USA: National Association of Farm Broadcasting, Platte City, Missouri.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09509
Notes:
Online via NAFB website. 12 pages., Responses to the 2014 AMR farmer radio listening rating study (33 states) conducted by AMI Ag Media Research, Sioux Falls, South Dakota.
Delmar Hatesohl Collection, Article in American Agricultural Editors' Association (AAEA)75th anniversary supplement to the October 1996 issue., "The internet is many things, but at its core it remains essentially a new kind of print medium. Its immediacy and graphic flexibility provide fertile space for experimentation."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 198 Document Number: D09637
Notes:
Eugene A. Kroupa Collection, Thesis for Doctor of Philosophy degree, Cooperative Extension-Administration, University of Wisconsin, Madison. 152 pages.
This newsletter article is maintained in the office of the Agricultural Communications Program, University of Illinois, Urbana-Champaign -- "International" file section - "OCIAC" file folder., Maitra,S. "Role of rural newspapers in adult education." Indian Journal of Adult Education. 45(7/8) : 18-22. 1984., Summary of a journal article. The findings suggested that the rural press would give newly-literate rural people something to practice reading, as well as give them information that would help them participate in development and decision-making processes that affect them.
This article is maintained in the office of the Agricultural Communications Program, University of Illinois > "International" section > "Philippines CARD Group" file folder., Summarizes findings of a Visayas State College of Agriculture study involving the reading preferences and patterns of farmers in Eastern Visayas, Philippines.
Burnett, Claron (author), Kroupa, Eugene A. (author), Meiller, Larry R. (author), and Peters, James (author)
Format:
Paper
Publication Date:
1970-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 34 Document Number: D10659
Notes:
Eugene A. Kroupa Collection, Paper presented at the annual meeting of the American Association of Agricultural College Editors, Cornell University, Ithaca, New York. 13 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 47 Document Number: D10712
Notes:
13 pages., Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004 are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Describes how well today's farm publications fit the needs of modern agriculture.
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004 are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Farmer readership of farm magazines and newspapers in three Pennsylvania counties.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 70 Document Number: D10763
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Claude W. Gifford Collection. 22 pages., A Farm Journal document that briefly summarizes findings from 18 surveys conducted by universities, advertising firms, farm periodicals, and a trade association between 1957 and 1963.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 71 Document Number: D10776
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Research Library Newsletter, Farm Journal magazine, April 1, 1964. Claude W. Gifford Collection. 2 pages., Summarizes findings of a survey through a convenience sample of midwestern farmers by Fletcher, Wessel and Enright Advertising Agency, St. Joseph, Missouri. Invited information about biggest faults of farm advertising, farm shows attended, and most helpful sources of information for buying automated feeding system or grain storage and handling system.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 71 Document Number: D10777
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Research Library Newsletter, Farm Journal, April 15, 1964. Pages 1-2., Summary of findings of a survey among Indiana and Illinois farmers by Campbell-Sanford Advertising Company, Chicago, Illinois. Questions involved media sources used by farmers and their families.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 71 Document Number: D10779
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Pages 1-3 in Research Library Newsletter, Farm Journal, July 21, 1965., Brief summaries of findings in four theses conducted at the University of Illinois, 1958-1962.
Rogers, Everett M. (author) and Burdge, Rabel J. (author)
Format:
Research summary
Publication Date:
1965
Published:
USA: Farm Journal Inc., Philadelphia, PA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 71 Document Number: D10780
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Page 4 in Research Library Newsletter, Farm Journal, August 11, 1965., Selected findings of a small Ohio Agricultural Experiment Station study involving personal interviews with truck farmers in Ohio. Rankings of information sources were provided, by adopter category (i.e., innovators, early adopters, early majority, late majority, and laggards).
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 71 Document Number: D10781
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Pages 3-4 in Research Library Newsletter, Farm Journal, September 15, 1965., Findings from a national research project of the National Farm and Power Equipment Dealers and reported in Farm and Power Equipment magazine. Questions involved where farmers first see and hear such information and what sources they consider most useful.
Call, Robert (author / Farmer, USA), Pigeon, Roland (author / Farmer, Canada), Watt, Hew (author / Farmer, England), and Bentley, J.M. (author / President, Canadian Federation of Agriculture)
Format:
Panel report
Publication Date:
1967-06
Published:
International: First International Congress of Farm Writers.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 73 Document Number: D10791
Notes:
Item located in Document D10786. Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Pages 49-56 in J.S. Cram (ed.), Proceedings of the first International Congress of Farm Writers at Macdonald College, Quebec, Canada, June 18-21, 1967. 112 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D11021
Notes:
Online via Accelerating Innovation in Technology Data and Media. 2 pages., Summarizes results of a survey among nearly 3,000 U.S. owners of ranches and farmers.
Summarizes findings of a 2019 survey among U.S. farmers regarding their daily information sources for farming, agricultural news, weather and markets. "Even as new information sources appear and some farmers partake in them, traditional farm-news sources like radio continue to show broad-based strength."
Ward, William B. (author / Cornell University), Read, Hadley (author / University of Illinois), and Colle, Royal D. (author / Cornell University)
Format:
Presentation
Publication Date:
1971
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: D11136
Notes:
From the "India visit 1971" file of the international programs section of the Agricultural Communications Program, University of Illinois., 24 pages., Presented at the second convention of Indian Agricultural Universities, at U.P. Agricultural University, Pantnagar, India,February 25-28, 1971
February 5 issue via online. 3 pages., Describes the addition as a way for editors and advertisers to connect with corn and soybean growers, in particular, during the growing season.
Online via keyword search of UI Library e-Catalog., Farmer interviews revealed that various forms of agricultural journalism were significant: radio, television, cable network, print media, social media, mobile phone service, and internet websites. Use of some of these was strongly dependent on education level.
Online via UI Library Catalog search. 10 pages., Findings of a survey among a sample of 100 farmers in District Sargodha revealed 99% used agricultural radio/TV/FM, 96% used mobile phones, 66% used magazines/newspapers/periodicals, and 61% used social media. Respondents placed highest value on enhancing their productivity.
Watson, J.A. Scott (author) and Hobbs, May Elliot (author)
Format:
Book
Publication Date:
1937
Published:
UK: Selwyn and Blount, Paternoster House, London.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25141
Notes:
287 pages., Chapter 10, The Press and the Pilgrims," describes the role of the agricultural press in the United Kingdom during the 1800s into the early 1900s and introduces some prominent agricultural writers/journalists of that period. Among them: Arthur Young, five Macdonalds (William, James, Alexander, Charles, Sandy), Archibald MacNeilage, John Chalmers Morton, James Caird, Philip Pusey, Rider Haggard, A.D. Hall.
Retrieved January 28, 2007, 25 pages., Gaunle refers to something associated with a village. Deurali is a public place in the village, where people congregate. This newspaper is published by a non-governmental organization, Rural Development Palpa. It "is used as a platform for local leaders and villagers to express what is important to them rather than being a channel for the government or political elite to push their agenda."
Describes the history and current status of the Master Farmer program used by Standard Farm Papers to recognize outstanding farmers in their circulation areas (21 states).
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: C25911
Notes:
Posted at www.thehoot.org > "Grassroots media" section, Via Media South Asia. 3 pages., "A low-profile, but innovative and imaginative farm journal is very popular among cash-crop growers in southern Karnataka and northern Kerala." Variously spelled "Adike Patrike" and "Adike Pathrike"
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: C25963
Notes:
Via India eNews. 2 pages., Features a special interest of Shree Padre, founder-editor of the "Adike Patrike" magazine "by, of and for" farmers in the Kannada language.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: C26069
Notes:
From Centre for Alternative Agricultural Media, Karnataka, India, via www.southnexus.com. 2 pages., Within a question-answer format, author offers his idea on farmers and the media.
Singh, Amit (author) and Food and Agriculture Organization of the United Nations, Rome, Italy.
Format:
Report
Publication Date:
2005-11
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 160 Document Number: C26291
Notes:
6 pages., Case study of an information distribution service providing farmers and traders with access to market and technical information on crops and other commodities with which they deal in the form of a newspaper, magazines, short message service by mobile phone, and web services.
Posted at www.ageditors.com, Author emphasizes the continuing mission of agricultural journalists and encourages involvement in their professional organization.
