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    Start Over Journal Title Agricultural Advertising

    6. A "down home" proposition: the advertising of M. M. Johnson of Clay Center, Neb. - reaching the plain people in a plain way

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Collins, Jas. H. (author)
    Format:
    Journal article
    Publication Date:
    1905-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15472
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    13(6) : 513-516
    Notes:
    From Printers' Ink

    8. A Kalamazoo direct to you

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1904-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15362
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    11(11) : 21-26
    Notes:
    From Printer's Ink, November 2, 1904. Case report of the mail order business developed by Kalamazoo Stove Company, including information about response from readers of farm periodicals in which the product was advertised.

    12. A decade of publicity, fore and aft

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Collins, P.V. (author / Publisher, Northwestern Agriculturist)
    Format:
    Journal article
    Publication Date:
    1909-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16416
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    21(8) : 794-799
    Notes:
    Includes a reported example of deception used in advertising harness for horses.

    25. A mail order advertising success: what three years of advertising have done for thirty years of stove-making

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Collins, Jas. H. (author)
    Format:
    Journal article
    Publication Date:
    1905-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15445
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    13(2) : 93-95
    Notes:
    From Printers' Ink, June 14, 1905.

    27. A much abused advertising term

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1906-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15492
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    14(2) : 182-183
    Notes:
    This published news release from two agricultural papers discusses abuse of the expressions, "covers the field" or "covers the state."

    32. A new investment: the "hog bond"

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bereman, H.A. (author)
    Format:
    Journal article
    Publication Date:
    1915-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16862
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    27(5) : 54-55
    Notes:
    Tongue-in-cheek commentary on a hog-related investment offer advertised in a Chicago newspaper.

    38. A school of journalism and one of its graduates

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1909-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16393
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    21(2) : 154-155
    Notes:
    Describes early activities at the University of Wisconsin to help students prepare for careers in agricultural journalism. The articles describes activities of a student club organized by J. Clyde Marquis, editor of the Wisconsin College of Agriculture and Experiment Station.

    41. A three million dollar monument to advertising

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1905-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15412
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    12(2) : 128-129, 132-135
    Notes:
    Features the development and current operations/facilities of Sears, Roebuck and Company, Chicago - "…built up almost entirely with the farmers of America."

    52. Advertising a natural law: what nature teaches about it - tell the truth in advertisements, but make 'em interesting

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Myrick, Herbert (author)
    Format:
    Journal article
    Publication Date:
    1908-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16346
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    19(5) : 430-433
    Notes:
    Address to the National Association of Advertising Clubs, Kansas City, Missouri, August 26, 1908.

    56. Advertising and editorial freedom

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Editorial
    Publication Date:
    1915-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 125 Document Number: C16860
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    27(3) : 70
    Notes:
    Reprinted editorial from Farm, Stock and Home. Recounts the dangers of withholding advertising because a marketer does not happen to like a certain article or editorial in a paper. "If this attitude of mind becomes general and advertising is distributed to the trimmers or the silent publications the public will be under the necessity of paying something like a reasonable price for publications that dare to be alive and vital. Perhaps that would be more satisfactory all around, for if an editor must write with both eyes on the advertisers, it's a long farewell to social, economic and moral progress."

    91. Advertising modern farm machinery: a brief account of some of the methods employed by the International Harvester Company of America

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Thain, R.S. (author)
    Format:
    Journal article
    Publication Date:
    1909-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16372
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    20(4) : 316-320