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    Start Over Publication Year 2007 Journal Title Agri Marketing

    2. Do farmers care about service quality?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gunderson, Michael (author)
    Format:
    Journal article
    Publication Date:
    2007
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25463
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(1) : 18
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=44179, Report of a survey among crop producers.

    7. Cotton Incorporated: developing exciting new uses and marketing programs for one of the world's oldest crops

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hunt, Mitzi (author)
    Format:
    Journal article
    Publication Date:
    2007
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25468
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(1) : 52-53
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=44192

    8. Product innovation drives this company's success

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Henderson, Lynn (author)
    Format:
    Journal article
    Publication Date:
    2007
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25469
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(1) : 54-55, 57
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=44196, Case report about marketing strategies of Great Plains Manufacturing, Inc., Salina, Kansas.

    10. What's in a title?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Henderson, Lynn (author)
    Format:
    Journal article
    Publication Date:
    2007
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25471
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(1) : 4
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=44204

    12. Focus on the rural lifestyle market: successes in serving this market

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Embury, Greg (author), Oldvader, Daryl (author), Fahey, Joe (author), and Fohl, Blake (author)
    Format:
    Journal article
    Publication Date:
    2007-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25660
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(2) : 29-30
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=44505

    13. Focus on the rural lifestyle market: an enormous and diverse market

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Provenmire, Jeremy (author)
    Format:
    Journal article
    Publication Date:
    2007-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25661
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(2) : 34
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=44506

    23. Managing your second season

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, W. David (author) and Downey, W. Scott (author)
    Format:
    Journal article
    Publication Date:
    2007-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25808
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(4) : 16
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=45180

    26. Updates from agency leaders

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2007-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25811
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(4) : 30, 32-33, 36
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=45208, Leaders of 10 marketing communications agencies that specialize in the agricultural industry share what's new in their firms.

    27. Marketers report on their expectations and measures of agency success

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2007-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25812
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(4) : 40-41
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=45209, Representatives of three agricultural marketers describe their expectations and measures of agency success.

    30. Ten tips to make life easier

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Semler, Jack (author / Readex Research, Inc.)
    Format:
    Journal article
    Publication Date:
    2007-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25815
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(4) : 56-58
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=45213

    31. New study offers insights into horse owners

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Swafford, David (author / Market Directions, Inc.)
    Format:
    Journal article
    Publication Date:
    2007-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25816
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(4) : 58-59
    Notes:
    Posted at http://www.agrimarketing.com/show_story.php?id=45214

    33. Phil Johnson coaches clients and agency to successes

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Henderson, Lynn (author / Agri Marketing Magazine)
    Format:
    Journal article
    Publication Date:
    2007-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: C25818
    Journal Title:
    Agri Marketing
    Journal Title Details:
    : 14-16, 18 in Special Supplement
    Notes:
    Features NAMA 2007 marketer of the year, Phil Johnson of Colle + McVoy, Minneapolis, Minnesota.

    36. Ten communication principles

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Zuchowski, Wynnie (author)
    Format:
    Journal article
    Publication Date:
    2007-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25882
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(5) : 26
    Notes:
    Posted at www.agrimarketing.com/show_story.php?id=45413, About success in communicating with the pork industry.

    37. NAFB members build connections

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Provenmire, Jeremy (author)
    Format:
    Journal article
    Publication Date:
    2007-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25883
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(5) : 28, 30-31
    Notes:
    Posted at www.agrimarketing.com/show_story.php?id=45414, Features several members of NAFB and "how they are getting the issues and news of the day to their audiences."

    38. Good news from Iraq?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Provenmire, Jeremy (author)
    Format:
    Journal article
    Publication Date:
    2007-06
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25884
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(5) : 32
    Notes:
    Posted at www.agrimarketing.com/show_story.php?id=45417, Describes efforts to provide agricultural information services to farmers in Iraq through the Internet, and to establish a farm broadcasting presence in Iraq.

    39. It's all about content and connection

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Koenigsfeld, Stan (author)
    Format:
    Journal article
    Publication Date:
    2007-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25885
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(5) : 34
    Notes:
    Posted at www.agrimarketing.com/show_story.php?id=45418, Opportunities for broadcast information to served the rural lifestyle market.

    40. Marketing with your customers through WOMM marketing

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Erickson, Kathleen (author)
    Format:
    Journal article
    Publication Date:
    2007-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25886
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(5) : 38-39
    Notes:
    Posted at www.agrimarketing.com/show_story.php?id=45421, Emphasis on word-of-mouth marketing.

    41. A look behind the campaign: NAMA's best of show - advertising

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2007-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25887
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(5) : 44-45
    Notes:
    Posted at www.agrimarketing.com/show_story.php?id=45429, Features the award-winning entry from the National Pork Board.

    42. Aligning the supply chain to serve a quality meal every time: NAMA's best of show - public relations

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Giblin, Robert (author) and Redman-Steen, Laurie (author)
    Format:
    Journal article
    Publication Date:
    2007-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25888
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(5) : 46-47
    Notes:
    Posted at www.agrimarketing.com/show_story.php?id=45430, Features the award-winning public relations entry for McDonald's, which sponsored a Food Quality Symposium.

    43. Purina Pro Plan's "everyday heroes" campaign is a winner

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Frys, Michelle (author) and McMillen, Molly (author)
    Format:
    Journal article
    Publication Date:
    2007-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25889
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(5) : 48-49
    Notes:
    Posted at www.agrimarketing.com/show_story.php?id=45432, Features the award-winning "specialty" campaign entry in NAMA competition.

    49. Updates by ag communication trade association leaders

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bryant, Lisa (author), Taylor, Marcia Zarley (author), and Vorpahl, Gary (author)
    Format:
    Journal article
    Publication Date:
    2007-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26088
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(6) : 27-28
    Notes:
    Posted at www.agrimarketing.com/show_story.php?id=45877