James F. Evans Collection; Adapted from a presentation at the Symposium for Research in Agricultural and Extension Education; 1992 May; Columbus, OH. The symposium presentation was based on author's USDA publication, Cooperative extension roles and relationships for a new era : a new interdependence model and evaluation synthesis to foster work with other agencies and organizations. Springfield, VA : National Technical Information Service, 1990.
Stifel, Laurence D. (author / Director General, International Institute of Tropical Agriculture)
Format:
Conference paper
Publication Date:
1990
Published:
Nigeria
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 93 Document Number: C06877
Notes:
see C06875 for complete proceedings, In: Lawani, S.M. and Odemwingie, T., eds. Media forum for agriculture : proceedings of the inauguration ceremony, IITA, Ibadan, April 9, 1990. Ibadan, Nigeria : International Institute of Tropical Agriculture, 1990. p. 12-14
Atienza, Tranquilino (author) and Asuncion, Teresita M. (author)
Format:
Paper abstract
Publication Date:
1982
Published:
Philippines
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D10082
Notes:
This abstract is maintained in records of the Agricultural Communications Program, University of Illinois > "International" section > "Philippines CARD group" file., Abstract of a research paper presented at the 3rd annual conference of the Communicators for Agricultural and Rural Development (CARD), Mountain State Agriculture College, La Trinidad, Benquet, Philippines, October 21-24, 1982. Page 12., Deals with efforts of the National Media Production Center to strengthen the local, provincial, regional, and ultimately the national communication networks through a Community Organization Program (COP).
Lawani, Stephen M. (author / Director of Information Services, International Institute of Tropical Agriculture)
Format:
Conference paper
Publication Date:
1990
Published:
Nigeria
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 93 Document Number: C06876
Notes:
see C06875 for complete proceedings, In: Lawani, S.M. and Odemwingie, T., eds. Media forum for agriculture : proceedings of the inauguration ceremony, IITA, Ibadan, April 9, 1990. Ibadan, Nigeria : International Institute of Tropical Agriculture, 1990. p. 7-10
14 pages., via online journal., Issue arenas, as places for societal discussions, have recently been studied as an important aspect of organizational environments. While a fundamental part of any issue arena is the distinction between active and passive actors, empirical analyses have mainly focused on active stakeholders. We approach issue arenas as communication networks in which active stakeholders discuss topics and involve passive stakeholders. Based on network theory, we introduce an automated method for mapping these issue arenas on Twitter. In particular, we combine manual coding of active stakeholders, and automated semantic network analysis of addressed, passive stakeholders and their topics of discussion. Empirically, we focus on the issue of bird flu affecting poultry farming in the Netherlands from 2015 to 2017 with a sample of 704 Twitter messages. Instead of pre-defining a set of stakeholders for the analysis, our approach to study communication networks in online settings allows for mapping issue arenas based on the stakeholders that communicate about the topic.
8 pages., ISBN 978-3-319-92102-0, Via ebook, The idea underpinning EIP-AGRI for linking producers and users of knowledge and promoting their interaction around problem-solving is well grounded on the evidence provided by the ‘innovation systems’ and related literature. Evidence gaps that matter to the implementation of the EIP-AGRI activities comprise the lack of knowledge regarding the best-fit network configuration for different farming systems and farming styles, and the nature and effectiveness of a facilitator function and role to bridge communication between researchers and farmers. This paper contributes with empirical evidence regarding the networks configuration best-fit for different farming system and farming styles, and provide insights on the facilitator relevance and its desirable profile, built on the study of a particular network: the Portuguese Cluster of small fruits (CSF). The small fruit sector is a novel sector in Portugal that has attracted in recent years a large number of new investors, in particular newly-established small-scale inexperienced producers. The insights provided by the CSF analysis emphasises that agglomeration economies based networks, which are very important in some agricultural sectors (e.g. fruit, wine) and in countries or regions where small-scale farms are significant, can in fact be the ground for knowledge and innovation networks in the sense wanted by the EIP-AGRI, since inclusiveness and facilitation functions are accounted for properly.
Hapsari, H. (author), Hapsari, D. (author), Karyani, T. (author), and Fatimah, S. (author)
Format:
Conference paper
Publication Date:
2019
Published:
IOP Publishing Ltd
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: D10909
Journal Title Details:
306
Notes:
10 pages., IOP Conference Series: Earth and Environmental Science, via IOPScience website., Climate change is a threat to indigenous farming systems that rely on nature. Indigenous society has idiosyncrasies in managing agricultural systems that relate to nature. This study aims to examine the adaptation mechanism of indigenous farming systems to climate change in terms of social, economic, and technological aspects. The study was conducted in Indigenous Village of Kasepuhan Ciptagelar of Sukabumi Regency West Java. The research method is case study. The technique of collecting data through in-depth interviews with selected informants, participant observation, and focus group discussion (FGD). The results showed that the indigenous society of Kasepuhan Ciptagelar experienced the changes that occur in the environment as a result of climate change. Strategies to adapt to these changes, among others: (1) use natural resources in a sustainable manner, (2) preserve the customary positive impact on the environment, (3) do a crop rotation system, (4) managing the communal granary community food security system, (5) maintaining social values in the society, (6) establish cooperation with the agricultural institutions; (7) utilizing communication networks and information systems; (8) with some help from external parties in the repair of facilities and infrastructure, such as transportation and irrigation; (9) perform the processing of non-rice farming profit-oriented, and (10) instilling the values of local wisdom to the younger generation from an early age.
Ene, Leonard S. O. (author / Director, National Root Crops Research Institute, Umudike, Nigeria)
Format:
Conference paper
Publication Date:
1990
Published:
Nigeria
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 93 Document Number: C06880
Notes:
see C06875 for complete proceedings, In: Lawani, S.M. and Odemwingie, T., eds. Media forum for agriculture : proceedings of the inauguration ceremony, IITA, Ibadan, April 9, 1990. Ibadan, Nigeria : International Institute of Tropical Agriculture, 1990. p. 20-22
16 pages., via online journal., To date, little is known about how information flows within farmer groups and how extension interventions could be designed to deliver combined information on agriculture and nutrition. This study uses unique network data from 815 farm households in Kenya to investigate the structure and characteristics of agricultural and nutrition information networks within farmer groups. Dyadic regressions are used to analyze the factors influencing link formation for the exchange of agricultural and nutrition information. In addition, we apply fixed‐effects models to identify the characteristics of central persons driving information exchange in the two networks, as well as potentially isolated persons, who are excluded from information networks within their farmer groups. Our results show that nutrition information is exchanged within farmer groups, although to a limited extent, and mostly flows through the existing agricultural information links. Thus, diffusing nutrition information through agricultural extension systems may be a viable approach. Our findings further suggest that group leaders and persons living in central locations are important drivers in the diffusion of information in both networks and may thus serve as suitable entry points for nutrition‐sensitive extension programs. However, we also identify important heterogeneities in network characteristics. In particular, nutrition information is less often exchanged between men and women, and some group members are completely isolated from nutrition information exchange within their farmer groups. We derive recommendations on taking these differences in network structure and characteristics into account when designing nutrition‐sensitive extension programs.
Jäckering, Lisa (author), Gödecke, Theda (author), Wollni, Meike (author), and Department of Agricultural Economics and
Rural Development, University of Goettingen,
Goettingen, Germany
Format:
Online journal article
Publication Date:
2019-07-10
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D10997
16 pages., Wiley Online Library, To date, little is known about how information flows within farmer groups and how extension interventions could be designed to deliver combined information on agriculture and nutrition. This study uses unique network data from 815 farm households in Kenya to investigate the structure and characteristics of agricultural and nutrition information networks within farmer groups. Dyadic regressions are used to analyze the factors influencing link formation for the exchange of agricultural and nutrition information. In addition, we apply fixed-effects models to identify the characteristics of central persons driving information exchange in the two networks, as well as potentially isolated persons, who are excluded from information networks within their farmer groups. Our results show that nutrition information is exchanged within farmer groups, although to a limited extent, and mostly flows through the existing agricultural information links. Thus, diffusing nutrition information through agricultural extension systems may be a viable approach. Our findings further suggest that group leaders and persons living in central locations are important drivers in the diffusion of information in both networks and may thus serve as suitable entry points for nutritionsensitive extension programs. However, we also identify important heterogeneities in network characteristics. In particular, nutrition information is less often exchanged between men and women, and some group members are completely isolated from nutrition information exchange within their farmer groups. We derive recommendations on taking these differences in network structure and characteristics into account when designing nutrition-sensitive extension programs.
Feliciano, Gloria D. (author / University of the Philippines)
Format:
Conference paper
Publication Date:
1974
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 31 Document Number: C12497
Notes:
Francis C. Byrnes Collection; See B03082, Pages 195-204 in Robert H. Crawford and William B. Ward (eds.), Communication strategies for rural development. Proceedings of the Cornell-CIAT international symposium, Cali, Colombia, March 17-22, 1974. Cornell University, Ithaca, NY. 278 p.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17259
Notes:
Pages 199-213 in Carine Alders, Bertus Haverkort and Laurens van Veldhuizen (eds.), Linking with farmers: networking for low-external-input and sustainable agriculture. Intermediate Technology Publications, London, UK. 298 pages.
Pollard, Kelvin (author), Jacobsen, Linda A. (author), and Population Reference Bureau (author)
Format:
Book chapter
Publication Date:
2021-06
Published:
United States: Appalachian Regional Commission
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12620
Journal Title Details:
Online
Notes:
Includes a series of charts and tables detailing personal computer and cellular ownership statistics for each county in Appalachia., 26 pgs, The data contained in this Chartbook describe how residents in the Appalachian Region were faring before the COVID-19 pandemic began in March 2020. As such, these numbers do not measure the social and economic impact of the outbreak. The Chartbook data do, however, provide a benchmark: As data from the pandemic and post pandemic period are released in the coming years, these figures can serve as a point of comparison that ultimately can enable data users to better measure the pandemic’s effect on Appalachia’s social and economic dynamics.
6 pages., ISSN: 2456-1878, via online journal., The use of mobile phones as means of
communication between the extension agents and local
farmers in Edo South was examined to determine the
perception of the extension agents on its effectiveness.
Fifty-one (51) respondents were obtained through random
sampling using questionnaires to obtain relevant
information in the two local government areas; Ovia North
East and Ovia South West selected for the study. The result
obtained indicated that male extension agents were in
majority (72.5%), 54.9% of the sampled population above
45 years of age and 58.8% possessed 16 – 20 years working
experience. Phone calls and short message service (SMS)
were found appropriate for agricultural information
dissemination. Significant and positive relationships were
established between the working experience of extension
agents and their perception of mobile phone usage. The
recommendation is that formal integration of mobile phone
into extension activities be done to enhance wider coverage,
reduce cost and risks associated with movement. Extension
agents and farmers need more training on effective usage
of SMS and phone calls for interaction on farm related
issues. Enforcement of existing telecommunication laws
could reduce network failure and also enhance effective
usage.
Manyweathers, Jennifer (author), Hernández-Jover, Marta (author), Hayes, Lynne (author), Loechel, Barton (author), Kelly, Jennifer (author), Felton, Simone (author), El Hassan, Marwan (author), Woodgate, Rob (author), and Maru, Yiheyis (author)
Format:
Journal Article
Publication Date:
2020-06-18
Published:
Italy: Scuola Internazionale Superiore di Studi Avanzati
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12741
8pgs, A transdisciplinary pilot study with Australia's livestock industries is bringing multiple stakeholders together as equal partners, to examine the complex problems around animal disease management. These problems include disease surveillance and on-farm biosecurity practices. The pilot groups are established in industries susceptible to foot and mouth disease, namely dairy and beef cattle, pork, sheep and goats. The Agricultural Innovation Systems framework is being evaluated to determine its effectiveness as a tool to improve partnerships between stakeholders. These stakeholders include livestock producers (farmers), private and government veterinarians, local council representatives, and industry personal including from saleyards and abattoirs. Stimulation of innovative solutions to issues arising from conflicting priorities and limited resources around animal disease management are also expected. Using a participatory communication approach, the impact of the pilot on trust and relationships is being evaluated. The sustainability of the Agricultural Innovation Systems approach to address complex issues around animal health management is also being assessed. The aim of the study is to strengthen Australia's preparedness for an emergency animal disease outbreak, such as Foot and Mouth Disease.
18 pages, This study examines the application of a self-reliance framework for practitioners and evaluators to better understand the capacities and intrinsic factors impacting smallholder coffee farmers’ commercialization behaviors. We surveyed 40 smallholder coffee producers in Peru using a quantitative instrument. Data were analyzed to determine if statistical relationships exist between farmers’ self-reliance (measured via knowledge and skills, attitudes, and aspirations) and their commercialization behaviors. Findings indicate the self-reliance framework effectively illustrates relationships between farmers’ aspirations, knowledge and skills and their commercialization behaviors, while future, additional studies are needed to better measure and understand the role of commercialization-related attitudes. Practitioners can leverage the study’s findings by using a self-reliance framework to infer farmers’ likeliness to pursue sustainable commercialization practices and align their trainings and design interventions based on evaluation findings. The conceptual self-reliance framework is the first of its kind applied for smallholder coffee commercialization. The findings demonstrate that self-reliance concepts employed recently in other contexts may potentially be used similarly by extension and development facilitators.
Flora, Cornelia Butler (author) and Kroese, Ron (author)
Format:
Book chapter
Publication Date:
1993
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17249
Notes:
Pages 81-92 in Carine Alders, Bertus Haverkort and Laurens van Veldhuizen (eds.), Linking with farmers: networking for low-external-input and sustainable agriculture. Intermediate Technology Publications, London, UK. 298 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D11095
Notes:
137 pages., Examines the power of food as a communicative tool to bring people of diverse backgrounds together. Author argues that food enables people to look past their differences and focus on their similarities, thus creating a stronger sense of community via the sharing of a meal.
17 pages., via online journal., Members’ offline engagement is commonly believed to affect the producer–member relationship in community‐supported agriculture, however, little research focuses on engagement in the online context. Using qualitative data of 24 members and quantitative data of 279 members from China, this study uses a sequential exploratory mixed‐method design to explore the impact of members’ WeChat engagement on relational outcomes. The findings indicate that WeChat engagement positively affects four relational outcomes: Service satisfaction, word of mouth, social bonds, and commitment. In addition, those four relational outcomes are not equally influenced by WeChat engagement. The greatest impact is on commitment, while the lowest is on service satisfaction. Furthermore, multigroup analysis results suggest that gender moderates the relationship between WeChat engagement and commitment.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08824
Notes:
Pages 879-903 in Rob Roggema (ed.), Agriculture in an urbanizing society volume two: proceedings of the sixth AESOP conference on sustainable food planning. United Kingdom: Cambridge Scholars Publishing. Pages 601-1274.
14 Pgs., Although climate information can aid farmers’ capacity to adapt to climate change, its accessibility and adoption by subsistence farmers hinge on the collaboration between farmers and climate information providers. This paper examines collaborations among actors in the process of climate information production and dissemination in the Namibian agricultural sector. The aim is to investigate the extent to which subsistence farmers are integrated into the collaboration process and the impact of the collaboration on the nature and accessibility of disseminated information. Key informant interviews and a questionnaire survey were used for data collection. Using network analysis, we estimated the networks’ density, clustering coefficient, and degree centrality. The study found that both the climate information production and dissemination networks have a high overall clustering coefficient (78% and 77%, respectively) suggesting a high rate of collaboration among the actors in the networks. However, the frequency of interactions between the actors in both the information production and dissemination networks and subsistence farmers remains very low. Nearly all surveyed farmers reported that they meet with information providers only once in a year. The effect of this poor interaction is reflected in the poor occurrence of feedback learning, which is needed to optimize channels of information dissemination to subsistence farmers and enhance the robustness of disseminated information. We recommend innovative communication means via mobile phone, promotion of peer-to-peer learning, flexible collaboration relations with more space for feedback from the users of climate information, and more attention to long-term forecasts and their implications for adaptive actions.
USA: Food Systems Development Project of the Center for Transformative Action, an affiliate of Cornell Un, New Leaf Associates, Inc. Ithaca, NY 14850 USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: D08211
9 pages, This study investigates how communication channels to exchange agricultural information were chosen. Specifically, it identifies the communication channels used by farmers in Tanzania and determines the factors influencing the choice of communication channels for exchanging agricultural information. The study employs a meta-analysis review methodology in identifying, evaluating and interpreting studies relevant to the topic of interest. The results indicate that radio, mobile phones, television, fellow farmers, agricultural extension agents and newspapers were the commonly used communication channels for transferring agricultural information. Moreover, the channels’ influence, availability, affordability, communication network coverage, and the resources and facilities needed to use a particular communication channel were found to influence the choice of channels. It is concluded that understanding the audience, the characteristics surrounding messages and choosing appropriate communication channels are important for enhancing access to agricultural information. It is recommended that agricultural information providers should understand the factors surrounding communication channels before disseminating agricultural information
13 pages., via online journal., Communication plays a vital role in a developing society as it could be used for developing of perspectives. This study aimed to analyze the communication and perspectives on climate change among layer farmers in San Jose, Batangas, Philippines. Descriptive research design in a quantitative approach, along with distributed survey questionnaires to the respondents in the said municipality were utilized to answer the research objectives. Systematic random sampling was used to get the sample size of the layer farmers. Statistical tools such as frequency/percentage, weighted mean and Pearson’s correlation were also used. The layer farmers were greatly exposed in interpersonal communication platforms. Demonstration, meetings, seminars and trainings were of less extent. Radio, television and cellphones were widely used by the layer farmers, while very few had access on the internet. Furthermore, they agreed on food security, water sufficiency, ecological and environmental stability, human security and knowledge and capacity development. However, they moderately agreed on climate-smart industries and services, and sustainable energy. Findings also showed that there is a significant relationship between the layer farmers’ perspectives to the communication platforms they were exposed to.
21 pages, Online journal, Wildfires in Texas, Oklahoma, and Kansas in the late 2010s caused seven deaths and catastrophic damage to millions of acres of ranch and farmland. Because of the rural location of these disasters, agricultural communicators were releasing information to media, internal stakeholders, social media, and other agricultural audiences. The purpose of this study was to explore the communications efforts made and subsequent lessons learned from agricultural communicators during the fires. Through a qualitative case study, researchers interviewed 14 agricultural communicators about their experiences in disseminating information about the fires. Most of the findings align with pre-existing literature; however the researchers found that communicators should be prepared to develop a system to communicate about and accept donations, develop a network of organizations that can be supportive in a crisis situation, and let people be the subject of the messaging. The data also indicate that an undergraduate course in crisis communications would be beneficial.
17 pages., Via online journal., Food waste has emerged as a major issue in the United States as the nation collectively sends more than 133 billion pounds of food to its landfills every year. In September 2015, the USDA and EPA announced an initiative to cut U.S. food waste in half by 2030. Between 2015 and 2016, nearly 100,000 posts about food waste have been published on Twitter, a microblogging platform that has been a hub of “slacktivism” since its inception in 2006. Using a conceptual framework of social cognitive theory, online activism, and crowdsourcing, we analyzed food waste conversation participants’ demographics, online communities, and proposed solutions. Data analysis was conducted with listening software Sysomos MAP and a qualitative content analysis of conversation content. The analysis revealed that more than 2,000 U.S. users engaged in the conversation, forming four discrete conversation communities led by influencers from government, news media, and environmental organizations. Proposed solutions to the food waste crisis included domestic or household behavior change, food-waste diversion and donation, recycling and upcycling, consumer education, and governmental action and policy. We recommend using Twitter to mine, test, and deploy solutions for combating food waste; engage with influential users; and disseminate materials for further research into the behavioral implications of online activism related to food waste.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17253
Notes:
Pages 131-150 in Carine Alders, Bertus Haverkort and Laurens van Veldhuizen (eds.), Linking with farmers: networking for low-external-input and sustainable agriculture. Intermediate Technology Publications, London, UK. 298 pages.
Rose, David C. (author), Sutherland, William J. (author), Parker, Caroline (author), Lobley, Matt (author), Winter, Michael (author), Morris, Carol (author), Twining, Susan (author), foulkes, Charles F. (author), Amano, Tatsuya (author), and Dicks, Lynn V. (author)
Format:
Journal article
Publication Date:
2016-11
Published:
United Kingdom
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: D07672
Narula, U. (author), Pearce, W.R. (author), and Narula: Indian Institute of Mass Communication, New Delhi; Pearce: University of Massachusetts, Department of Communication Studies
Format:
Book
Publication Date:
1986
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 61 Document Number: C01870
Notes:
Evans; Contains table of contents and preface only, Carbondale, IL : Southern Illinois University Press, 1986. 232 p.
Auburn, Jill S. (author), MacLean, Jayne T. (author), and Auburn: Information Systems Manager, Sustainable Agriculture Research and Education Program, University of California, Davis, CA; MacLean: Coordinator, Alternative Farming Systems Information Center, National Agricultural Library, Beltsville, MD
Format:
Journal article
Publication Date:
1993
Published:
USA: Binghamton, NY: Haworth Press
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 96 Document Number: C07612
Bohlen, Joe M. (author), Coughenour, C. Milton (author), Lionberger, Herbert F. (author), Rogers, Everett M. (author), and Iowa State University; University of Kentucky; University of Missouri; Michigan State University
Format:
unknown
Publication Date:
1968
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 44 Document Number: B05347
Notes:
AGRICOLA CAT 91255194; Table of Contents and Introduction only, Columbia, MO: University of Missouri, Agricultural Experiment Station, 1968. 37 p. (SR 89)
Magette, William L. (author), Smith, Gary L. (author), and Magette: Assistant Professor, Department of Agricultural Engineering, The University of Maryland, College Park, MD; Smith: Extension Agricultural Engineer, Department of Agricultural Engineering, The University of Maryland, College Park, MD
Format:
Conference paper
Publication Date:
1985
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 86 Document Number: C05737
Notes:
Paper presented at the 1985 Summer Meeting of the American Society of Agricultural Engineers; 1985 June 23 - 26; Michigan State University, East Lansing, MI, St. Joseph, MI : The American Society of Agricultural Engineers, 1985. 7 p. (American Society of Agricultural Engineers Microfiche Collection. Paper no. 85-5016), The Maryland Cooperative Extension Service established the computer-based Extension Service Telecommunications system (ESTEL) as an additional way to disseminate information to clientele. This videotext system can transmit a variety of information quickly, efficiently, and inexpensively. In this paper, the use of ESTEL (and similar systems) for delivering educational material is explored. Extension Service. Many application programs have been developed for the system, in addition to electronic mail features. The concepts, hardware, and software used to implement the FACTS network are presented.
Sassenrath, G.F. (author), Halloran, J.M. (author), Archer, D. (author), Raper, R.L. (author), Hendrickson, J. (author), Vadas, P. (author), and Hanson, J. (author)
Format:
Journal article
Publication Date:
2010
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 183 Document Number: C37236
Baker, G.L. (author / Louisiana State University), Ebata, A. (author / University of Illinois at Urbana-Champaign), and Bloome, P. (author / Oregon State University)
Format:
Conference paper
Publication Date:
1998-06-14
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 104 Document Number: C09089
Notes:
1998 National Extension Technology Conference. June 14-17, 1998 . St. Louis, MO. 2 p. http://outreach.missouri.edu/netc98/manuscripts/ebata.html
Huffman, G. David (author), Murphree, David (author), and Huffman: Professor, Computer Science, University of Southern Mississippi; Murphree: President and CEO, Mississippi Institute for Technology Development
Format:
Conference paper
Publication Date:
1985
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 95 Document Number: C07522
Notes:
In: Technology transfer to commercialization: Technology Transfer Society International Symposium Proceedings, 1985. Los Angeles, CA: Technology Transfer Society, 1985. p. 105-114.
11 pages., via online journal., The main purpose of this research was to investigate those factors influencing the entrepreneurial behaviour of agriculture students who were members of entrepreneurship learning and training groups in virtual communication networks. In doing this, a conceptual model was developed to examine the effects of characteristics of entrepreneurship virtual social networks and the degree of participation in these networks through entrepreneurial thinking and decision on entrepreneurial behaviour. The study population of this descriptive-correlational research was made up of 180 members of virtual social groups exchanging knowledge of entrepreneurship in WhatsApp and Viber networks. A total of 126 usable questionnaires were collected. Results indicated that participation in virtual social networks had both direct and indirect effects – through entrepreneurial thinking and decisions – on entrepreneurial behaviour. However, characteristics of entrepreneurship virtual networks had only indirect effect on entrepreneurial behaviour via entrepreneurial thinking. The study highlights certain implications for policymakers, (potential) entrepreneurs, entrepreneurship support organizations, researchers and underlines the potential of virtual social networking for promoting entrepreneurship.
13 pages., Article # 6FEA1, via online journal., Professionals in Extension who develop intercultural competence are better prepared to meet the needs of multicultural populations. This article addresses University of California Extension's formation of an intercultural competence professional development initiative. We describe our use of an integrated conceptual framework that includes Hammer's Intercultural Development Inventory (IDI) and Kotter's eight-step organizational change process to institutionalize the initiative. IDI pretest and posttest results indicate that California 4-H professionals are more culturally competent. The impact of the initiative also is reflected in the significant growth (151% increase) in Latino youth participation in 4-H. We provide recommendations for replicating our effort.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 192 Document Number: D03421
Notes:
Online via AgriCultures Network, Wageningen, Netherlands. Written during a workshop to document lessons learnt in rural development in Sudan, conducted by ILEIA [Centre for learning on sustainable agriculture] for IFAD [International Fund for Agricultural Development]., Features experiences of KariaNet (Knowledge Access for Interconnected Areas Network)in establishing a network around relatively new concepts such as knowledge management, knowledge sharing and communities of practice. 4 pages.
13 pages., via online journal., In reaction to growing critics regarding ecological and ethical aspects of intensive animal husbandry, different initiatives of ethical poultry production try to establish alternative food supply chains on the market. To be able to stabilise these niche innovations parallel to the mainstream regime, new forms of cooperation along the value added chain and with the consumers play an important role. Based on a case study of integrated egg and meat production from a dual-purpose breed by small multifunctional farms in Northeast of Germany, the paper exemplifies the challenges for the different partners of the food supply chain and cooperation management. Empirical data were obtained via nine qualitative interviews with actors along the value chain and via participatory observation of workshops and meetings. The research was embedded in a transdisciplinary project, where different measures to meet the existing challenges were taken and evaluated. Analysing the existing cooperation reveals possibilities for improving cooperation management by e.g. clarifying the goals of the cooperation, including the points of sale as part of the food supply chain and communication of the ethical and sustainability qualities of the product to the consumers. However, the analysis also shows the limits of cooperation in an environment dominated by the paradigm of specialisation, economies of scale and cost reduction, which is also characteristic for parts of the organic sector. The paper discusses if the challenges of establishing this radical niche innovation can be met without a fundamental change of framework conditions as e.g. regulation on animal husbandry.
14 pages., The agricultural sector has been influenced significantly by agriculture and natural resources (ANR) policies voted in by elected officials. Many agricultural organizations and their members have sought to provide a ‘voice’ for the ANR industry and communicate with policymakers about emerging issues. It is necessary that such organizations and members be able to use that voice effectively. This study was conducted to examine the communication preferences of Florida agricultural organization members and factors that may encourage them to contact elected officials about an ANR policy. Respondents in this study least preferred to be contacted by their organization(s) via phone call or text message. They also identified local Extension offices and the university as the most trustworthy sources of communication regarding ANR policy. When contacting members to spur involvement in ANR policy decisions, organizational leaders should use a variety of communication mediums, including email magazines and printed newsletters and magazines, to promote engagement in ANR policy discussions. Future research is needed to examine other factors that may influence agriculture organization members’ communication with elected officials, as well as the types of messaging strategies organizational leaders can use to further members’ engagement in ANR policy decisions.
Collins, Luke (author) and Nerlich, Brigitte (author)
Format:
Book chapter
Publication Date:
2017
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08911
Notes:
Pages 41-59 in Koteyko, Nelya Nerlich, Brigitte Hellsten, Iina (eds.), Climate change communication and the internet. United Kingdom: Routledge, Abingdon, Oxon, England. 217 pages.
The International Association of Agricultural Information Specialists (IAALD)
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: D10916
Notes:
6 pages., IAALD XIIIth World Congress, via IAALD website., This paper presents our experience in building a rural and agriculture development communication
network in Egypt to improve the communication among extension, research, private and public
sectors and institutions involved in rural and agricultural development for the benefit of farmers
and agrarian businesses at rural and village level. The paper describes the main components of the
network: the web based information system, the rural communication network, and the mass
media. The lesson learned and future plans are also introduced.
24 pages, The popularization of social media and an increased interest in local food has led to the need for an online presence of direct-to-consumer agricultural producers. The COVID-19 pandemic quickly pushed the transition from traditional marketing practices to digital marketing practices, further emphasizing the importance of an online presence for small businesses. To better understand the perceptions of direct-to-consumer agricultural businesses, this study sought to understand the current use of social media and online communication and the challenges faced, related to social media and online communication, among these producers. Ten direct-to-consumer agricultural business personnel were interviewed to examine their social media and online communication use. Direct-to-consumer agricultural businesses are using Facebook as a primary social media platform and finding time to focus on social media and online communication is a challenge for agricultural personnel. A website is important to direct-to-consumer agricultural businesses, however many do not currently have a website. Direct-to-consumer agricultural businesses believe social media and an online communication are important to the growth and success of the business and are interested in educational materials and professional support to improve their online presence.
Jones, Don D. (author), Nay, Earle (author), Parsons, Samual D. (author), and Nay: System Manager, Agricultural Data Network; Jones: Associate Professor, Purdue University; Parsons: Extension Agricultural Engineer, Purdue University
Format:
Conference paper
Publication Date:
1985
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 86 Document Number: C05736
Notes:
Paper presented at the 1985 Summer Meeting of the American Society of Agricultural Engineers; 1985 June 23 - 26; Michigan State University, East Lansing, MI, St. Joseph, MI : The American Society of Agricultural Engineers, 1985. 23 p. (American Society of Agricultural Engineers Microfiche Collection. Paper no. 85-5018), FACTS is a distributed computer network serving the Indiana Cooperative Extension Service. Many application programs have been developed for the system, in addition to electronic mail features. The concepts, hardware, and software used to implement the FACTS network are presented. regional audience requires good organization, cooperative authors, broadcast quality equipment and experienced technical assistants. Four segments,
Atang, P. (author / Representative of the Food and Agriculture Organization of the United Nations (FAO) in Nigeria)
Format:
Conference paper
Publication Date:
1990
Published:
Nigeria
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 93 Document Number: C06881
Notes:
see C06875 for complete proceedings, In: Lawani, S.M. and Odemwingie, T., eds. Media forum for agriculture : proceedings of the inauguration ceremony, IITA, Ibadan, April 9, 1990. Ibadan, Nigeria : International Institute of Tropical Agriculture, 1990. p. 23-24
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17252
Notes:
Pages 117-127 in Carine Alders, Bertus Haverkort and Laurens van Veldhuizen (eds.), Linking with farmers: networking for low-external-input and sustainable agriculture. Intermediate Technology Publications, London, UK. 298 pages.
