International: Autogrow Systems Limited and Agritecture LLC
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12004
Notes:
Online in issue of The Packer. 27 pages., This is the second Census to be conducted and ran from July 8 to September 4, 2020. It was promoted through Twitter, LinkedIn, Facebook, Instagram, industry partners and various online media and industry channels. The 371 respondents were from 58 countries with the largest percentage from the United States, India and the United Kingdom. Respondents were growers and small to large businesses. Twenty percent founded their business in 2020.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 94 Document Number: C07124
Notes:
James F. Evans Collection, In: Report of research completed during the past year. Department of Agricultural Journalism, University of Wisconsin, Madison. Prepared for NCR-90 meeting, Oct. 26-28, 1988. Mimeograph, 1988. p. 3-4
Wolf, Alois F. (author), King, Robert L. (author), Fisk, George (author), Hinderman, Charles H. (author), Regan, William J. (author), Disch, Wolfgang (author), Wright, John S. (author), Spencer, Ulric M. (author), Meissner, Frank (author), and Goldstucker, Jac L. (author)
Format:
Journal article
Publication Date:
1963-07
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09350
Smolan, Marvin (author), Hollander, Stanley C. (author), Lazer, William (author), Mertes, John E. (author), Meissner, Frank (author), and Regan, William J. (author)
Format:
Journal article
Publication Date:
1961-07
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09351
Online from periodical. 2 pages., Results of BrickMeetsClick/Mercatus Grocery Shopping Survey indicated that roughly 37.5 million U.S. households (29%) used online grocery services in the month of August. That number represents a 133% increase from a year ago. "These results reinforce that grocery delivery and pickup services will continue to play an important role for both shoppers and retailers going forward."
Online from periodical. 3 pages., Article reports observations from several marketers of potatoes. One marketing director observed, "We anticipate consumers will still maintain their shift to eating at home even when we approach a new normal."
12 pages, via online journal, This study, underpinned by the Resource-Based View and its association with the Relational View, contributes to the existing cross-disciplinary literature involving economic geography, tourism and marketing by extending the current understanding of the relationship between firms' value co-creation activities and sales performance in the context of rural wine producing firms. Specifically, by investigating how a firm's competitor orientation (possessing and acting upon knowledge of competitors) affects the relationship between firms' capabilities to engage in value co-creation activities and sales performance. This investigation utilises a multi-level qualitative investigation within small-to-medium-sized, New Zealand wine producers engaging in various value co-creation activities (wine hospitality and tourism such as accommodation and restaurants through to wine sales, including at cellar doors). The methods employed involved 40 interviews across 20 businesses; observations of cellar door employees in all 20 firms; and collection of archival data. The findings reveal that by having a high degree of a competitor orientation, the enhanced value co-creation activities can help individual companies improve sales performance and support cluster sustainability, including via repeat tourism. However, results vary among competing businesses based on the product-markets served, where illustrations of potential tensions highlight the need for the management of complementary relationships, within and across clusters (the latter typically being to serve overseas markets). This study consequently offers new unique insights that explain strategies affecting not just an individual firm's performance, but also, the sustainability of other businesses.
Posted at www.agrimarketing.com/?i=October%202007, Emphasizes the challenge of getting farmer customers to pay for services that agri-marketers provide in an era of "What have you done for me lately?"
See abstract in file folder for Document No. D06143, Abstract of poster presentation at North American Colleges and Teachers of Agriculture conference,Athens,Georgia, June 16-20, 2015. No findings reported in this abstract.
Economic analysis reveals positive and statistically significant impacts of expenditures on television advertising and advertising in consumer-oriented print media.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24814
Notes:
Special Bulletin. 1 page., "Some papers in our Association are not living up to the Fair Play Copy Resolution as strictly as they should." Bulletin reminds member publishers to maintain standards for acceptable copy from advertisers.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D10994
Notes:
91 pages., La presente investigación tuvo como objetivo general determinar las principales características de la Gestión de Calidad con el uso de las tecnologías de la información y la comunicación de las micro y pequeñas empresas del sector comercial, rubro venta minorista de insumos agrícolas, Distrito de Moro, 2016. Para el desarrollo del trabajo se utilizó un tipo y nivel de investigación Descriptivo – Cuantitativo y un Diseño No experimental – Trasversal. Para el recojo de información se identificó una muestra de 7 Mypes, de una población de 8, a quienes se le aplico un cuestionario de 23 preguntas cerradas, aplicando la técnica de la encuesta, lo cual se obtuvo un resultado predominante que es el 37,5% de los representantes, tienen poca iniciativa por parte de su personal para la implementación de la Gestión de Calidad dentro de su empresa, como principales conclusiones se obtuvo que la mayoría Absoluta de los representantes, están dirigidos por el sexo masculino, con grado superior no Universitario, la mayoría tiene entre 31 a 50 años, son administradores y desempeñan en el cargo de 0 a 3 años, la totalidad de cuenta entre 1 a 5 trabajadores, y la mayoría cuentan entre 0 a 3 trabajadores. La totalidad de los representantes nos dice que la Gestión de Calidad contribuye a mejorar el rendimiento de la empresa, así mismo ayuda alcanzar objetivos y metas trazados por la empresa, en su mayoría absoluta usan como las técnicas modernas las tecnologías de la información y la comunicación, en su mayoría si conocen el término de Gestión de calidad.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: D11559
Notes:
1 page., Online via AgriMarketing Weekly., New graduate-level course at Kansas State University will offer a new online course, Sales and Marketing in Animal Health Industry (AGEC 735)
