Subject Term: promotion and commodity promotion

Start Over Subject Term promotion Subject Term commodity promotion

1. "Hop to the top with the Iowa chop": the Iowa Porkettes and cultivating agrarian feminisms in the Midwest, 1964-1992

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Devine, Jenny Barker (author)
Format:: Journal article
Publication Date:: 2009
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05852
Journal Title:: Agricultural History
Journal Title Details:: 83(4) : 477-502

2. "Shroom ads" compelled speech

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Teinowitz, Ira (author)
Format:: Journal article
Publication Date:: 2001-07-02
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18372
Journal Title:: Advertising Age
Journal Title Details:: 72(27) : 26
Notes:: Reports on a U.S. Supreme Court decision involving the Mushroom Council. "Agricultural marketing campaigns totaling $600 million or more are at the center of a US Supreme Court decision last week that found farmers and growers cannot be forced to pay into programs that are solely advertising-based."

3. 8 to 1 "and more"

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Study
Publication Date:: 1981
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 124 Document Number: C16153
Notes:: 4 p., American Soybean Association

4. A V.O.T.E. for U.S. agriculture

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1983
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00892
Journal Title:: Agri Marketing
Journal Title Details:: 21(12) : 56
Notes:: AgComm Teaching

5. A century of American icons: 100 products and slogans from the 20th century consumer culture

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Book
Publication Date:: 2002
Published:: USA: Greenwood Press, Westport, Connecticut.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18106
Notes:: 236 pages

6. A comparative analysis of export promotion programs for U.S. wheat and red meats

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Halliburton, K. (author) and Henneberry, S.R. (author)
Format:: Journal article
Publication Date:: 1995
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14797
Journal Title:: Agribusiness
Journal Title Details:: 11(3) : 207-221

7. A content and visual analysis of promotional pieces used in a communication campaign for the Arkansas (commodity)Promotion Board

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hughes, Amy (author), Johnson, Tara L. (author), Edgar, Leslie D. (author), Miller, Jefferson D. (author), and Cox, Casandra (author)
Format:: Journal article
Publication Date:: 2016
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07422
Journal Title:: Journal of Applied Communications
Journal Title Details:: 100(2) : 10-27
Notes:: Case example of a promotional campaign in which the one-third of the messages in the creative pieces were inconsistent with the original plan.

8. A discrete/continuous model of fruit promotion, advertising and response segmentation

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Richards, Timothy J. (author)
Format:: Journal article
Publication Date:: 2000
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22414
Journal Title:: Agribusiness
Journal Title Details:: 16(2) : 179-196

9. A double-hurdle approach to advertising: the case of cheese

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Blisard, N. (author) and Blaylock, J.R. (author)
Format:: Journal article
Publication Date:: 1992
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14791
Journal Title:: Agribusiness
Journal Title Details:: 8(2) : 109-120

10. A fresh new look for cotton

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Reddick, Bekah (author)
Format:: Article
Publication Date:: 2002-02
Published:: Canada
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14260
Journal Title:: Agri Marketing
Journal Title Details:: 40(2) : 36

11. A two-stage analysis of the effectiveness of promotion programs for U.S. apples

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Richards, T.J. (author), Ispelen, P.V. (author), and Kagan, A. (author)
Format:: Journal article
Publication Date:: 1997
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 104 Document Number: C08984
Journal Title:: American Journal of Agricultural Economics
Journal Title Details:: 79(3) : 825-837

12. ASA claims big export promotion gains

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 1983-07-03
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16956
Journal Title:: Prairie Farmer
Journal Title Details:: Vol. 155
Notes:: Reports that each soybean checkoff dollar invested in export promotion increased cash receipts to soybean farmers by $57.50.

13. Advertising agencies' role in research projects

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Benson, Marge (author / J. Walter Thompson Company)
Format:: Paper
Publication Date:: 1985-04
Published:: USA: AgEcon
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 30 Document Number: D10574
Notes:: 3 pages., Via proceedings from a seminar, "Research on effectiveness of agricultural commodity promotion," of NECC-63 Research Committee on Commodity Promotion, Arlington, Virginia, April 9-10, 1985., Research is vital as communication planning "incorporates the consumer point of view throughout."

14. Advertising farm products

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Bereman, H.A. (author)
Format:: Journal article
Publication Date:: 1916-02
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16868
Journal Title:: Agricultural Advertising
Journal Title Details:: 27(10) : 55-56

15. Advertising of farm commodities in a regulated market: the case of dairy products in Canada

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Belleza, Evelyn Tibon (author)
Format:: Abstract
Publication Date:: 1991
Published:: Canada
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05830
Notes:: ProQuest, UMI Dissertations Publishing. 1 page.

16. Advertising, promotion and labelling of pork to attract consumers

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Goddard, Ellen (author)
Format:: Journal article
Publication Date:: 2011
Published:: Canada
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D06005
Journal Title:: Advances in Pork Production
Journal Title Details:: 22 : 205-215

17. Agricultural market structure, generic advertising, and welfare

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Pope, Rulon D. (author) and Cardon, James H. (author)
Format:: Journal article
Publication Date:: 2003-02
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 141 Document Number: C21640
Journal Title:: Journal of Agricultural and Resource Economics
Journal Title Details:: 28 (2) : 185-200

18. Agricultural trade information available electronically

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Goldich, Judy (author)
Format:: Journal article
Publication Date:: 1995-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16693
Journal Title:: AgExporter
Journal Title Details:: 7 : 22-23

19. An economic analysis of California raisin export promotion

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kaiser, Harry M. (author), Liu, Donald J. (author), and Consignado, Ted (author)
Format:: Journal article
Publication Date:: 2003
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22429
Journal Title:: Agribusiness
Journal Title Details:: 19(2) : 189-201

20. An economic analysis of generic egg advertising in California, 1985-1995

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kaiser, H.M. (author), Schmit, T.M. (author), and Reberte, J.C. (author)
Format:: Journal article
Publication Date:: 1997
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21727
Journal Title:: Agribusiness
Journal Title Details:: 13(4) : 365-373

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Bibleaves

1. "Hop to the top with the Iowa chop": the Iowa Porkettes and cultivating agrarian feminisms in the Midwest, 1964-1992

2. "Shroom ads" compelled speech

3. 8 to 1 "and more"

4. A V.O.T.E. for U.S. agriculture

5. A century of American icons: 100 products and slogans from the 20th century consumer culture

6. A comparative analysis of export promotion programs for U.S. wheat and red meats

7. A content and visual analysis of promotional pieces used in a communication campaign for the Arkansas (commodity)Promotion Board

8. A discrete/continuous model of fruit promotion, advertising and response segmentation

9. A double-hurdle approach to advertising: the case of cheese

10. A fresh new look for cotton

11. A two-stage analysis of the effectiveness of promotion programs for U.S. apples

12. ASA claims big export promotion gains

13. Advertising agencies' role in research projects

14. Advertising farm products

15. Advertising of farm commodities in a regulated market: the case of dairy products in Canada

16. Advertising, promotion and labelling of pork to attract consumers

17. Agricultural market structure, generic advertising, and welfare

18. Agricultural trade information available electronically

19. An economic analysis of California raisin export promotion

20. An economic analysis of generic egg advertising in California, 1985-1995

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