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    1. "Shroom ads" compelled speech

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Teinowitz, Ira (author)
    Format:
    Journal article
    Publication Date:
    2001-07-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18372
    Journal Title:
    Advertising Age
    Journal Title Details:
    72(27) : 26
    Notes:
    Reports on a U.S. Supreme Court decision involving the Mushroom Council. "Agricultural marketing campaigns totaling $600 million or more are at the center of a US Supreme Court decision last week that found farmers and growers cannot be forced to pay into programs that are solely advertising-based."

    4. 2019 Produce Retailer of the Year - Jewel-Osco's Scott Bennett

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Nickle, Ashley (author)
    Format:
    Journal article
    Publication Date:
    2020-10-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D11941
    Journal Title:
    Packer
    Notes:
    Online from publication. 6 pages., Introduces honored produce retailer, including a summary of his strategies in promoting the sale of produce.

    5. 2020 state of the plate: America's fruit and vegetable consumption trends

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Research report
    Publication Date:
    2021-02
    Published:
    USA: Produce for Better Health Foundation
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12122
    Notes:
    Online from organization. 34 pages., "State of the Plate" research during 2020 indicates that Americans have decreased their fruit and vegetable eating occasions by nearly 10 percent since 2004. Foundation suggests a behavioral framework for a path forward.

    6. 3 innovative ways grocers can increase potato sales

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2020-10-14
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D11948
    Journal Title:
    Packer
    Notes:
    Online from publication. 3 oages,, Sponsored article summarizes IRI survey data on seasonality of potato sales, purchase levels, and shopper responses to several display strategies.

    8. A case study of the risk and crisis communications used in the 2008 salmonella outbreak

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Palmer, Ashley (author), Irlbeck, Erica (author), Meyers, Courtney (author), and Chambers, Todd (author)
    Format:
    Journal article
    Publication Date:
    2013
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 189 Document Number: D01602
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    97(1) : 38-49

    9. A comparison of attitudes toward food and biotechnology in the U.S., Japan and Italy

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wolf, Marianne McGarry (author), Bertolini, Paola (author), Shikama, Izumi (author), and Berger, Alain (author)
    Format:
    Journal article
    Publication Date:
    2012-03
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 187 Document Number: D00986
    Journal Title:
    Journal of Food Distribution Research
    Journal Title Details:
    43(1) : 103-112

    10. A feasibility test of a brief educational intervention to increase fruit and vegetable consumption among callers to the Cancer Information Service

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Marcus, A.C. (author), Morra, Marion (author), Rimer, B.K. (author), Stricker, Mischelle (author), Heimendinger, Jerianne (author), Wolfe, Pam (author), Darrow, S.L. (author), Hamilton, Lynn (author), Cox, D.S. (author), Miller, Nina (author), and Perocchia, R.S. (author)
    Format:
    Journal article
    Publication Date:
    1998-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22001
    Journal Title:
    Preventive Medicine
    Journal Title Details:
    27(2) : 250-261
    Notes:
    Results documented the effectiveness of providing "5 A Day for Better Health" educational messages to eligible Cancer Information Service callers.

    11. A guide to starting, operating, and selling in farmers markets

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gast, Karen L.B. (author / Kansas State University) and Marr, JC. (author / Kansas State University)
    Format:
    Guide
    Publication Date:
    1991
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 108 Document Number: C10219
    Notes:
    Cooperative Extension Service, Kansas State University, Manhattan. 7 p.

    12. A prescription for health: (pseudo) scientific advertising of fruits and vegetables in the early 20th Century

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Nelson, Michelle R. (author), Das, Susmita (author), and Ahn, Regina Jihea (author)
    Format:
    Journal article
    Publication Date:
    2020
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: D11560
    Journal Title:
    Advertising and Society Quarterly
    Journal Title Details:
    21(1)
    Notes:
    58 pages., Journal article via online., Historical analysis of print advertising in the early 20th Century revealed that "in an era of scientific discovery and therapeutic ethos, fruits and vegetables were advertised as medical tonics, with 'prescriptions' that included recommended daily doses, to ward off or cure real or imagined medical ailments (flu, listlessness, acidosis)." Findings identified social positives and negatives associated with this practice. Researchers recommended use of a broader social marketing and transdisciplinary approach.

    13. A review of the trust situation in agri-food chain relationships in the Asia-Pacific with a focus on the Philippines and Australia

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Batt, Peter J. (author)
    Format:
    Book chapter
    Publication Date:
    2010
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36030
    Notes:
    Pages 105-118 in Christian Fischer and Monika Hartmann (eds.), Agri-food chain relationships. CAB International, Oxford, England. 288 pages.

    14. A target consumer profile and positioning for promotion of the direct marketing of fresh produce: A case study

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wolf, Marianne McGarry (author)
    Format:
    Journal article
    Publication Date:
    1997-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 111 Document Number: C10711
    Journal Title:
    Journal of Food Distribution Research
    Journal Title Details:
    <28 (3): 11-17>
    Notes:
    AgEcon Search: Research in Agricultural Economics

    15. A willingness-to-purchase comparison of integrated pest management and conventional produce

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Govindasamy, Ramu (author) and Italia, John (author)
    Format:
    Journal/research report
    Publication Date:
    1998-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10297
    Journal Title:
    Agribusiness
    Journal Title Details:
    <14(5): 403-414>

    16. Ad pages in farm publications for 12 months, 1975-74: fourth-quarter and year-to-date figures for U.S. and Canadian publications reporting to Advertising Age

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1976-01-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15683
    Journal Title:
    Advertising Age
    Journal Title Details:
    47: 54
    Notes:
    1 p.

    17. Ad pages in farm publications for 12 months, 1976-75: fourth-quarter and year-to-date figures for U.S. and Canadian publications reporting to Advertising Age

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1977-01-17
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15682
    Journal Title:
    Advertising Age
    Journal Title Details:
    48: 56
    Notes:
    1 p.

    18. Ad pages in farm publications for 12 months, 1977-76: fourth-quarter and year-to-date figures for U.S. and Canadian publications reporting to Advertising Age

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1978-01-16
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15681
    Journal Title:
    Advertising Age
    Journal Title Details:
    49: 112
    Notes:
    1 p.

    19. Ad pages in farm publications for 12 months, 1978-77: fourth-quarter and year-to-date figures for U.S. and Canadian publications reporting to Advertising Age

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1979-01-15
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15680
    Journal Title:
    Advertising Age
    Journal Title Details:
    50: 58
    Notes:
    1 p.

    20. Ad pages in farm publications for 12 months, 1980-79: fourth-quarter and year-to-date figures for U.S. and Canadian publications reporting to Advertising Age

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1981-01-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15679
    Journal Title:
    Advertising Age
    Journal Title Details:
    52: 54
    Notes:
    1 p.

    21. Ad pages in farm publications for 12 months, 1981-80: fourth-quarter and year-to-date figures for U.S. and Canadian publications reporting to Advertising Age

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1982-01-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15678
    Journal Title:
    Advertising Age
    Journal Title Details:
    53: 68
    Notes:
    1 p.

    22. Ad pages in farm publications for 12 months, 1982-81: Fourth-quarter and year-to-date figures for U.S. and Canadian publications reporting to Advertising Age

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1983-01-17
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15677
    Journal Title:
    Advertising Age
    Journal Title Details:
    54: 47
    Notes:
    1 p.

    23. Ad pages in farm publications for 12 months, 1983-82 : Fourth-quarter and year-to-date figures for U.S. and Canadian publications reporting to Advertising Age

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1984-01-16
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15676
    Journal Title:
    Advertising Age
    Journal Title Details:
    55: 50
    Notes:
    1 p.

    24. Ad pages in farm publications for 12 months, 1984-83 : Fourth-quarter and year-to-date figures for U.S. and Canadian publications reporting to Advertising Age

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1985-01-14
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15675
    Journal Title:
    Advertising Age
    Journal Title Details:
    56 :64
    Notes:
    1 p.

    25. Ad pages in farm publications for 12 months, 1985-84 : Fourth-quarter and year-to-date figures for U.S. and Canadian publications reporting to Advertising Age

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1986-01-13
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15674
    Journal Title:
    Advertising Age
    Journal Title Details:
    57 :52
    Notes:
    1 p.

    26. Ad pages in farm publications for 12 months, 1986-85: Third-quarter and year-to-date figures for U.S. and Canadian publications reporting to Advertising Age

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1986-10-13
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15673
    Journal Title:
    Advertising Age
    Journal Title Details:
    57 :92
    Notes:
    1 p.

    27. Ad pages in farm publications for 12 months, 1986-85: fourth-quarter and year-to-date figures for U.S. and Canadian publications reporting to Advertising Age

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1987-01-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15672
    Journal Title:
    Advertising Age
    Journal Title Details:
    50 :45
    Notes:
    1 p.

    28. Ad pages in farm publications for 12 months, 1987-86: fourth-quarter and year-to-date figures for U.S. and Canadian publications reporting to Advertising Age

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1988-01-18
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15671
    Journal Title:
    Advertising Age
    Journal Title Details:
    59(3):80
    Notes:
    1 p.

    29. Ad pages in farm publications for twelve months, '74-73: fourth-quarter and year-to-date figures for U.S. and Canadian publications reporting to Advertising Age

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1975-01-13
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15684
    Journal Title:
    Advertising Age
    Journal Title Details:
    46: 34
    Notes:
    1 p.

    30. Adoption of improved agricultural practices: Learning from off-season vegetable production in Nepal

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ghimire, Raju (author), Suvedi, Marari (author), and Kaplowitz, Michael (author)
    Format:
    Journal article
    Publication Date:
    2022-09-01
    Published:
    USA: New Prairie Press
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12682
    Journal Title:
    Journal of International Agricultural and Extension Education
    Journal Title Details:
    Vol. 29, Iss. 3
    Notes:
    18 pages, This study examines factors that appear to contribute to farmers’ adoption and discontinuation of poly house technology for off-season vegetable production. We collected cross-sectional survey data from a sample of 151 households in Kaski district, Nepal during October 2018. The data are analyzed using Heckman’s two stage sample selection model. The study reveals that the family members report being engaged in nonfarm sector that there is an increased probability of discontinuation of poly house technology. Farmers may be diverting their labor towards nonfarm activities that result in higher returns to labor and different risks. At the same time, the results indicate that farmers who did not receive training on vegetable production were more likely to discontinue poly house technology. It was also found that increasing farmers’ engagement with marketing activities increased the likelihood of farmers to continue poly house technology and increase household income. The provision of continued technical support (e.g., training), input supply (e.g., seeds, fertilizers) and market information are essential to sustain the adopted technologies. The study sheds light on the sustainability of technology adoption by underpinning the importance of extension services for longer-term adoption. We believe that the combined effect of various technologies would be associated with sustained adoption of the improved off-season technologies. This provides a new direction to operationalize farmer-oriented policies in agricultural extension and helps in devising programs for sustained adoption of technology.

    31. Adoption of sustainable production practices: English cabbage farmers in Malaysia

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Chiew, E.F.C. (author), Mohamed, Z.A. (author), Mohayidin, M.G. (author), shamsudin, M.N. (author), and Taylor, D.C. (author)
    Format:
    Journal article
    Publication Date:
    1994
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 101 Document Number: C08620
    Journal Title:
    Journal of Sustainable Agriculture
    Journal Title Details:
    4(4) : 57-77

    33. Advancing agriculture in developing countries through knowledge and innovation: synopsis of an international conference

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Asenso-Okyere, Kwadwo (author) and Aredo, Dejene (author)
    Format:
    Proceedings
    Publication Date:
    2008-11
    Published:
    International: International Food Policy Research Institute, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 181 Document Number: C36729
    Notes:
    Synopsis based on a consultative conference in Addis Ababa, Ethiopia, April, 2008. 32 pages.

    40. Advertising pages in farm publications for 1973 and 1972: fourth-quarter and year-to-date figures for U.S. and Canadian publications reporting to Advertising Age

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1974-01-14
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15685
    Journal Title:
    Advertising Age
    Journal Title Details:
    45: 46
    Notes:
    1 p.

    42. Advertising tomato

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Millner, Lyn (author)
    Format:
    Report
    Publication Date:
    2006-02-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: C24395
    Notes:
    "Marketplace," Minnesota Public Radio via LexisNexis Academic. 2 pages.

    43. Agricultural communication students perceptions, knowledge and identified sources of information about agritourism

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Johnson, Donald M. (author), Edgar, Leslie D. (author), and Amaral, Katie (author)
    Format:
    journal articles
    Publication Date:
    2012
    Published:
    USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE).
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00839
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    96(3) : 74-87
    Notes:
    Online via open access.

    44. Agricultural extension service and vegetable production: the case of women farmers in Imbulpe ds division in Sri Lanka

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rathnachandra, Dilini (author) and Malkanthi, Pushpa (author)
    Format:
    Journal article
    Publication Date:
    2021-07-06
    Published:
    Poland: Wydawnictwo Uniwersytetu Przyrodniczego w Poznaniu
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12674
    Journal Title:
    Journal of Agricultural & Food Information
    Journal Title Details:
    Vol. 64, N. 2
    Notes:
    9pgs, This study was conducted to identify the agricultural extension needs of women farmers and to assess the impact of their participation in agricultural extension programs on vegetable production in the area. A sample of 145 women farmers from five Grama Niladhari (GN) divisions of the DS division was randomly selected for the study. Data were collected from a researcher administered survey and analyzed using descriptive statistics and a regression analysis. As per the results, a significant number of the women farmers have participated in most of the extension and training programs. However, some of them haven’t registered in the farmer organization present in the area. Agricultural extension agents of the area have focused on dissemination of more information regarding modern farming technologies, organic farming, application of agrochemicals and fertilizers, and improving market systems. The majority of women farmers have used the knowledge received from the extension programs in vegetable farming activities. Furthermore, there is a significant and positive relationship between participation in extension programs by women farmers and an increase in vegetable production. Therefore, encouragement of women farmers to register in the farmer organization, provision of timely important extension service to them, organizing training programs, and workshops to disseminate agricultural information are crucial to further enhancement of vegetable production in this area.

    45. Agricultural technology and development communication networking patterns in differentially developed villages of Bangladesh

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Alamgir Hossain, S.M. (author)
    Format:
    Journal article
    Publication Date:
    1998
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 107 Document Number: C10071
    Journal Title:
    Journal of Sustainable Agriculture
    Journal Title Details:
    12(1) : 57-80

    46. Alliance for Food and Farming: "Dirty dozen" list scientifically unsupportable, hurts consumers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    News release
    Publication Date:
    2021-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12129
    Notes:
    Online via AgriMarketing Weekly. 2 pages., Research among registered dietitians indicates potential negative impact on fruit and vegetable consumption among consumers caused by the so-called "dirty dozen" list published by the Environmental Working Group (EWG).

    48. Americans are divided over whether eating organic foods makes for better health

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Strauss, Mark (author)
    Format:
    Research report
    Publication Date:
    2018
    Published:
    USA: Pew Research Center, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 133 Document Number: D11397
    Notes:
    5 pages., Via online from website., Results of a national survey among U.S. adults suggest that "Americans are closely divided over the health benefits of organic produce."