Publication Year: 2016 / Subject Term: promotion

Start Over Publication Year 2016 Subject Term promotion

1. A content and visual analysis of promotional pieces used in a communication campaign for the Arkansas (commodity)Promotion Board

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hughes, Amy (author), Johnson, Tara L. (author), Edgar, Leslie D. (author), Miller, Jefferson D. (author), and Cox, Casandra (author)
Format:: Journal article
Publication Date:: 2016
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07422
Journal Title:: Journal of Applied Communications
Journal Title Details:: 100(2) : 10-27
Notes:: Case example of a promotional campaign in which the one-third of the messages in the creative pieces were inconsistent with the original plan.

2. Achieving food security in the Kingdom of Saudi Arabia through innovation: Potential role of agricultural extension

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Fiaz, Sajid (author), Noor, Mehmood Ali (author), and Aldosri, Fahad Owis (author)
Format:: Journal article
Publication Date:: 2016-09
Published:: Saudi Arabia
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: D07679
Journal Title:: Journal of the Saudi Society of Agricultural Sciences
Notes:: In Press, Corrected Proof

3. Ag-themed race cars draw attention to food industry

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Blum, Martha (author)
Format:: Journal article
Publication Date:: 2016-09-30
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07689
Journal Title:: Illinois AgriNews
Journal Title Details:: 39(31) : A10

4. Branding the berries: consumers' strawberry purchasing intent and their attitude toward Florida strawberries

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Ruth, Taylor K. (author) and Rumble, Joy N. (author)
Format:: Journal article
Publication Date:: 2016
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 156 Document Number: D07423
Journal Title:: Journal of Applied Communications
Journal Title Details:: 100(2) : 28-42

5. But first...let's take a selfie: photo booth promotes social media exposure

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2016-05
Published:: USA: Cooperative Communicators Association, Bellefonte, Pennsylvania.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 154 Document Number: D07070
Journal Title:: CCA Communique
Journal Title Details:: : 11
Notes:: Award-winning entry in the 2015 CCA Communications Contest.

6. Chipotle using games, brains and off-site cooks to turn corner

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Beach, Coral (author)
Format:: Article
Publication Date:: 2016-03-23
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11803
Notes:: Online from Food Safety News website. 3 pages.

7. Committing millenials toward recycling and environmental preservation

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Loureiro, Sandra Maria Correia (author) and Kaufmann, Hans Ruediger (author)
Format:: Journal article
Publication Date:: 2016
Published:: Portugal
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06931
Journal Title:: Journal of Promotion Management
Journal Title Details:: 22(2) : 224-237

8. Committing millennials toward recycling and environmental preservation

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Loureiro, Sandra Maria Correia (author) and Kaufmann, Hans Ruediger (author)
Format:: Journal article
Publication Date:: 2016
Published:: Portugal
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D11622
Journal Title:: Journal of Promotion Management
Journal Title Details:: 22(2) : 224-237
Notes:: 15 pages., Online via UI e-subscription., Researchers analyzed antecedents and consequences of affective commitment revealed "the importance of pleasant arousal in reinforcing self-expressive recycling in order to increase the affective commitment."

9. Commodity groups seek freedom of information exemption for checkoff boards

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: O"Connell, John (author / Capital Press, Salem, Oregon)
Format:: News article
Publication Date:: 2016-04-28
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D11028
Journal Title:: Capital Press Agriculture Weekly
Notes:: Online from Capital Press. 2 pages., "Several agricultural organizations have gotten language included in the pending fiscal year 2017 House Agricultural Appropriations Bill asking USDA to exempt research and promotion boards funded by grower checkoff fees from federal public records law." The language argues the change is needed to focus producers' resources on research and promotion, rather than records services.

10. Consumer expectations regarding sustainable food: Insights from developed and emerging markets

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Sidali, K (author), Spiller, A (author), and Meyer-Hoefer, M. von (author)
Format:: Journal article
Publication Date:: 2016
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: D07570
Journal Title:: International Food and Agribusiness Management Review
Journal Title Details:: 19 (3): 141-170

11. Consumer expectations regarding sustainable food: insights from developed emerging markets

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Sidali, Katia Laura (author), Spiller, Achim (author), and von Meyer-Höfer, Marie (author)
Format:: Journal article
Publication Date:: 2016
Published:: USA: International food & Agribusiness Management Association
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: D07551
Journal Title:: International Food and Agribusiness Management Review
Journal Title Details:: 19 (3): 141-170

12. Decision support tools for agriculture: Towards effective design and delivery

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Rose, David C. (author), Sutherland, William J. (author), Parker, Caroline (author), Lobley, Matt (author), Winter, Michael (author), Morris, Carol (author), Twining, Susan (author), foulkes, Charles F. (author), Amano, Tatsuya (author), and Dicks, Lynn V. (author)
Format:: Journal article
Publication Date:: 2016-11
Published:: United Kingdom
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: D07672
Journal Title:: Agricultural Systems
Journal Title Details:: 149 : 165-174

13. Generic advertising of U.S. lamb

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Ghosh, Somali (author) and Williams, Gary W. (author)
Format:: Journal article
Publication Date:: 2016
Published:: USA: AgEcon
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 30 Document Number: D10578
Journal Title:: Journal of International Food and Agribusiness Marketing
Journal Title Details:: 28(4) : 373-393
Notes:: 22 pages., via database., "The U.S. lamb industry's generic lamb advertising program has positively impacted their markets, enhanced profitability of the industry, and increased the industry's share of domestic lamb consumption."

14. Give your posts a boost: a small investment can be worth it to increase impressions

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Dolbeare, Cliff (author)
Format:: Journal article
Publication Date:: 2016-01
Published:: USA: Cooperative Communicators Association, Bellefonte, Pennsylvania.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 142 Document Number: D06388
Journal Title:: CCA Communique
Journal Title Details:: : 8-9
Notes:: On the value of paying to promote a post.

15. Grassley says commodity checkoff programs are part of "the public's business," subject to FOIA

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Boden, Sarah (author)
Format:: Article
Publication Date:: 2016-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 154 Document Number: D07056
Notes:: Online via Iowa Public Radio, Des Moines, Iowa. 2 pages.

16. How one restaurant critic took on the food fables we've all been fed

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hare, Kristen (author)
Format:: Article
Publication Date:: 2016-04-15
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 147 Document Number: D06674
Notes:: Online via Poynter Institute, St. Petersburg, Florida. 2 pages.

17. Journalist members of AJAC (Association of Agricultural Journalists of Congo) hold master class on promotion of family farming

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: News release
Publication Date:: 2016-04-04
Published:: Congo: International Federation of Agricultural Journalists (IFAJ), Ormstown, Quebec, Canada
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: D06593
Notes:: 2 pages.

18. Managing dissent: energy pipelines and "new right" politics in Canada

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Raso, Kathleen (author) and Neubauer, Robert Joseph (author)
Format:: Journal article
Publication Date:: 2016
Published:: Canada
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 155 Document Number: D07126
Journal Title:: Canadian Journal of Communication
Journal Title Details:: 41(1) : 115-133

19. Monsanto’s biotechnology politics: discourses of legitimation

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Lamphere, Jenna A. (author) and East, Elizabeth A. (author)
Format:: Journal article
Publication Date:: 2016-07-27
Published:: USA: Taylor & Francis Group Ltd., 2 Park Square Oxford OX14 4RN United Kingdom
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 165 Document Number: D08364
Journal Title:: Environmental Communication
Journal Title Details:: 11 (1): 75-89

20. Own and cross-effect of social media on demand for fresh produce: a case of consumer preference for California versus Florida strawberry

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Chen, Xuqi (author), Gao, Zhifeng (author), and House, Lisa (author)
Format:: Poster
Publication Date:: 2016-02
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: D08714
Notes:: Poster presented at the Southern Agricultural Economics Association annual meeting, San Antonio, Texas, February 6-9, 2016. 24 pages.

Bibleaves

1. A content and visual analysis of promotional pieces used in a communication campaign for the Arkansas (commodity)Promotion Board

2. Achieving food security in the Kingdom of Saudi Arabia through innovation: Potential role of agricultural extension

3. Ag-themed race cars draw attention to food industry

4. Branding the berries: consumers' strawberry purchasing intent and their attitude toward Florida strawberries

5. But first...let's take a selfie: photo booth promotes social media exposure

6. Chipotle using games, brains and off-site cooks to turn corner

7. Committing millenials toward recycling and environmental preservation

8. Committing millennials toward recycling and environmental preservation

9. Commodity groups seek freedom of information exemption for checkoff boards

10. Consumer expectations regarding sustainable food: Insights from developed and emerging markets

11. Consumer expectations regarding sustainable food: insights from developed emerging markets

12. Decision support tools for agriculture: Towards effective design and delivery

13. Generic advertising of U.S. lamb

14. Give your posts a boost: a small investment can be worth it to increase impressions

15. Grassley says commodity checkoff programs are part of "the public's business," subject to FOIA

16. How one restaurant critic took on the food fables we've all been fed

17. Journalist members of AJAC (Association of Agricultural Journalists of Congo) hold master class on promotion of family farming

18. Managing dissent: energy pipelines and "new right" politics in Canada

19. Monsanto’s biotechnology politics: discourses of legitimation

20. Own and cross-effect of social media on demand for fresh produce: a case of consumer preference for California versus Florida strawberry

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