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Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Ramukumba, Takalani (author)
Format:: Journal article
Publication Date:: 2017
Published:: South Africa
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 133 Document Number: D11369
Journal Title:: African Journal of Hospitality, Tourism and Leisure
Journal Title Details:: 6(4)
Notes:: 12 pages., Online via open access. 11 pages., Findings from a case study prompted author to assert that it is imperative that festival organizers understand tourist motivations for attending festivals in order to conduct effective festival planning and achieve productive festival marketing position.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Tootelian, Dennis H. (author), Liebich, Alison (author), and Thompson, Chris (author)
Format:: Abstract
Publication Date:: 2007
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 170 Document Number: C28674
Journal Title:: Journal of Food Products Marketing
Journal Title Details:: 13(2) : 103-122

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Swartz, Julie (author)
Format:: Journal article
Publication Date:: 1999-12
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 146 Document Number: C23109
Journal Title:: Journal of the American Dietetic Association
Journal Title Details:: 99(12) : 1502
Notes:: Steps to using television commercials as an effective social marketing tool for nutrition education.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: King, Errol (author)
Format:: Article
Publication Date:: 2006-01-17
Published:: New Zealand
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 148 Document Number: C23607
Notes:: New Zealand Herald via Food Safety Network. 2 pages., Natural sugar levels of most stonefruit prompt Food Standards Australia New Zealand to prevent them from being legally classifed as healthy.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Herrington, J. Duncan (author)
Format:: Journal article
Publication Date:: 2004
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D11623
Journal Title:: Journal of Promotion Management
Journal Title Details:: 11(1) : 71-81
Notes:: 12 pages., Online via UI e-subscription., The author compiled restaurant sales and unit count estimates for 155 restaurant chains during 1981 through 1998. Unit-level sales and advertising expenditures were calculated by averaging annual system-wide totals by the number of units in operation during the year. Findings supported hypotheses that national advertising does not provide a positive return to advertising for many chain units and a larger proportion of chains exhibit a positive return to advertising at the system level than at the unit level.

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Andrews, J. Craig (author), Burton, Scot (author), and Netemeyer, Richard G. (author)
Format:: Journal article
Publication Date:: 2000
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19074
Journal Title:: Journal of Advertising
Journal Title Details:: 29 (3) : 29-42

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Livingstone, Sonia (author)
Format:: Journal article
Publication Date:: 2005
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36482
Journal Title:: International Journal of Advertising
Journal Title Details:: 24(3) : 273-296

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Ippolito, Pauline M. (author)
Format:: Journal article
Publication Date:: 2003-08
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 128 Document Number: C19140
Journal Title:: American Journal of Agricultural Economics
Journal Title Details:: 85(3) : 731-736
Notes:: Examines the types of health- and nutrition-related claims made in food advertising in eight magazines, 1977-1997.

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: News article
Publication Date:: 2005-01-11
Published:: International: Watt Publishing Company, Mt. Morris, Illinois.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 142 Document Number: C21808
Notes:: MeatNews.com, "The Danes are concerned that a British pork promotion campaign could damage their industry."

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Horovitz, Bruce (author)
Format:: Journal article
Publication Date:: 2010-09-03
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C30706
Journal Title:: USA Today
Notes:: Via online issue. 2 pages.

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