Subject Term: social marketing and message content

Start Over Subject Term social marketing Subject Term message content

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Griffiths, Marcia (author) and Nobbe, Elizabeth (author)
Format:: Journal article
Publication Date:: 1985
Published:: Indonesia
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09565
Journal Title:: Development Communication Report
Journal Title Details:: 51 : 5, 14, 19
Notes:: Delmar Hatesohl Collection

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Swartz, Julie (author)
Format:: Journal article
Publication Date:: 1999-12
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 146 Document Number: C23109
Journal Title:: Journal of the American Dietetic Association
Journal Title Details:: 99(12) : 1502
Notes:: Steps to using television commercials as an effective social marketing tool for nutrition education.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Rana, Indi (author)
Format:: Journal article
Publication Date:: 1987
Published:: International: Clearinghouse on Development Communication, Arlington, Virginia.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16524
Journal Title:: Development Communication Report
Journal Title Details:: 59(4) : 1-2

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Obermiller, Carl (author)
Format:: Journal article
Publication Date:: 1995
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 130 Document Number: C19568
Journal Title:: Journal of Advertising
Journal Title Details:: 24(2) : 55-70

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hecht, Michael L. (author) and Lee, Jeong Kyu (author)
Format:: Book chapter
Publication Date:: 2008
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01367
Notes:: Pages 161-179 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Gordon, Ross (author), Hastings, Gerard (author), McDermott, Laura (author), and Evans, W. Douglas (author)
Format:: Book chapter
Publication Date:: 2008
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01365
Notes:: Pages 74-90 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Farrelly, Matthew C. (author) and Davis, Kevin C. (author)
Format:: Book chapter
Publication Date:: 2008
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01366
Notes:: Pages 127-145 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Loureiro, Sandra Maria Correia (author) and Kaufmann, Hans Ruediger (author)
Format:: Journal article
Publication Date:: 2016
Published:: Portugal
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D11622
Journal Title:: Journal of Promotion Management
Journal Title Details:: 22(2) : 224-237
Notes:: 15 pages., Online via UI e-subscription., Researchers analyzed antecedents and consequences of affective commitment revealed "the importance of pleasant arousal in reinforcing self-expressive recycling in order to increase the affective commitment."

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Binns, Colin W. (author), Pollard, Christina M. (author), and Daly, Alison M. (author)
Format:: Abstract
Publication Date:: 2009-05
Published:: Australia
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 174 Document Number: C29519
Journal Title:: Public Health Nutrition
Journal Title Details:: 12(5) : 637-643
Notes:: Via Ebscohost.com, 2 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Powell, Doug (author), Mathiasen, Lisa (author), and Jacob, Casey (author)
Format:: Abstract
Publication Date:: 2009-05-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C29190
Journal Title:: Food Control
Notes:: Via Science Direct. 2 pages., Authors emphasize coordinated planning, based on understanding of audiences.

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