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Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
House, Lisa A. (author), Jiang, Yuan (author), and Salois, Matthew (author)
Format:
Paper
Publication Date:
2014-05
URL:
http://ageconsearch.umn.edu/handle/169776
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: D02724
Subject Term:
advertising , attitudes , commodity promotion , consumer attitudes , consumers , consumption , drink , fruit , online services , television , value of information , web sites , social media , and Facebook
Notes:
Paper presented at the 2014 Agricultural and Applied Communications joint AAEA/EAAE/CAES symposium: Social networks, social media and the economics of food, Montreal, Canada, May 29-30, 2014. 17 pages.