Online from publisher., Reports on a first bay-wide effort to protect shorelines from rising water, convening stakeholders to find common ground. Mediator hopes that giving all stakeholders a voice will ensure buy-in, even when talking to each other is optional.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 83 Document Number: D10840
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Based on a presentation at the Global Alliance World PR Forum, Toronto, Canada, May 2016. 5 pages., Brief definition of greenwashing in the realm of environment, discussion of risks and dangers in the practice, and guidelines for communicators in developing their environmental communication methods.
17 pages., Online by open access via ResearchGate.net., Researchers used a content analysis of randomly sampled advocacy group websites to evaluate the communication strategies and media relations efforts of these organizations. Results indicated that most of the "Stop AETA" coalition members "did little to educate the public about the legislation much less advocate for its defeat." They revealed limited use of online press rooms and creation of dialogue with key stakeholders.
Available online at www.centmapress.org, Results indicated that both corporate firms involved in a food fraud case lacked an immediate mandate to address the legitimate stakeholders' claim. "This study adds the action perspective to stakeholder salience theory, providing practical guidelines for marketers in the food sector who face wicked contexts, attempting to achieve transparency and common goals along with their stakeholders."
USA: Center for Food Integrity, Gladstone, Missouri.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11707
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2 pages., Online from publisher., Examines a period of meat shortages in stores - and headlines about pork and poultry farmers having to euthanize entire barns of animals. "Helping consumers understand the supply chain disruption and impacts may seem daunting, but the key is to keep it simple and engage on the shared values of safe food and a commitment to the highest standards of animal care."
21 pages., Online via UI e-subscription., Article described a negotiation simulation designed to incorporate skill building, process management, conflict analysis, and conflict management tools.
Online from publication., Describes a 31-year battle by the Great Basin Water Network against the Southern Nevada Water Authority's "groundwater development project" proposed to pump 58 billion gallons of water a year 300 miles to Las Vegas from the remote rural valleys of Nevada and Utah. Developments highlighted lack of trust and mutual goal-seeking.
17 pages., Online via UI e-subscription, Author described a process which led to consensus on a new environmental law mediated by legislators and the governor. Identified key elements in the process: (1) the issue must be ripe for action; the parties must feel something may happen imminently without their input. (2) the issue must be complex, not likely to be addressed satisfactorily without cooperative problem solving. (3) the parties must be patient and committed to spending whatever time it takes to reach an agreement.
