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    Start Over Subject Term trends Subject Term agri-marketing Journal Title Agri Marketing

    1. What's new in the agency business?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dawes, Glenn (author), Young, Jeff (author), Broadhead, Dean (author), Tessmann, Marcy (author), McClelland, Rob (author), Oliver, Tim (author), Guse, Greg (author), Boyer, Robert (author), and Martin, Diane (author)
    Format:
    Journal article
    Publication Date:
    2014-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02656
    Journal Title:
    Agri Marketing
    Journal Title Details:
    52(4) : 23-24, 26, 28

    3. Women leading ag agencies

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    VonderHaar, Tina (author), Burgy, Beth (author), Tessmann, Marcy (author), Duff, Mary Jane (author), Ries, Rhonda (author), Steever, Sara (author), Martin, Diane (author), Cleaver, Leigh Ann (author), and Adams, Lisa A. (author)
    Format:
    Journal article
    Publication Date:
    2016-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07078
    Journal Title:
    Agri Marketing
    Journal Title Details:
    54(4) : 24-26, 28
    Notes:
    Features presidents/principals of nine marketing communications agencies that serve agricultural clients.

    4. Trending in the agency business

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Steever, Sara (author), Caratelli, Caryn (author), Peck, Ed (author), Merritt, Rob (author), Casky, Neil (author), and Butler, Michael (author)
    Format:
    Journal article
    Publication Date:
    2017-06
    Published:
    USA: Henderson Communications L.L.C., Adel, Iowa.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08735
    Journal Title:
    Agri Marketing
    Journal Title Details:
    55(5) : 15-18

    5. The latest in digital marketing

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Schenck, Bob (author), Herman, Matt (author), Arnold, James (author), Rao, Steve (author), Tourte, Don (author), West, Bob (author), and Yuskis, Courtney (author)
    Format:
    Journal article
    Publication Date:
    2018-01
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09299
    Journal Title:
    Agri Marketing
    Journal Title Details:
    56(1) : 16, 18-19

    6. Working with agencies update

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Graham, Ben (author), Young, Jeff (author), Tessmann, Marcy (author), Charpentier, Tina (author), Steever, Sara (author), Jacobsen, Marie (author), and Martin, Diane (author)
    Format:
    Journal article
    Publication Date:
    2018-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09556
    Journal Title:
    Agri Marketing
    Journal Title Details:
    56(4) : 22, 24, 26, 28

    9. The future of experiential marketing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Camma, David (author)
    Format:
    Journal article
    Publication Date:
    2020-12
    Published:
    USA: Henderson Communications L.L.C., Adel, Iowa.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D12083
    Journal Title:
    Agri Marketing
    Journal Title Details:
    58 : 19-22
    Notes:
    Via print subscription., Digital experience director of Osborn Barr Paramore (ABP) describes some marketing steps taken, "bringing our digital experience and experiential teams together to create new activations that work across channels." Examples included a NASCAR race experience for DEKALB at Kansas Speedway and a geodesic dome activation at Farm Progress Show 2019 for Nutrien Ag Solutions.

    10. Market research roundup

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2007-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26499
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(8) : 58-60
    Notes:
    Posted at www.agrimarketing.com/?i=October%202007, Representatives of nine market research firms describe some current projects related to agricultural marketing.

    11. A salute to NAMA on its 50th

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2007-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26622
    Journal Title:
    Agri Marketing
    Notes:
    Posted at www.agrimarketing.com, 40 pages., Special supplement to the November/December 2007 issue. Articles feature the development, influence and future of NAMA, as well as the professional fields it serves.

    12. Market research roundup

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bennewies, Gary (author), Johnson, Jan (author), Claussen, Ron (author), Wilson, Steve (author), Finegan, John (author), Gross, Joe (author), and Jasper, Bob (author)
    Format:
    Journal article
    Publication Date:
    2008-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28359
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(8) : 52-55
    Notes:
    Posted at www.agrimarketing.com

    15. Marketing to the rural lifestylers: updates from marketers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Brinkmeyer, Bruce (author), Finn, Thom (author), Parrish, Ron (author), Borgman, Tom (author), Hojnacki, Jennifer (author), Wostrel, Kellie (author), and Tarter, Josh (author)
    Format:
    Journal article
    Publication Date:
    2010-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29940
    Journal Title:
    Agri Marketing
    Journal Title Details:
    48(2) : 37-38, 40, 40-42

    16. Marketing to dairy producers: updates from marketers, agencies

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Anderson, Jon (author), Unterweger, Brittany (author), Huyser, Chad (author), and Kruse, Lyle (author)
    Format:
    Journal article
    Publication Date:
    2010-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29941
    Journal Title:
    Agri Marketing
    Journal Title Details:
    48(2) : 44-46

    17. What's new at your shop?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Martin, Diane (author), Broadhead, Dean (author), Guse, Greg (author), Johnson, Phil (author), Turley, Michael (author), Reierson, Roger (author), Young, Jeff (author), and Gale, Mark (author)
    Format:
    journal article
    Publication Date:
    2010-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30169
    Journal Title:
    Agri Marketing
    Journal Title Details:
    48(4) : 30, 34, 36, 38
    Notes:
    Representatives of eight leading marketing communications agencies describe what's new in their operations.

    19. Marketing to the rural lifestyler: updates from marketers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Nelson, Barry (author), Fritts, Dwight (author), Nealey, Matt (author), Beadle, Donna (author), and Rakestraw, Dain (author)
    Format:
    Journal article
    Publication Date:
    2011-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36107
    Journal Title:
    Agri Marketing
    Journal Title Details:
    49(2) : 22-25

    22. Updates for marketers going direct

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Schimek, Rosemary (author), Pence, Jeff (author), Ganos, Alexa (author), Bergeson, Jim (author), Bitter, Gay (author), and Vaughan, Allen (author)
    Format:
    Commentary
    Publication Date:
    2011-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37186
    Journal Title:
    Agri Marketing
    Journal Title Details:
    49(9) : 50, 52-54
    Notes:
    Reports from six organizations that provide direct marketing services to the agriculture industry.

    26. Communication agencies

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Priebe, Ted (author)
    Format:
    journal articles
    Publication Date:
    2012-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00687
    Journal Title:
    Agri Marketing
    Journal Title Details:
    50(8) : 77-82
    Notes:
    In the Commemorative Issue recognizing the 50th Anniversary of Agri Marketing magazine.

    27. How marketing has changed

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downey, Dave (author) and Funk, Tom (author)
    Format:
    Journal article
    Publication Date:
    2012-10
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00690
    Journal Title:
    Agri Marketing
    Journal Title Details:
    50(8) : 106, 108, 110
    Notes:
    Commemorative Issue recognizing the 50th Anniversary of Agri Marketing magazine.

    29. How message monies are shifting

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Aeschliman, David C. (author)
    Format:
    Journal article
    Publication Date:
    2003-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18729
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(8) : 32-33
    Notes:
    Second article in a three-part series about the changing dynamics of agricultural marketing communications.

    31. The history of word of mouth marketing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Erickson, Kathleen (author)
    Format:
    Journal article
    Publication Date:
    2005-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22566
    Journal Title:
    Agri Marketing
    Journal Title Details:
    43(6) : 42
    Notes:
    Traces use of word of mouth marketing strategies back to 1979 when Ciba-Geigy used peer influence selling teleconference programs to accelerate adoption of Dual herbicide.