Subject Term: advertising / Language: English / Within Last x Years: within 10 Years

Start Over Subject Term advertising Language English Within Last x Years within 10 Years

1. What's new in the agency business?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Dawes, Glenn (author), Young, Jeff (author), Broadhead, Dean (author), Tessmann, Marcy (author), McClelland, Rob (author), Oliver, Tim (author), Guse, Greg (author), Boyer, Robert (author), and Martin, Diane (author)
Format:: Journal article
Publication Date:: 2014-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02656
Journal Title:: Agri Marketing
Journal Title Details:: 52(4) : 23-24, 26, 28

2. Largest communications agencies

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2014-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02657
Journal Title:: Agri Marketing
Journal Title Details:: 52(4) : 30, 33-34, 36, 38, 40-41
Notes:: Annual listing of the largest communications agencies whose clients sell products and services within the agricultural industry and/or the rural lifestyle market.

3. Continuing to grow

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Rathai, Kenna (author)
Format:: Journal article
Publication Date:: 2014-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02658
Journal Title:: Agri Marketing
Journal Title Details:: 52(4) : 49-50, 52, 54
Notes:: Features the 2014 National Agri-Marketing Association Marketer of the Year.

4. Chipotle "Farmed and Dangerous" pushes marketing envelope

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Williams, Daren (author)
Format:: Commentary
Publication Date:: 2014-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: D02672
Journal Title:: Beef Issues Quarterly
Notes:: Online from Cattlemen's Beef Board and National Cattlemen's Beef Association, Centennial, Colorado. 2 pages.

5. How Red Bull is clipping journalism's wings

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Sellers, Daniel (author)
Format:: Journal article
Publication Date:: 2014
Published:: Canada
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: D02684
Journal Title:: Ryerson Review of Journalism
Notes:: Spring 2014 issue. 4 pages., Author's experience in trying to examine a proliferating hybrid of journalism and advertising - branded content.

6. The future for NAMA (National Agri-Marketing Association)

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Rathai, Kenna (author)
Format:: Commentary
Publication Date:: 2014-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02688
Journal Title:: Agri Marketing
Journal Title Details:: 52(3) : 66
Notes:: Report from the current president of NAMA in a question-answer format

7. The biggest bang for the buck: valuation of various components of a regional promotion campaign by participating restaurants

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Xie, Ran (author), Isengildina-Massa, Olga (author), and Carpio, Carlos E. (author)
Format:: Journal article
Publication Date:: 2014-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: D02711
Journal Title:: Journal of Agricultural and Applied Economics
Journal Title Details:: 46(2) : 193-208

8. Measures of online advertising effectiveness: the case of orange juice

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: House, Lisa A. (author), Jiang, Yuan (author), and Salois, Matthew (author)
Format:: Paper
Publication Date:: 2014-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: D02724
Notes:: Paper presented at the 2014 Agricultural and Applied Communications joint AAEA/EAAE/CAES symposium: Social networks, social media and the economics of food, Montreal, Canada, May 29-30, 2014. 17 pages.

9. Young children's food brand knowledge. Early development and associations with television viewing and parent's diet

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Tatlow-Golden, Mimi (author), Hennessy, Eilis (author), Dean, Moira (author), and Hollywood, Lynsey (author)
Format:: Journal article
Publication Date:: 2014
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: D02735
Journal Title:: Appetite
Journal Title Details:: 80 : 197-203

10. "Radical animal rights movement" gets new foe: Iowa-based group led by longtime cregessional aide forms super PAC

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Beckel, Michael (author)
Format:: Article
Publication Date:: 2014-05-29
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02752
Notes:: Website of Center for Public Integrity, Washington, D.C. 2 pages.

11. Two-thirds of residents in small towns and cities read community newspapers

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Article
Publication Date:: 2014-02-03
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02811
Notes:: Online from National Newspaper Association, Columbia, Missouri. 3 pages.

12. Social media: the good, the bad, the ugly and the best

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Jacob, Clara (author)
Format:: Commentary
Publication Date:: 2014-08-14
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02913
Notes:: Paulsen Marketing, Sioux Falls, South Dakota. 2 pages.

13. The cost of your ethics: the battle between advertising and journalism standards

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Smith, Kevin (author)
Format:: Presentation
Publication Date:: 2014-07-29
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02916
Notes:: PowerPoint visuals of presentation by the chair of the National Ethics Committee,Society of Professional Journalists, at the Agricultural Media Summit, Indianapolis, Indiana, July 29, 2014. 9 pages.

14. Checkoff produces big ROI (return on investment)

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: News releases
Publication Date:: 2014-07-29
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02919
Notes:: United Soybean Board, St. Louis, Missouri. 2 pages.

15. Research: ag marketers remain devoted to print, events, but are prepping for move to digital

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: News releases
Publication Date:: 2014-07-18
Published:: International
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02920
Notes:: Agri Council of American Business Media. 1 page., Report of research by Readex Research among ag marketing professionals from the U.S. and Canada.

16. How ya gonna keep 'em down on the farm

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Heller, Steven (author)
Format:: Article
Publication Date:: 2014-07-18
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02921
Notes:: Online from Print Magazine. 6 pages., Selection of illustrations and advertisements from 1916 and perhaps other unidentified years in the Rural New Yorker farm periodical.

17. Creating a winner, results

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2014-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02923
Journal Title:: Agri Marketing
Journal Title Details:: 52(5) : 20-21
Notes:: Case report about the "Best of Show" advertising campaign in the NAMA recognition program.

18. Comparing B2B and agri-marketers

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Semler, Jack (author)
Format:: Journal article
Publication Date:: 2014-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02926
Journal Title:: Agri Marketing
Journal Title Details:: 52(5) : 25
Notes:: Report of research comparing use and evaluation of media by agri-marketers and business-to-business marketers. Results show significant differences.

19. The state of farm broadcasting

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Baker, John (author), Truitt, Gary (author), and McGill, Vic (author)
Format:: Journal article
Publication Date:: 2014-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D04669
Journal Title:: Agri Marketing
Journal Title Details:: 52(8) : 32-34

20. Farmers: original breakfast champs

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Benkstein, K. (author)
Format:: Journal article
Publication Date:: 2014-11
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D04671
Journal Title:: Agri Marketing
Journal Title Details:: 52(9) : 34-35
Notes:: Case report of an advertising campaign by Farm Credit Services of America, "Agriculture Works Here."

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Bibleaves

1. What's new in the agency business?

2. Largest communications agencies

3. Continuing to grow

4. Chipotle "Farmed and Dangerous" pushes marketing envelope

5. How Red Bull is clipping journalism's wings

6. The future for NAMA (National Agri-Marketing Association)

7. The biggest bang for the buck: valuation of various components of a regional promotion campaign by participating restaurants

8. Measures of online advertising effectiveness: the case of orange juice

9. Young children's food brand knowledge. Early development and associations with television viewing and parent's diet

10. "Radical animal rights movement" gets new foe: Iowa-based group led by longtime cregessional aide forms super PAC

11. Two-thirds of residents in small towns and cities read community newspapers

12. Social media: the good, the bad, the ugly and the best

13. The cost of your ethics: the battle between advertising and journalism standards

14. Checkoff produces big ROI (return on investment)

15. Research: ag marketers remain devoted to print, events, but are prepping for move to digital

16. How ya gonna keep 'em down on the farm

17. Creating a winner, results

18. Comparing B2B and agri-marketers

19. The state of farm broadcasting

20. Farmers: original breakfast champs

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