Online from publisher., Reports on a first bay-wide effort to protect shorelines from rising water, convening stakeholders to find common ground. Mediator hopes that giving all stakeholders a voice will ensure buy-in, even when talking to each other is optional.
17 pages., Online by open access via ResearchGate.net., Researchers used a content analysis of randomly sampled advocacy group websites to evaluate the communication strategies and media relations efforts of these organizations. Results indicated that most of the "Stop AETA" coalition members "did little to educate the public about the legislation much less advocate for its defeat." They revealed limited use of online press rooms and creation of dialogue with key stakeholders.
Available online at www.centmapress.org, Results indicated that both corporate firms involved in a food fraud case lacked an immediate mandate to address the legitimate stakeholders' claim. "This study adds the action perspective to stakeholder salience theory, providing practical guidelines for marketers in the food sector who face wicked contexts, attempting to achieve transparency and common goals along with their stakeholders."
17 pages., Online via UI e-subscription, Author described a process which led to consensus on a new environmental law mediated by legislators and the governor. Identified key elements in the process: (1) the issue must be ripe for action; the parties must feel something may happen imminently without their input. (2) the issue must be complex, not likely to be addressed satisfactorily without cooperative problem solving. (3) the parties must be patient and committed to spending whatever time it takes to reach an agreement.
12 pages., Online via UI electronic subscription, Analysis of five cases of peak social media activity in the Dutch livestock sector. Findings indicated that social media hypes revolved around activism, scandals, and conflicts - each with characteristic patterns of activity, framing, interaction and media interplay. "Our results show the need to adopt a proactive and interactive approach that transcends the view of social media as a mere communication channel to respond in crisis situations."
