- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kowalczyk, M.S. (author / The John Volk Company) and The John Volk Company
- Format:
- Journal article
- Publication Date:
- 1984
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00931
- Journal Title:
- Agri Marketing
- Journal Title Details:
- 22(10): 56, 58
- Subject Term:
- appeals (message), co-operative advertising, incentives, machinery, participation, premiums, and retail promotion
- Notes:
- AgComm Teaching
