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Start Over Subject Term advertising Subject Term print media Subject Term television

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Agri Council of American Business Media (ABM).
Format:: Research report
Publication Date:: 2009
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 173 Document Number: C29390
Notes:: Via online. 5 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Henderson, Dennis (author), Brenes, Jose R. (author), and Sheldon, Ian M. (author)
Format:: Journal article
Publication Date:: 1992-02
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22311
Journal Title:: Journal of Food Distribution Research
Journal Title Details:: 23(1) : 137-152
Notes:: Economic analysis reveals positive and statistically significant impacts of expenditures on television advertising and advertising in consumer-oriented print media.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Pritchett, J.G. (author), Liu, D.J. (author), and Kaiser, H, M. (author)
Format:: Manuscript
Publication Date:: 1998
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 106 Document Number: C09325
Notes:: 14 p.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Pritchett, James G. (author), Liu, Donald J. (author), and Kaiser, Harry M. (author)
Format:: Journal article
Publication Date:: 1998-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D06017
Journal Title:: Journal of Agricultural and Resource Economics
Journal Title Details:: 23(1) : 155-169

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kaiser, Harry M. (author), Liu, Donald (author), and Pritchett, J.G. (author)
Format:: Journal article
Publication Date:: 1998-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22306
Journal Title:: Journal of Agricultural and Resource Economics
Journal Title Details:: 23(1) : 155-169
Notes:: Results show profits would have increased if funds had been reallocated from television to radio, print and outdoor media outlets.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Maslog, Crispin C. (author)
Format:: Book
Publication Date:: 1988
Published:: Philippines: Philippine Association of Communication Educators, Los Banos
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 119 Document Number: C13491
Notes:: 375 p.

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2007-08-30
Published:: USA: Lessiter Publications, Brookfield, Wisconsin.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 161 Document Number: C26310
Journal Title:: Farm Equipment
Notes:: Posted at www.lesspub.com, Via web site edition. 2 pages.

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: News releases
Publication Date:: 2014-07-18
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02920
Notes:: Agri Council of American Business Media. 1 page., Report of research by Readex Research among ag marketing professionals from the U.S. and Canada.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Dhananjaya, B. (author) and Nataraju, M.S. (author)
Format:: Journal article
Publication Date:: 2011
Published:: India
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D06006
Journal Title:: Mysore Journal of Agricultural Sciences
Journal Title Details:: 45(1) : 121-123

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: He, Xi (author), Lopez, Rigoberto A. (author), and Liu, Yizao (author)
Format:: Paper
Publication Date:: 2015-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07649
Notes:: Paper presented at the Agricultural and Applied Economics Association meetings, July 26-28,2015. 21 pages., Analysis shows online advertising complementary to both television and print media advertising.

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