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Not just another direct-mail program! - company profile of direct marketing

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Kowalczyk, M.S. (main author / The John Volk Company), The John Volk Company
Format:
Journal article
Publication Date:
1984
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53
Subject Term:
appeals (message), co-operative advertising, incentives, machinery, participation, premiums, retail promotion
Notes:
AgComm Teaching