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    1. "Fail-sure" projects: the importance of incentives

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    2. "Fail-sure" projects: the importance of incentives

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    4. A little added incentive : Hubbard Milling Co.'s promotions are bucking for increased sales

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    5. A suggestion for accelerating rural modernization

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    6. A word from our sponsor... : investing in convention events affords companies valuable recognition

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    8. Agri‐environmental policies to meet consumer preferences in Japan: an economic‐biophysical model approach

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    14. Communications : vital link to incentive success

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    15. Consumer preferences for pig welfare – can the market accommodate more than one level of welfare pork?

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    19. Entrepreneurial behaviour of farmers

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    20. Evaluation of the farmers' market coupon demonstration project

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    21. Extension under a political insurgency: gaining approval of Maoist rebels in Nepal

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    22. Factors Affecting Farmers' Participation in Agri-environmental Measures: A Northern Italian Perspective

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    23. Factors affecting performance of agricultural extension: evidence from Democratic Republic of Congo

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    24. Farmer beliefs about climate change and carbon sequestration incentives

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    30. How sweet they are : premiums can reinforce a product's image, benefits

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    31. How to make a better banner ad

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    32. Incentives for rural development

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    33. Information and Communications Technology (ICT) and Agricultural Extension in Developing Countries

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    34. Make a lasting impression

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    36. Motivations

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    37. Networks, incentives and technology adoption: evidence from a randomised experiment in Uganda

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    38. Not just another direct-mail program! - company profile of direct marketing

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    39. Offering value to the customer

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    40. Pollinator-friendly plants: Reasons for and barriers to purchase

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    45. Promoting fruit and vegetable consumption: Are coupons more effective than pure price discounts?

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    50. Squeaky Wheel Gets the Oil: Incentives, Information, and Drought Policy

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