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    Start Over Subject Term television Subject Term media effectiveness Journal Title Agri Marketing

    3. Broadcast: the last 50. What's next?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Samuelson, Orion (author)
    Format:
    Journal article
    Publication Date:
    2007-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26624
    Journal Title:
    Agri Marketing
    Journal Title Details:
    : 28
    Notes:
    Posted at www.agrimarketing.com, Article in "A salute to NAMA on its 50th," special supplement featuring the 50th anniversary of the National Agri-Marketing Association.

    6. Broadcasting: delivering results

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Armstrong, Max (author), Vail, Mark (author), Day, Don (author), and Cassidy, Tom (author)
    Format:
    Journal article
    Publication Date:
    2009-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29098
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(3) : 68-71
    Notes:
    Four rural broadcasters share their thoughts on what's up and what's new.

    8. Rural lifestyle media updates

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Schwalbe, Julie (author), Brown, Eric (author), Wilson, Greg (author), Hansen, Mike (author), and Ellis, Michael (author)
    Format:
    Journal article
    Publication Date:
    2009-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29451
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(7) : 45-48
    Notes:
    Posted at http://www.agrimarketingdigital.com/?iid=29085

    10. Broadcast questions answered

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cunningham, Cindy (author), Landa, Robert (author), Barrows, Janet (author), Rosner, Pat (author), and Schroeder, Kiersten (author)
    Format:
    Journal article
    Publication Date:
    2010-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30610
    Journal Title:
    Agri Marketing
    Journal Title Details:
    48(8) : 32, 34, 36
    Notes:
    Posted at http://www.agrimarketing.com

    15. What's new in broadcasting

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Adams, Mike (author / AgriTalk), Bauer, Kyle (author / KFRM, Clay Center, Kansas), Jahnke, Pam (author / WTDY/Q106, Madison, Wisconsin), Slack, Evan (author / Evan Slack Network), Wick, Don (author / Red River Farm Network), Young, Cyndi (author / Brownfield Ag News), Lancaster, Curt (author / Texas Farm Bureau Radio Network), and Jarand, Alan (author / RFD Radio Network)
    Format:
    Journal article
    Publication Date:
    2012-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00028
    Journal Title:
    Agri Marketing
    Journal Title Details:
    50(7) : 36-40

    16. Updates from ag/rural broadcasters

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Oppold, Mark (author), Bauer, Kyle (author), Steever, Tom (author), Adkison, Janet (author), Grebner, Meghan (author), and Adams, Chase (author)
    Format:
    Journal article
    Publication Date:
    2012-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00252
    Journal Title:
    Agri Marketing
    Journal Title Details:
    50(3) : 58-62

    18. Creative differences

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Reddick, Bekah (author)
    Format:
    Journal article
    Publication Date:
    2003-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19067
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(10) : i6-8
    Notes:
    On creative (or lack of creative) use of radio for agricultural advertising.

    26. RSVP : How do you determine what percent of budget goes into broadcast?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bonner-Lewis, D. (author), LaCasse, R.A. (author), Palmer, J. (author), and Volk, J. (author)
    Format:
    Journal article
    Publication Date:
    1984
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00941
    Journal Title:
    Agri Marketing
    Journal Title Details:
    22(6): 56-58
    Notes:
    AgComm Teaching

    34. Study shows consistent listenership

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2019-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D11030
    Journal Title:
    Agri Marketing
    Journal Title Details:
    57(7) : 24
    Notes:
    Summarizes findings of a 2019 survey among U.S. farmers regarding their daily information sources for farming, agricultural news, weather and markets. "Even as new information sources appear and some farmers partake in them, traditional farm-news sources like radio continue to show broad-based strength."

    35. NAFB stands with American agriculture

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Frazer, Rita (author / President, NAFB)
    Format:
    Journal article
    Publication Date:
    2020
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D11687
    Journal Title:
    Agri Marketing
    Journal Title Details:
    58(3) : 15
    Notes:
    President of the National Association of Farm Broadcasting provides a current focus on agricultural and rural broadcasting in support of American agriculture.

    36. Radio dominates as info source

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2020
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D11688
    Journal Title:
    Agri Marketing
    Journal Title Details:
    58(3) : 16-17
    Notes:
    National Association of Farm Broadcasting (NAFB) staff summarizes findings of 2019 listenership research and unique capabilities of audio media in providing farmers with timely, "hands free" information.

    37. NAFB programs are essential communications tools

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Thornton, Mace (author / Vice-president, United Soybean Board)
    Format:
    Journal article
    Publication Date:
    2020
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D11690
    Journal Title:
    Agri Marketing
    Journal Title Details:
    58(3) : 21
    Notes:
    Author emphasizes the value of farm broadcasters in sharing information about the numerous initiatives supported by the agricultural organizations such as the American Soybean Association.