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Research: ag marketers remain devoted to print, events, but are prepping for move to digital

Collection:
Agricultural Communications Documentation Center (ACDC)
Format:
News releases
Publication Date:
2014-07-18
URL:
http://www.abm/News/3350/Research%3A-Ag-marketers-remain-devoted-to-print%2Cevents%2C-but-are-prepping-for-move-to-digital
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois
Subject Term:
advertising, agri-marketers, campaign planning, Canada, communication planning, face-to-face communication, media effectiveness, media selection, newsletters, print media, radio, television, USA, outdoor, marketing communication, agri-marketing, mobile communication, events, websites, webinar
Notes:
Agri Council of American Business Media. 1 page., Report of research by Readex Research among ag marketing professionals from the U.S. and Canada.