Subject Term: media effectiveness / Journal Title: Agri Marketing

Start Over Subject Term media effectiveness Journal Title Agri Marketing

1. Updates from NAFB (National Association of Farm Broadcasting)

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Oberly, Mindy (author)
Format:: Journal article
Publication Date:: 2014-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02686
Journal Title:: Agri Marketing
Journal Title Details:: 52(3) : 54
Notes:: Features the NAFB Planner and NAFB News Service.

2. Comparing B2B and agri-marketers

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Semler, Jack (author)
Format:: Journal article
Publication Date:: 2014-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02926
Journal Title:: Agri Marketing
Journal Title Details:: 52(5) : 25
Notes:: Report of research comparing use and evaluation of media by agri-marketers and business-to-business marketers. Results show significant differences.

3. NAFB research updates

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Knudson, Lance (author)
Format:: Journal article
Publication Date:: 2014-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D04668
Journal Title:: Agri Marketing
Journal Title Details:: 52(8) : 30

4. The state of farm broadcasting

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Baker, John (author), Truitt, Gary (author), and McGill, Vic (author)
Format:: Journal article
Publication Date:: 2014-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D04669
Journal Title:: Agri Marketing
Journal Title Details:: 52(8) : 32-34

5. The evolution of agricultural TV

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Gustafson, Mike (author)
Format:: Journal article
Publication Date:: 2015-01
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05834
Journal Title:: Agri Marketing
Journal Title Details:: 53(1) : 20-21

6. Updates from NAFB [National Association of Farm Broadcasting}

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Oberly, Mindy (author)
Format:: News article
Publication Date:: 2015-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D05902
Journal Title:: Agri Marketing
Journal Title Details:: 53(3) : 54-55
Notes:: Focus on agricultural and rural broadcasting.

7. The next generation of farming: Best of Show-Advertising

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2015-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06135
Journal Title:: Agri Marketing
Journal Title Details:: 53(5) : 20-21

8. NAFB: farm radio connects

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Oberly, Mindy (author)
Format:: Journal article
Publication Date:: 2015-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06360
Journal Title:: Agri Marketing
Journal Title Details:: 53(7) : 40

9. Updates from ag comm leaders

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Custer, Steve (author), Lawton, Kurt (author), and Norton, Don (author)
Format:: Journal article
Publication Date:: 2015-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06378
Journal Title:: Agri Marketing
Journal Title Details:: 53(6) : 26, 28

10. Utilizing digital media in agriculture

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Landry, Lesley (author), Carlson, Wayne (author), Johnson, Michele (author), Harding, Shawn (author), Stewart, Janine (author), and Steever, Sara (author)
Format:: Journal article
Publication Date:: 2016-01
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06564
Journal Title:: Agri Marketing
Journal Title Details:: 54(1) : 18-20

11. Connecting with farmers, ranchers

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Oberly, Mindy (author)
Format:: Journal article
Publication Date:: 2016-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06606
Journal Title:: Agri Marketing
Journal Title Details:: 54(3) : 54, 56

12. New variety of communication emerges

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Honeycutt, Raylee (author)
Format:: Journal article
Publication Date:: 2008-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D06652
Journal Title:: Agri Marketing
Journal Title Details:: 46(6) : 24

13. Surveys show value of farm radio

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Oberly, Mindy (author)
Format:: Journal article
Publication Date:: 2016-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07710
Journal Title:: Agri Marketing
Journal Title Details:: 54(7) : 38

14. Agencies on farm broadcasting

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Landry, Lesley (author), Larson, Amy (author), Thompson, Trista (author), and Larson, Lee (author)
Format:: Journal article
Publication Date:: 2016-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07711
Journal Title:: Agri Marketing
Journal Title Details:: 54(7) : 40, 42, 44

15. Utilizing social media in agriculture

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Campbell, Andria (author), McGowen, Addie (author), Hallowell, Lori (author), Herren, Kendall (author), Thompson, Trista (author), Walter, Jeff (author), and Fisher, Marty (author)
Format:: Journal article
Publication Date:: 2017-January/February
Published:: USA: Henderson Communications L.L.C., Adel, Iowa.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08122
Journal Title:: Agri Marketing
Journal Title Details:: 55(1) : 30-33

16. Bridging the farmer, consumer gap

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Forrest, Chris (author)
Format:: Journal article
Publication Date:: 2017-January/February
Published:: USA: Henderson Communications L.L.C., Adel, Iowa.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08124
Journal Title:: Agri Marketing
Journal Title Details:: 55(1) : 34
Notes:: Features a film, License to Farm," honored by the Canadian Agri Marketing Association

17. Latest in listenership data

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Oberly, Mindy (author)
Format:: Journal article
Publication Date:: 2017-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09025
Journal Title:: Agri Marketing
Journal Title Details:: 55(7) : 44

18. NAFB President Cassidy's report

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Cassidy, Tom (author)
Format:: Journal article
Publication Date:: 2018-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09298
Journal Title:: Agri Marketing
Journal Title Details:: 56(3) : 51

19. Farm shows open new eyes

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2017-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09300
Journal Title:: Agri Marketing
Journal Title Details:: 55(8) : 34
Notes:: Marketing communications firm takes new employees to a farm show to help orient them to agriculture.

20. Why farmers read farm publications - farm publications: farmers' No. 1 information source

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Drake, Steve (author)
Format:: Journal article
Publication Date:: 1996-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09634
Journal Title:: Agri Marketing
Journal Title Details:: : I26 - I27
Notes:: Delmar Hatesohl Collection, Article in American Agricultural Editors' Association (AAEA)75th anniversary supplement to the October 1996 issue.

21. Internet and magazines: new media or supercharged print?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Vogt, Willie (author)
Format:: Journal article
Publication Date:: 1996-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09635
Journal Title:: Agri Marketing
Journal Title Details:: : I-32 - I33
Notes:: Delmar Hatesohl Collection, Article in American Agricultural Editors' Association (AAEA)75th anniversary supplement to the October 1996 issue., "The internet is many things, but at its core it remains essentially a new kind of print medium. Its immediacy and graphic flexibility provide fertile space for experimentation."

22. Media channel study results

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Semler, Jack (author / Readex Researcj)
Format:: Journal article
Publication Date:: 2018-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09789
Journal Title:: Agri Marketing
Journal Title Details:: 56(6) : 28-29

23. How do your broadcast media stack up on the market news scale?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kroupa, Gene (author)
Format:: Journal article
Publication Date:: 1976-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D10663
Journal Title:: Agri Marketing
Journal Title Details:: 14(4) : 34, 36, 38

24. Study shows consistent listenership

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2019-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 114 Document Number: D11030
Journal Title:: Agri Marketing
Journal Title Details:: 57(7) : 24
Notes:: Summarizes findings of a 2019 survey among U.S. farmers regarding their daily information sources for farming, agricultural news, weather and markets. "Even as new information sources appear and some farmers partake in them, traditional farm-news sources like radio continue to show broad-based strength."

25. NAFB stands with American agriculture

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Frazer, Rita (author / President, NAFB)
Format:: Journal article
Publication Date:: 2020
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D11687
Journal Title:: Agri Marketing
Journal Title Details:: 58(3) : 15
Notes:: President of the National Association of Farm Broadcasting provides a current focus on agricultural and rural broadcasting in support of American agriculture.

26. Radio dominates as info source

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2020
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D11688
Journal Title:: Agri Marketing
Journal Title Details:: 58(3) : 16-17
Notes:: National Association of Farm Broadcasting (NAFB) staff summarizes findings of 2019 listenership research and unique capabilities of audio media in providing farmers with timely, "hands free" information.

27. NAFB programs are essential communications tools

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Thornton, Mace (author / Vice-president, United Soybean Board)
Format:: Journal article
Publication Date:: 2020
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D11690
Journal Title:: Agri Marketing
Journal Title Details:: 58(3) : 21
Notes:: Author emphasizes the value of farm broadcasters in sharing information about the numerous initiatives supported by the agricultural organizations such as the American Soybean Association.

28. AAEA Grows Up — and Out

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Wilson, Mike (author)
Format:: Journal article
Publication Date:: 2020-07
Published:: USA: Henderson Communications L.L.C., Adel, Iowa.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 198 Document Number: D11732
Journal Title:: Agri Marketing
Journal Title Details:: 58(5) : 26-29
Notes:: Summary of changes associated with the 100-year history of the American Agricultural Editors' Association, as well as future challenges and opportunities.

29. Measuring the impact of word of mouth marketing

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Erickson, Kathleen (author)
Format:: Journal article
Publication Date:: 2007-03
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25659
Journal Title:: Agri Marketing
Journal Title Details:: 45(2) : 14
Notes:: Posted at http://www.agrimarketing.com/show_story.php?id=44503

30. Marketing with your customers through WOMM marketing

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Erickson, Kathleen (author)
Format:: Journal article
Publication Date:: 2007-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25886
Journal Title:: Agri Marketing
Journal Title Details:: 45(5) : 38-39
Notes:: Posted at www.agrimarketing.com/show_story.php?id=45421, Emphasis on word-of-mouth marketing.

31. The key to reaching the ag market is planting many seeds

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Patton, Kate (author)
Format:: Journal article
Publication Date:: 2007-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26090
Journal Title:: Agri Marketing
Journal Title Details:: 45(6) : 33
Notes:: Posted at www.agrimarketing.com/show_story.php?id=45901

32. What media directors want from ag media providers

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Henke, Laura (author), Kincaid, Susan (author), Hendrickson, Vicki (author), and Brokaw, Karen (author)
Format:: Journal article
Publication Date:: 2007-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26091
Journal Title:: Agri Marketing
Journal Title Details:: 45(6) : 34-35
Notes:: Posted at www.agrimarketing.com/show_story.php?id=45902

33. Putting a brand on tomatoes

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2007-07
Published:: Canada
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26092
Journal Title:: Agri Marketing
Journal Title Details:: 45(6) : 52
Notes:: Posted at www.agrimarketing.com/show_story.php?id=45917

34. Opening doors with brand buzz

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kocon, Lois (author)
Format:: Journal article
Publication Date:: 2007-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26326
Journal Title:: Agri Marketing
Journal Title Details:: 45(7) : 20-21
Notes:: Posted at www.agrimarketing.com/show_story.php?id=46282

35. The odd couple: events staying relevant in a digital world

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Fenner, Jeff (author)
Format:: Advertisement
Publication Date:: 2007-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26327
Journal Title:: Agri Marketing
Journal Title Details:: 45(7)
Notes:: Advertorial describing use of in-person events and digital media.

36. Sales, goodwill built on the road

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Purnell, Rick (author)
Format:: Journal article
Publication Date:: 2007-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26333
Journal Title:: Agri Marketing
Journal Title Details:: 45(7) : 58-59
Notes:: Posted at www.agrimarketing.com/show_story.php?id=46304, Examines agri-marketing applications of vehicular promotions.

37. It's a brave, new (socially networked) world

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Erickson, Kathleen (author)
Format:: Advertisement
Publication Date:: 2007-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26489
Journal Title:: Agri Marketing
Journal Title Details:: 45(8) : 14
Notes:: Emphasizes role and value of word-of-mouth methods in agricultural marketing.

38. More connections, more customers

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Nowels, K. Elliott (author)
Format:: Advertisement
Publication Date:: 2007-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26490
Journal Title:: Agri Marketing
Journal Title Details:: 45(8) : 18-19
Notes:: Advertorial from Meister Media emphasizes integrated media offerings.

39. NAFB members reach their audiences

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Provenmire, Jeremy (author)
Format:: Journal article
Publication Date:: 2007-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26493
Journal Title:: Agri Marketing
Journal Title Details:: 45(8) : 28-30
Notes:: Posted at www.agrimarketing.com/?i=October%202007, Describes ways in which several farm broadcasters are using new information technologies to complement their radio broadcast programming.

40. The state of farm broadcasting

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Farmarkis, Bill (author), Coyle, Rick (author), McGill, Vic (author), and Vanderwert, Anita (author)
Format:: Journal article
Publication Date:: 2007-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26495
Journal Title:: Agri Marketing
Journal Title Details:: 45(8) : 35-37
Notes:: Posted at www.agrimarketing.com/?i=October%202007, Representatives of four media sales firms provide a current overview of the marketplace for farm broadcasting.

41. AgDay TV celebrates 25th year

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2007-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26496
Journal Title:: Agri Marketing
Journal Title Details:: 45(8) : 38-39
Notes:: Posted at www.agrimarketing.com/?i=October%202007

42. Publishing: the last 50. What's next?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Moraczewski, Bob (author)
Format:: Journal article
Publication Date:: 2007-11
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26623
Journal Title:: Agri Marketing
Journal Title Details:: : 26-27
Notes:: Posted at www.agrimarketing.com, Article in "A salute to NAMA on its 50th," special supplement featuring the 50th anniversary of the National Agri-Marketing Association.

43. Broadcast: the last 50. What's next?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Samuelson, Orion (author)
Format:: Journal article
Publication Date:: 2007-11
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26624
Journal Title:: Agri Marketing
Journal Title Details:: : 28
Notes:: Posted at www.agrimarketing.com, Article in "A salute to NAMA on its 50th," special supplement featuring the 50th anniversary of the National Agri-Marketing Association.

44. Communications: looking ahead

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Ennen, Steve (author)
Format:: Journal article
Publication Date:: 2007-11
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26625
Journal Title:: Agri Marketing
Journal Title Details:: : 29-30
Notes:: Article in "A salute to NAMA on its 50th," special supplement featuring the 50th anniversary of the National Agri-Marketing Association.

45. Podcasting connects purchasing influencers with product messaging

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Mayo, Stacy (author)
Format:: Journal article
Publication Date:: 2007-11
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26628
Journal Title:: Agri Marketing
Journal Title Details:: 45(9) : 24-25
Notes:: Posted at www.agrimarketing.com

46. Canada's 2007 best of show

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Clarke, Debra (author)
Format:: Journal article
Publication Date:: 2008
Published:: Canada
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26977
Journal Title:: Agri Marketing
Journal Title Details:: 46(1) : 42
Notes:: Features promotion for the 30th anniversary of the Western Canada Farm Progress Show.

47. Podcasting: media's new cream

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: St. Onge, Raylee (author)
Format:: Advertisement
Publication Date:: 2008-03
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27298
Journal Title:: Agri Marketing
Journal Title Details:: 46(2) : 15

48. Online video a win-win

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hunt, Ryan (author)
Format:: Journal article
Publication Date:: 2008-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27651
Journal Title:: Agri Marketing
Journal Title Details:: 46(3) : 28
Notes:: Posted at www.agrimarketingdigital.com?i=01-Apr-2008

49. NAFB "wave study" to offer valued new producer research

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2008-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27993
Journal Title:: Agri Marketing
Journal Title Details:: 46(5) : 22
Notes:: Posted at http://www/agrimarketingdigital.com/?iid=8160

50. The state of the National Association of Farm Broadcasting

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2008-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27994
Journal Title:: Agri Marketing
Journal Title Details:: 46(5) : 24, 26
Notes:: Posted at http://www/agrimarketingdigital.com/?iid=8160

51. Bringing "local" to marketing

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2008-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27996
Journal Title:: Agri Marketing
Journal Title Details:: 46(5) : 32
Notes:: Posted at http://www/agrimarketingdigital.com/?iid=8160

52. Updates by ag communication trade association leaders

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Walter, John (author), Vorpahl, Gary (author), and Haley, Kyle (author)
Format:: Journal article
Publication Date:: 2008-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28032
Journal Title:: Agri Marketing
Journal Title Details:: 46(6) : 27-28
Notes:: Posted at http://www/agrimarketingdigital.com

53. Blimp brings innovation, enables Syngenta to touch lives

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Richards, Julie (author)
Format:: Journal article
Publication Date:: 2008-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28268
Journal Title:: Agri Marketing
Journal Title Details:: 46(7) : 18-19
Notes:: Posted at http://www.agrimarketingdigital.com/, Describs a campaign by Syngenta that involves the AVICTA Complete Cotton blimp.

54. Research answers: Who listens to ag podcasts anyway?

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Advertisement
Publication Date:: 2008-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28357
Journal Title:: Agri Marketing
Journal Title Details:: 46(8) : 49
Notes:: Posted at http://www.agrimarketing.com

55. When marketing budgets tighten, interactive can pay dividends

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Okumura, Ken (author)
Format:: Journal article
Publication Date:: 2009
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28780
Journal Title:: Agri Marketing
Journal Title Details:: 47(1) : 42, 44
Notes:: Posted at http://www.agrimarketingdigital.com

56. Solutions for agri-marketers: direct/relationship marketing

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Pool, Bill (author), Madson, Arron (author), Liska, Stephanie (author), Kass, Tamara (author), Pence, Jeff (author), Tenant, Jeff (author), Frey, Greg (author), and Blades, Curt (author)
Format:: Journal article
Publication Date:: 2009-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29091
Journal Title:: Agri Marketing
Journal Title Details:: 47(5) : 38, 40-41

57. Broadcaster profile: Ohio's ABN (Agri-Broadcasting Network)

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2009-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29096
Journal Title:: Agri Marketing
Journal Title Details:: 47(3) : 64

58. Broadcasting: delivering results

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Armstrong, Max (author), Vail, Mark (author), Day, Don (author), and Cassidy, Tom (author)
Format:: Journal article
Publication Date:: 2009-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29098
Journal Title:: Agri Marketing
Journal Title Details:: 47(3) : 68-71
Notes:: Four rural broadcasters share their thoughts on what's up and what's new.

59. The coming digital revolution

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Bremer, Brad (author)
Format:: Journal article
Publication Date:: 2009-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29106
Journal Title:: Agri Marketing
Journal Title Details:: 47(4) :52-53

60. Serving the market

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Henderson, Lynn (author)
Format:: Journal article
Publication Date:: 2009-03
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29165
Journal Title:: Agri Marketing
Journal Title Details:: 47(2) : 22, 24

61. Media mix matters more than ever

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2009-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29438
Journal Title:: Agri Marketing
Journal Title Details:: 47(8) : 23
Notes:: Posted at http://www.agrimarketingdigital.com/?iid=29709

62. Inquiring minds want to know: ag/rural broadcasting update

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Saylor, Jennifer (author)
Format:: Journal article
Publication Date:: 2009-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29440
Journal Title:: Agri Marketing
Journal Title Details:: 47(8) : 34
Notes:: Posted at http://www.agrimarketingdigital.com/?iid=29709, Describes a media-use survey being planned.

63. Reaching them with social media

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hammond, Chelsea C. (author)
Format:: Journal article
Publication Date:: 2009-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29449
Journal Title:: Agri Marketing
Journal Title Details:: 47(7) : 38
Notes:: Posted at http://www.agrimarketingdigital.com/?iid=29085

64. Web site helps select a tractor

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Franklin, Julie (author)
Format:: Journal article
Publication Date:: 2009-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29450
Journal Title:: Agri Marketing
Journal Title Details:: 47(7) : 42, 44
Notes:: Posted at http://www.agrimarketingdigital.com/?iid=29085

65. Rural lifestyle media updates

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Schwalbe, Julie (author), Brown, Eric (author), Wilson, Greg (author), Hansen, Mike (author), and Ellis, Michael (author)
Format:: Journal article
Publication Date:: 2009-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29451
Journal Title:: Agri Marketing
Journal Title Details:: 47(7) : 45-48
Notes:: Posted at http://www.agrimarketingdigital.com/?iid=29085

66. Devoted to the rural lifestyler

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2009-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29452
Journal Title:: Agri Marketing
Journal Title Details:: 47(7) : 50
Notes:: Posted at http://www.agrimarketingdigital.com/?iid=29085, Features Ogden Publications, Topeka, Kansas, publisher of Grit, Capper's publications and other rural lifestyle periodicals.

67. Reaching this important market: fruit and vegetable market update

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: McCallum, Matt (author)
Format:: Journal article
Publication Date:: 2009-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29453
Journal Title:: Agri Marketing
Journal Title Details:: 47(7) : 52, 54
Notes:: Posted at http://www.agrimarketingdigital.com/?iid=29085

68. Celebrating with a re-design

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2009-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29455
Journal Title:: Agri Marketing
Journal Title Details:: 47(6) : 39
Notes:: Posted at http://www.agrimarketingdigital.com/?iid=27380

69. Providing PR value to the C-suite

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Mallozzi, Cos (author)
Format:: Journal article
Publication Date:: 2009-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29456
Journal Title:: Agri Marketing
Journal Title Details:: 47(6) : 50
Notes:: Posted at http://www.agrimarketingdigital.com/?iid=27380

70. How to talk to producers online

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Steever, Sara (author)
Format:: Journal article
Publication Date:: 2010-03
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29939
Journal Title:: Agri Marketing
Journal Title Details:: 48(2) : 18

71. How to talk to producers online

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Steever, Sara (author / Paulsen Marketing)
Format:: journal article
Publication Date:: 2010-05
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30175
Journal Title:: Agri Marketing
Journal Title Details:: 48(4) : 64

72. Assisting advertisers, broadcasters

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2010-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30206
Journal Title:: Agri Marketing
Journal Title Details:: 48(3) : 62, 64

73. The cost of making a sales call

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Downey, Scott (author)
Format:: Journal article
Publication Date:: 2010-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30483
Journal Title:: Agri Marketing
Journal Title Details:: 48(6) : 14

74. New media usage study released

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Custer, Steve (author), Haller, Ted (author), Terpstra, Ashley (author), Poock, Nicole (author), and Malinovic, Nesh (author)
Format:: Journal article
Publication Date:: 2010-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30484
Journal Title:: Agri Marketing
Journal Title Details:: 48(6) : 22-24

75. Rural lifestyle media updates

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Schwalbe, Julie (author), Welch, Bryan (author), Brown, Eric (author), and Ellis, Michael (author)
Format:: Journal article
Publication Date:: 2010-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30490
Journal Title:: Agri Marketing
Journal Title Details:: 48(7) : 38, 40, 42-43

76. Broadcast questions answered

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Cunningham, Cindy (author), Landa, Robert (author), Barrows, Janet (author), Rosner, Pat (author), and Schroeder, Kiersten (author)
Format:: Journal article
Publication Date:: 2010-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C30610
Journal Title:: Agri Marketing
Journal Title Details:: 48(8) : 32, 34, 36
Notes:: Posted at http://www.agrimarketing.com

77. NAFB [National Association of Farm Broadcasting]: strong and still growing

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Haller, Ted (author)
Format:: Journal article
Publication Date:: 2011-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36345
Journal Title:: Agri Marketing
Journal Title Details:: 49(3) : 62

78. When a brochure speaks, growers listen

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Kocon, Lois (author)
Format:: Journal article
Publication Date:: 2011-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36693
Journal Title:: Agri Marketing
Journal Title Details:: 49(5) : 26-27

79. Updates from marketers: rural lifestyle

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Schwalbe, Julie (author), Schroeder, Troy (author), Welch, Bryan (author), and DeGeest, Alicia (author)
Format:: Journal article
Publication Date:: 2011-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37136
Journal Title:: Agri Marketing
Journal Title Details:: 49(7) : 16, 18, 22

80. Social media: a double-edged sword

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Collins, Ashley (author)
Format:: Report
Publication Date:: 2011-09
Published:: USA: Henderson Communications, Chesterfield, Missouri.
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37138
Journal Title:: Agri Marketing
Notes:: Page 26 in Ag and Food Employer Guide for Students and Professionals from AGCareers.com. Special supplement to September 2011 issue of Agri Marketing magazine. 40 pages.

81. NAFB [National Association of Farm Broadcasting] executive director's report

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Brand, Tom (author)
Format:: Commentary
Publication Date:: 2011-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37174
Journal Title:: Agri Marketing
Journal Title Details:: 49(8) : 30

82. Farmers' usage of mobile phones

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Jacobson, Kiera (author)
Format:: Journal article
Publication Date:: 2011-10
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37180
Journal Title:: Agri Marketing
Journal Title Details:: 49(8) : 44, 46

83. Given up on print?

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Semler, Jack (author)
Format:: Journal article
Publication Date:: 2011-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37256
Journal Title:: Agri Marketing
Journal Title Details:: 49(6) : 46-47

84. Communication barriers: identify them, overcome them

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Olynk, Nicole (author / Purdue University) and Widmar, David (author / Purdue University)
Format:: Journal article
Publication Date:: 2012-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00017
Journal Title:: Agri Marketing
Journal Title Details:: 50(5) : 33

85. Farm broadcasting: a rich heritage

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Brand, Tom (author / National Association of Farm Broadcasting)
Format:: Journal article
Publication Date:: 2012-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00026
Journal Title:: Agri Marketing
Journal Title Details:: 50(7) : 28

86. Farmers/Ranchers choose radio

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Rhoades, Becki (author / National Association of Farm Broadcasting)
Format:: Journal article
Publication Date:: 2012-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00027
Journal Title:: Agri Marketing
Journal Title Details:: 50(7) : 30

87. What's new in broadcasting

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Adams, Mike (author / AgriTalk), Bauer, Kyle (author / KFRM, Clay Center, Kansas), Jahnke, Pam (author / WTDY/Q106, Madison, Wisconsin), Slack, Evan (author / Evan Slack Network), Wick, Don (author / Red River Farm Network), Young, Cyndi (author / Brownfield Ag News), Lancaster, Curt (author / Texas Farm Bureau Radio Network), and Jarand, Alan (author / RFD Radio Network)
Format:: Journal article
Publication Date:: 2012-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00028
Journal Title:: Agri Marketing
Journal Title Details:: 50(7) : 36-40

88. Rural lifestyle market update: Updates on this important market

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Moss, Kristi (author / Paulsen Marketing), Howard, Bill (author / Fastline), Riesse, Josh (author / Living the Country Life), and Welsh, Bryan (author / Ogden Publications)
Format:: Journal article
Publication Date:: 2012-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00030
Journal Title:: Agri Marketing
Journal Title Details:: 50(7) : 48, 50, 52

89. NAFB: built on a solid foundation

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Rhoades, Becki (author)
Format:: Journal article
Publication Date:: 2012-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00251
Journal Title:: Agri Marketing
Journal Title Details:: 50(3): 56

90. Updates from ag/rural broadcasters

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Oppold, Mark (author), Bauer, Kyle (author), Steever, Tom (author), Adkison, Janet (author), Grebner, Meghan (author), and Adams, Chase (author)
Format:: Journal article
Publication Date:: 2012-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00252
Journal Title:: Agri Marketing
Journal Title Details:: 50(3) : 58-62

91. Study reports media usage

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Semler, Jack (author / Readex Research)
Format:: Journal article
Publication Date:: 2012-07
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00304
Journal Title:: Agri Marketing
Journal Title Details:: 50(6) : 28
Notes:: Summary of results of 2012 Media Channel Study conducted for American Business Media (ABM) Agri-Council by Readex Research.

92. Update from NAFB (National Association of Farm Broadcasting)

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Rhoades, Becki (author)
Format:: journal articles
Publication Date:: 2013-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01384
Journal Title:: Agri Marketing
Journal Title Details:: 51(3) : 56

93. Print picked for pepper growers

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Hartke, Debby (author)
Format:: Article
Publication Date:: 2002-03
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14413
Journal Title:: Agri Marketing
Journal Title Details:: 40(3) : 51

94. Adoption of ag brands in today's tough marketing environment

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Agri Marketing staff (author)
Format:: Journal article
Publication Date:: 2002-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14498
Journal Title:: Agri Marketing
Journal Title Details:: 40(6) : 12-14

95. "Buzzing" about agriculture

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Agri Marketing staff (author)
Format:: Journal article
Publication Date:: 2002-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14501
Journal Title:: Agri Marketing
Journal Title Details:: 40(6) : 34-36

96. A challenge to farm publications

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Palmer, Bob (author)
Format:: Journal article
Publication Date:: 1963
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15117
Journal Title:: Agri Marketing
Journal Title Details:: 1 : 28-32

97. Farm radio today: much more than on-the-air

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Gardner, Den (author)
Format:: Journal article
Publication Date:: 2002-11
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15859
Journal Title:: Agri Marketing
Journal Title Details:: 40(10) : 16-17

98. Iowa Farmer Today - read and respected

Collection:: Agricultural Communications Documentation Center (ACDC)
Format:: Journal article
Publication Date:: 2003-04
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17460
Journal Title:: Agri Marketing
Journal Title Details:: 41(4) : 66

99. The right tool for the job

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Rasmussen, Becky (author)
Format:: Journal article
Publication Date:: 2003-06
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18290
Journal Title:: Agri Marketing
Journal Title Details:: 41(6) : 44-45
Notes:: Describes a new John Deere Dealer Direct service that allows dealers to log in and create customized direct marketing materials, which are then printed and mailed for them.

100. How message monies are shifting

Collection:: Agricultural Communications Documentation Center (ACDC)
Contributers:: Aeschliman, David C. (author)
Format:: Journal article
Publication Date:: 2003-09
Published:: USA
Location:: Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18729
Journal Title:: Agri Marketing
Journal Title Details:: 41(8) : 32-33
Notes:: Second article in a three-part series about the changing dynamics of agricultural marketing communications.

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