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2016 Agri media survey: digital growing but not at expense of print

Collection:
Agricultural Communications Documentation Center (ACDC)
Contributor:
Kinsman, Matt (main author / Connectiv Agri Council)
Format:
Article
Publication Date:
2016-06-10
URL:
http://www.siia.net/blog/index/Post/67042
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
dealers, direct mail, farm journals, farmers, information channels, information gathering, information seeking, information sources, media effectiveness, media use, meetings, mobile communication systems, newsletters, print media, radio, shows, telephone communication, television, web sites, digital, social media, smartphones, ranchers, applications (apps), webinars, digital media, farm show
Notes:
Online via Accelerating Innovation in Technology Data and Media. 2 pages., Summarizes results of a survey among nearly 3,000 U.S. owners of ranches and farmers.