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    1. A comparison of hypothetical survey rankings with consumer shopping behavior and product knowledge

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    3. Analyzing pork purchases at the point of sale - the role of consumer involvement

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    4. Can improved ethical labelling boost the consumption of animal welfare-friendly meat products? Experiences from the Danish market for eggs and pork

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    5. Consumer choice and suggested price for pork as influenced by its appearance, taste and information concerning country of origin and organic pig production

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    6. Consumer preferences for safety characteristics in pork

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    7. Consumers' purchase intentions for carnosine-enhanced pork - a functional food

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    8. Effects of country of origin labeling in the U.S. meat industry with imperfectly competitive processors

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    9. Effects of country-of-origin labeling on meat producers and consumers

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    10. Naturally confused: consumers' perceptions of all-natural and organic pork products

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