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Aligning the supply chain to serve a quality meal every time: NAMA's best of show - public relations

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Giblin, Robert (main author), Redman-Steen, Laurie (author)
Format:
Journal article
Publication Date:
2007-06
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
campaign planning, campaigns, communication planning, educational methods, food, meetings, public relations, diets, National Agri-Marketing Association
Notes:
Posted at www.agrimarketing.com/show_story.php?id=45430, Features the award-winning public relations entry for McDonald's, which sponsored a Food Quality Symposium.