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    61. The interplay between advertising claims and product categories in food advertising: a scheme congruity perspective

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cheong, Yunjae (author) and Kim, Kihan (author)
    Format:
    Journal article
    Publication Date:
    2011-02
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 185 Document Number: D00496
    Journal Title:
    Journal of Applied Communication Research
    Journal Title Details:
    39(1) : 55-74

    62. The power of food labels: marketing environmental impacts and animal welfare on meat labels as gains versus nonlosses and the influence on attitudes and voting intentions

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Abrams, Katherine M. (author)
    Format:
    Dissertation
    Publication Date:
    2010
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35970
    Notes:
    Presented in partial fulfillment of requirements for the degree of Doctor of Philosophy, University of Florida. 162 pages.

    64. The use of nostalgia in television advertising: a content analysis

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Unger, Lynette S. (author), McConocha, Diane M. (author), and Faier, John A. (author)
    Format:
    Journal article
    Publication Date:
    1991
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05873
    Journal Title:
    Journalism and Mass Communication Quarterly
    Journal Title Details:
    68(3) : 345-353

    65. U.S. magazines: where they are and where they are going

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Peterson, Theodore (author) and College of Journalism and Communications, University of Illinois
    Format:
    Talk
    Publication Date:
    1963-09-13
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15670
    Notes:
    27 p., Talk before the periodical publishers Association of Canada in Toronto, September 13, 1963