Date:: 1938-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D07514
Journal Title:: Journal of Marketing
Journal Title Details:: 3 (1): 16-19

23. Understanding the bases of parental concern and reaction to children's food advertising

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Grossbart, S.L. (author) and Crosby, L.A. (author)
Format:: Journal article
Publication Date:: 1984
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19582
Journal Title:: Journal of Marketing
Journal Title Details:: 48(3) : 79-92

24. What do you mean--rural and urban?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Meserole, W. H. (author)
Format:: Journal article
Publication Date:: 1937-01
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 157 Document Number: D07483
Journal Title:: Journal of Marketing
Journal Title Details:: 2 (3): 233-235

Bibleaves

1. 20. Research and research techniques

2. Advertising

3. Advertising

4. Advertising and sales promotion

5. Advertising and sales promotion

6. Advertising dairy products in rural grocery stores

7. Book review of "the theory and measurement of demand" by Henry Schultz

8. Commercial canning - what does the future hold?

9. Competitive relations in the coffee industry

10. Digests of some leading articles on marketing from trade journals

11. Food marketing in western Europe today

12. Market research in Germany

13. Place of marketing agreements in stabilizing farm income

14. Progress in marketing research

15. Relation of mass buying to mass selling

16. Selection of newspapers for grocery products advertising

17. The California marketing act and the California agricultural products marketing act

18. The California prorate act

19. The Sovereign state turns barker

20. The distribution of selling effort among geographic areas

21. The pluses and minuses of branding agricultural products

22. The value of marketing research to household consumers

23. Understanding the bases of parental concern and reaction to children's food advertising

24. What do you mean--rural and urban?

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