Online from publication. 7 pages., Merchandiser of fresh produce explains how theater events in a produce department can create fun and excitement and can make memorable impressions on customers.
9 pages., Online via UI electronic subscription., Researchers used unique data collected from consumers, vendors, and markets in a rural region of New York State to develop an empirical model of subjective and objective measures of vendor performance to identify important factors for improved market sustainability. Results suggested four inter-related planning recommendations when considering market and public policyinterventions.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11924
Notes:
Online from Well-Pict Berries website. 7 pages., Online catalog of resources for retail promotion materials available to food store produce buyers, social media managers and merchandisers.
Economic analysis reveals positive and statistically significant impacts of expenditures on television advertising and advertising in consumer-oriented print media.
Revealed evidence that most of the observed change in egg demand between 1987 and 1995 could be explaind b y dietary cholesterol concerns. Advertising efforts resulted in net benefits to egg producers.
Barbour, Bruce (author), Govindasamy, Ramu (author), Italia, John (author), Decongelio, Marc (author), Anderson, Karen (author), and Rutgers State University
Format:
Paper
Publication Date:
2000-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27430
Notes:
Posted at http://dafre.rutgers.edu/documents/ramu/organicproduction.pdf
