Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: D11133
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9 pages., From the file, "India - G.B. Pant University," in the international file of the Agricultural Communications Program, University of Illinois., Discussion emphasized that the nature of agricultural communication needs a flexible approach rather than the rigid procedures laid down for the program. Committee members emphasized need to focus on features of India culture and society, deliberately departing from "the Western-oriented communication technologies and a systematic attempt to use what is relevant in these to develop packages based on our own understanding of socio-cultural pattern of society." They offered a dozen other recommendations about approaches to this graduate program.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D11987
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Online via AgriMarketing Weekly. 1 page., News report from the National Pork Producers Council (NPPC). "...these extremist groups should be ashamed of their stunts."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12077
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Online via AgriMarketing Weekly. 2 pages., Summary of findings from a poll conducted recently by the American Farm Bureau Federation. "The results of a new poll clearly demonstrate that the COVID-19 pandemic is having broad-ranging impacts among rural adults and farmers/farmworkers." Findings also identified main obstacles to seeking help or treatment for mental health condition, the most trusted sources for information about mental health, impressions of the importance of mental health in rural communities and the importance of reducing stigma surrounding mental health.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: D11675
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2 pages., Online via AgriMarketing Weekly., Summary of research by The Sustainability Consortium of Farm Journal among more than 400 U.S. farmers in more than 40 states. The survey invited their perspectives on sharing data about their production practices with downstream supply chain organizations, such as food companies and retailers. Findings suggested that growers value data collection, the environment, and conservation agriculture practices on their farmers, but hold concerns about sharing farm data.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12076
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Online from publisher. 4 pages., Summarizes benefits of objectively-sourced data from sources like the USDA, public and private data firms, geospatial insights and analysis, and more. Cites weaknesses of farmer surveys, promotions, registration forms and other similar sources.
Summarizes remarks by James Beebe, "A farming systems approach as a tool in linking research and extension." Presentation to research and extension experts at Los Banos, Philippines, April 1986.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29028
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Posted on http://www.youtube.com > Search on "p. sainath", Via You Tube, Features the thoughts of an award-winning journalist in India, P. Sainath Palagummi Sainath, about what he identifies as serious gaps in mass media coverage. He observes that due to the advertiser-driven environment for media organizations, national media are not interested in serving the information needs of rural residents and the poor, generally. National media do not have "rural" or "poverty" beats, he explains, although residents in those categories make up the majority of the population in India. He urges media to signal the weaknesses in society as well as the areas of progress.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06708
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Notes from publisher testimony before the Subcommittee on Postal Rates, U.S. House of Representatives Committee on Post Office and Civil Service, Ninety-first Congress, Washington, D.C., Second Session, April 15-June 2, 1970. Serial No. 91-24. 3 pages., Includes testimony by Richard J. Babcock, President, Farm Journal; Bill E. Naumann, Southwestern Advertising Manager, Progressive Farmer; and Emory Cunningham, Publisher, Progressive Farmer (on behalf of the Agricultural Publishers Association). Testimony related to proposed postal rate increase for 2nd class mail.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09549
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Hal R. Taylor Collection, Proceedings of the 1951 convention of the American Society of Newspaper Editors, Des Moines, Iowa., Excerpts from this report.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09550
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Hal R. Taylor Collection, Proceedings of the 1952 convention of the American Society of Newspaper Editors, Des Moines, Iowa., Excerpts from this report.
Feels that experiment station literature is losing ground in the scientific world. "..scientists generally are not looking to the experiment station bulletin for important contributions to science." Suggests that the station editor can help maintain high scientific standards, as well as high editorial standards. "Briefly, then, believing that the chief function of an experiment station is to experiment and that the chief purpose of its publications is to describe the experiments and announce the results rather than to persuade people to adopt new and supposedly better practices, we are striving to raise the standards of our technical publications addressed to the scientist, whether he is primarily interested in agricultural research or not, and to make the publications addressed to our farmers technically sound and practically worth while."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 12 Document Number: D10416
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2 pages., Online from the website of the Food Marketing Institute, Arlington, Virginia., Recommended date labeling of food products, in terms of "Best if used by" and "Use by" dates
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 196 Document Number: D08063
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John L. Woods Collection, Case file involves recommended strategy for management and communications of environmental and natural resources programs in Egypt and Jordan. Project funded by U. S. Agency for International Development. Materials include communication and training recommendations for water management in Jordan; recommended strategy for Egypt; two issues of the project newsletter, EnviroNet; and a presentation, “Beyond public awareness: introducing social marketing to environmental programs.”
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: C25923
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BBC News. 2 pages., Survey shows "Many British people are unaware that the ingredients for produce such as bacon, porridge, bread and beer come from farms."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 134 Document Number: D11401
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30 pages., Online via website., "Despite the growing use of genetically modified crops over the past 20 years, most Americans say they know only a little about GM foods. And many people appear to hold 'soft' views about the health effects of GM foods, saying they are not sure about whether such foods are better or worse for one's health. ... a majority of Americans perceive disagreement in the scientific community over whether or not GM foods are safe to eat. And, only a minority of Americans perceive scientists as having a strong understanding of the health risks and benefits of GM foods."
Via ProQuest Historical Newspapers. 1 page., American Newspaper Publishers Association protests efforts by government agencies, including the U.S. Department of Agriculture, to control advertising content inappropriately. Article cites an example: "A 1933 order by the animal industry bureau of the Agriculture Department deleting from Jones's dairy farm advertising a jingle, 'Most little pigs to to market, The best little pigs go to Jones's,' on the grounds that it was misleading."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21157
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Pages 341-346 in Neill Schaller (ed.), Proceedings of Phase I Workshop: Social Science Agriculture Agenda Project, Spring Hill Conference Center, Minneapolis, Minnesota, June 9-11. 384 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 147 Document Number: C23543
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2 p., Rural radio is a vital communication tool for many developing countries. Despite the technological advances in the communication field, radio is still the most pervasive, accessible, affordable, and flexible mass medium available. In rural areas, it is often the only medium that can rapidly disseminate to large and remote audiences, critical information about markets, weather, crops and livestock production, natural resource protection. Rural Radio implies a two-way process, which calls for the active participation of the communities in the planning and production activities of the radio broadcasts. It is the expression of the community rather than a channel for the community. It promotes the exchange of views, brings people closer together, stimulates information, and enhances the value of local knowledge.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 171 Document Number: C28821
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Via Agmates online. 3 pages., Author and follow-up commentators respond to criticism of the Queensland Country Life periodical by ABC Media Watch for "churning out press releases as if they were real journalism."
Provides data, by region, from an international survey of Extension directors: Summary of Extension Personnel, Extension Directors' Perceptions of Problems, and Extension Problems Ranked in Order of Seriousness by Extension Directors.
National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/88. Box No. 3. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 188 Document Number: D01266
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Findings based on research conducted by Sullivan Higdon and Sink FoodThink., Sullivan Higdon & Sink, Kansas City, Missouri, via AgriMarketing Weekly. 1 page.
USA: Education and Human Resources Development Division, Office of Technical Resources, Bureau for Africa, Agency for International Development, Washington D.C.
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Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 130 Document Number: C19470
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Burton Swanson Collection, Conducted at the United States Department of Agriculture, Graduate School, Washington D.C.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 196 Document Number: D08054
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John L. Woods Collection, Presentation visuals involving views, problems, and sample elements of agricultural technology systems. Development Training and Communication Planning, UNDP Asia and the Pacific Programme, Bangkok, Thailand. 13 pages.
Summarizes W. Gerald Matlock, "Problems and solutions in agricultural technology change or transfer," International Journal for Development Technology, June 1984.
Article in the 2013 Illinois Farm Bureau Policy Development Supplement., Shift from telephone landlines to cell phones reduces financial support for 911 emergency services in rural areas.
From a conference of this title at the Young Center for Anabaptist and Pietist Studies, Elizabethtown College, Elizabethtown, Pennsylvania, in June 2001. Includes six views of the culture clash between the traditional Old Orders and the modern media of mass communication. Presenters and their topics included the following: Thomas W. Cooper, "The Amish, Old Orders, and media: a report on the conference;" Tamara L. Gillis, "When cultures clash: reporting on a sensational story within a community of faith;" Donald B. Kraybill, "Culture clash: the Amish and the media;" Ann Rodgers-Melnick, "Don't say 'cult': reporting on minority religions;" Diane Zimmerman Umble, "Collisions of culture: covering the death of an Amish child;" and Robert Rhodes, "Communal concerns about the media." Use title search or author search for full citation of each.