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    81. Approximating farm-level returns to incremental advertising expenditure: methods and an application to the Australian meat industry

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    82. Approximating farm-level returns to incremental advertising expenditure: methods and an application to the Australian meat industry

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    83. Are (commodity) checkoffs doing the job? (deductions from sales of crops and livestock, used to finance research and promotion, farmer opinion polls)

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    84. Are assessments for generic advertising optimal if products are differentiated?

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    85. Ask yourself - what do you expect people to do as a result of your P.R. program?

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    86. Asparagus! (a Stalk-umentary)

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    87. Assessing consumer willingness to pay for ground bison given nutrition information

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    88. Assessing effects of prices and advertising on purchases of finfish and shellfish in a local market in Texas

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    89. Assessing the effectiveness of MPP and TEA advertising and promotion efforts in the Japanese market for meats

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    90. Assessing the effectiveness of fluid milk advertising in Ontario

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