NAFB programs are essential communications tools

Collection:

Agricultural Communications Documentation Center (ACDC)

Contributor:

Thornton, Mace (main author / Vice-president, United Soybean Board)

Format:

Journal article

Publication Date:

2020

Published:

USA

Location:

Agricultural Communications Documentation Center, Funk Library, University of Illinois

Related Item:

Agri Marketing

Related Item Details:

58(3) : 21

Subject Term:

commodity promotion, crops, information sources, journalists, media effectiveness, organizations, radio, radio programs, rural broadcasting, rural broadcasts, soybeans, television, television programming, broadcasters, rural broadcasters, radio broadcasting, National Association of Farm Broadcasting (NAFB), checkoff program, farm broadcasting

Notes:

Author emphasizes the value of farm broadcasters in sharing information about the numerous initiatives supported by the agricultural organizations such as the American Soybean Association.